Building a Million Dollar Internet Business with Zero Marketing Spends with Karthik Sridharan, Flexiple

The Indian Dream

In this episode we talk to Karthik Sridharan, co-founder of Flexiple which is a network of the top freelance developers and designers.
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The story of Flexiple is a great example of building a bootstrapped tech enabled internet business from scratch and the sacrifices and key decisions that you have to make along the way. Karthik & his co-founders chose not to take any funding from outsiders and this decision has shaped their company culture - for example, the first few years they took a salary of only 30,000 rupees a month and they don't spend any money on marketing their services. Instead they invested their limited resources in long run projects such as SEO and now they're doing a million dollars in revenue and expecting to hit $2 million this year.

I recommend this episode for anyone who wants to build their own tech enabled internet business or is curious about how they're built. We talk to Karthik about everything from SEO for new businesses to the difficulties of hiring.

Lastly, Siddharth and I have been producing these podcasts ourselves for the past 10 months and this should be episode number 85. Right from ideation, guest sourcing, editing - we do everything ourselves and it takes up a lot of time. We'd like to hire some more interns and outsource editing so that we can get you better ideas, trends & business opportunities. Here's the Razorpay link to contribute. We're going to put all the money back into The Indian Dream and try and get you more high quality content.