Encore Episode: Ericka Perry on Manifesting Dreams into Reality

Superwomen with Rebecca Minkoff

Pregnancy can be overwhelming, especially the first time around. Your body is changing, hormones are shifting, and you just want to know which nail polish won’t be harmful to your baby.

CEO Ericka Perry found herself in a pickle when her best friend needed help finding pregnancy and beauty products, but there was not one place where she could simply order a gift bag with the necessary items. At a time when subscription boxes were really starting to take off, she couldn’t believe this was still lacking in the market. Thus was born the The Stork Bag.

Almost entirely self-funded, Ericka is a shining example of an entrepreneur who sees an opportunity, works what they know and creates a business for the love of the products and who they serve.

Thanks for listening! Don't forget to order Rebecca's new book, Fearless: The New Rules for Unlocking Creativity, Courage, and Success.

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Big Ideas

The inevitable self-doubt that comes with running a business. [15:52]

Financial reality of growing a business that is self-funded. Slow growth is okay! [20:43]

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