הפודקאסטים הטובים ביותר ב-Industrial Marketing (2024)

1
Lead Generation Strategies for Industrial Companies 43:00

1M ago43:00

43:00

In this podcast, I delve into the critical topic of lead generation strategies specifically tailored for the manufacturing industry. My 23 years of experience in the industrial sector have given me a unique insight into the traditional and innovative methods companies use for lead generation and marketing. I'll be walking you through the strategies…

1
In Conversation with Tanvi Pinjarkar on BRAND MANUALS 22:10

1M ago22:10

22:10

Welcome to this episode of the podcast where we delve into the intricacies of branding and marketing. In this episode, your host Tanvi Pinjarkar leads a riveting discussion with esteemed brand strategist Bejoy Peter, as they unravel the mysteries of brand manuals. Join Tanvi and Bejoy as they explore the significance of brand manuals in shaping the…

1
Top 5 Digital Tools for Industrial Sales 42:06

1M ago42:06

42:06

In this podcast, I'm diving into the top digital tools for manufacturing sales, sharing expert insights and personal favorites to enhance your sales process. First up, LinkedIn Automation is a game-changer, offering a way to efficiently connect with key decision-makers. Remember, automating connection requests and messages can massively amplify you…

1
The Power of Video Marketing in Industrial Sectors 41:16

1M ago41:16

41:16

In this podcast, I delve into the transformative power of video marketing in the industrial sector. If you’ve followed my content over the last few years, you know I'm a strong advocate for video as a key driver for engagement and distinction in manufacturing. AT MFG Tribe, we embody this belief with a dedicated in-house video team that has worked …

1
STOP these Email Marketing Mistakes In Industrial 29:06

2M ago29:06

29:06

🚀 Welcome to the future of email marketing for industrial companies! In this comprehensive guide, I dive deep into the most effective email marketing strategies tailored for the industrial sector in 2024. Whether you're marketing industrial products or services, this video is your roadmap to dominating your market. 🔧 Tools and Techniques Discussed:…

1
Maxing ROI in Industrial Marketing 37:40

2M ago37:40

37:40

🔍 Welcome to my in-depth guide on maximizing ROI in industrial marketing campaigns. This episode is a must for anyone looking to enhance their marketing strategies in the industrial sector. Whether you're a seasoned marketer or just starting out, you'll find valuable insights and actionable tips to boost your campaign's effectiveness. 🔑 Key Topics …

1
Industrial Marketing | Advanced Automation 25:58

2M ago25:58

25:58

Welcome to my deep dive into Marketing Automation, specifically tailored for the world of Industrial Sales and Marketing! In this episode, I share my extensive experience and insights on how to effectively utilize marketing automation tools to enhance your business's performance. Whether you're new to the channel or a returning viewer, this episode…

1
Grow Your Business With SEARCH ENGINE OPTIMISATION 19:19

2M ago19:19

19:19

Join Bejoy Peter as he delves into the intricate world of Search Engine Optimisation (SEO) with Agrim Yog. In this captivating episode, Bejoy unravels the mysteries behind boosting online visibility and driving organic traffic through effective SEO strategies. From decoding search engine algorithms to leveraging keywords and optimising content, the…

1
Building a Strong Industrial Brand DIGITALLY 28:48

2M ago28:48

28:48

This episode is an essential for anyone looking to enhance their online presence in the industrial sector. We dive deep into the strategies and insights necessary for building a robust digital identity, ensuring your brand is effectively represented online 24/7. Understanding the 24/7 Nature of Digital Branding: Your brand is always live, regardles…

1
Account Based Marketing 26:43

3M ago26:43

26:43

Dive deep into the world of Account-Based Marketing (ABM) tailored for industrial companies in this comprehensive video. Kyle Milan breaks down ABM, transforming it into a more industry-focused approach, and guides you through building a strategic marketing roadmap for 2024. __________ Subscribe For More Video Content : https://www.youtube.com/kyle…

1
The Power of SEO in Industrial Markets 39:42

3M ago39:42

39:42

Welcome to another insightful episode where Kyle Milan dives deep into the world of SEO, specifically tailored for industrial companies. In this podcast, Kyle uncovers the common mistakes that industrial companies make in their SEO strategies and provides practical, tested solutions to enhance their online presence effectively. __________ Subscribe…

1
Pitch your Industrial Products or Services 48:40

3M ago48:40

48:40

Welcome to our latest podcast where Kyle and Alex dive deep into the art of pitching industrial products and services! Whether you're a seasoned sales professional or just starting out, this video is packed with insights and strategies to take your industrial sales game to the next level. __________ Subscribe For More Video Content : https://www.yo…

1
Maximizing your ROI at Industrial Trade Shows 26:56

3M ago26:56

26:56

Join me as I share my extensive experience from attending over 50 trade shows, and the specific strategies we're implementing in 2024 for our industrial clients. Whether you're planning to exhibit or just attend, this video is packed with valuable insights and tips to help you make the most of your trade show experience. Learn how to pick the right…

1
Industrial Sales Mastery: 2024 Playbook 43:45

4M ago43:45

43:45

Welcome to our in-depth exploration of Industrial Sales Mastery in 2024. This podcast is essential for anyone in sales or marketing within the industrial sector. We're sharing strategies and insights that are crucial for your success. __________ Subscribe For More Video Content : https://www.youtube.com/kylemilan __________ Say Hi on Social: Linked…

1
Virtual Events for Industrial Companies 25:13

4M ago25:13

25:13

In this podcast, I will delve into the dynamic world of virtual events, specifically tailored for the industrial sector. If you're part of the industrial community, whether in marketing, sales, or operations, you gotta listen to this podcast! __________ Subscribe For More Video Content : https://www.youtube.com/kylemilan __________ Say Hi on Social…

1
Industrial Sales Follow Up Secrets 1:10:26

4M ago1:10:26

1:10:26

Kyle Milan and Alex Brown discuss the pivotal role of follow-up in industrial sales. Learn why diligent follow-ups can be the key to your success and how you can refine your strategy to stay at the forefront of your client's decision-making process. __________ Subscribe For More Video Content : https://www.youtube.com/kylemilan __________ Say Hi on…

1
Industrial Marketing Guide Podcast 57:16

4M ago57:16

57:16

As 2023 comes to an end, I'm going to recap and reflect on all of the strategies that I think worked this year in Industrial and Manufacturing marketing. I'm also going to share my predictions for things you should be paying attention as we move into the new year so you can DOMINATE your marketing strategy in 2024. __________ Subscribe For More Vid…

1
Dad Joke Battle with Jon Miller: A Fresh Look at the B2B Landscape, AI, Technology, and Marketing. 45:44

6M ago45:44

45:44

In this podcast episode, John Miller, a visionary in the marketing technology industry, discusses the shift in the B2B marketing landscape. He talks about how the economic environment has changed, with more difficulty and uncertainty in the market. Miller also highlights the issue of buyer indifference, as buyers have become numb to traditional mar…

1
How to Stand Out in the Content Jungle with Chris Luecke, founder of Manufacturing Happy Hour. 21:30

7M ago21:30

21:30

Ready to take your content engagement to the next level? Tune in to this enlightening conversation with Chris Luecke, the mastermind behind Manufacturing Happy Hour. From hidden leadership insights in manufacturing podcasts to building thriving communities, Chris reveals how to make your content resonate and your audience connect. In this episode o…

1
How to do recruiting marketing right for manufacturers with Ann Wyatt 34:42

9M ago34:42

34:42

This episode of the Industrial Strength Marketing podcast focuses on what workforce development does/can look like in our industry! James Soto, our host, is bringing in a guest that fights the good fight, to get new workers into the right company, the creator of workforce 4.0 Ann Wyatt! Ann discusses how companies can do a better job sharing inform…

1
Does PPC Advertising Work? 22:21

9M ago22:21

22:21

Are you an industrial manufacturing company struggling with PPC advertising? Discover the secrets to successful industrial marketing in this eye-opening video! Learn how to make millions of dollars with advertising strategies tailored to your industry. Join Kyle Milan, founder of Manufacturing Tribe, as he dives into the nitty-gritty of industrial …

1
Mastering Social Media in Industrial and Manufacturing Marketing 23:29

11M ago23:29

23:29

In this video, Kyle delves into the changing landscape of social media in industrial manufacturing marketing and share strategies to help you dominate online. Discover how social media platforms like LinkedIn, Twitter, Facebook, and Instagram can be leveraged to build your brand, engage with your audience, and generate revenue for your industrial c…

1
In Conversation with Agrim Yog on enabling BUSINESS INTELLIGENCE 16:55

11M ago16:55

16:55

Business intelligence helps extract crucial facts from a vast amount of unstructured data and transform them into actionable information that enables companies to make informed strategic decisions, improving operational efficiency and business productivity. In this episode, I am in discussions with Agrim Yog a professional with over of a decade of …

1
What Most Content Marketers Get WRONG 17:24

11M ago17:24

17:24

Are you a content marketer? Before you create another piece of content, make sure you watch this video! In this informative video, Kyle reveals the most common mistakes content marketers make and how to avoid them. He dives into three key factors that can greatly impact your content marketing success: purpose, volume, and consistency. Starting with…

1
Women in Marketing and Manufacturing with Shae Eichele, HEH Group 43:40

11M ago43:40

43:40

On this episode of Industrial Strength Marketing, James Soto invites Shae Eichele from HEH Group to discuss her career as an industrial marketer and her insights on marketing that makes an impact. They talk about the challenges marketers face in manufacturing and offer advice on how to overcome them. Shae emphasizes the importance of confidence and…

1
Marketing Collateral Guide for Manufacturing Companies 12:36

12M ago12:36

12:36

Looking to improve your manufacturing company's content strategy? In this video, Kyle breaks down the process of creating a content calendar for industrial manufacturing brands. As an experienced industrial marketing agency, MFG Tribe provides valuable insights and tips to make it easier for you. Learn how to categorize your content, including down…

1
Charting a New Course for B2B Growth with Jennifer Stanley, McKinsey & Company 57:20

12M ago57:20

57:20

On this episode of Industrial Strength Marketing, James Soto welcomes Jennifer Stanley. Stanley, partner at McKinsey & Company, shares her insights on how to create positive and enduring change in the world, and how to grow your business through sales and marketing. They also examine how the rule of thirds will guide industrial companies to execute…

1
Blow up your Sales Funnel 13:52

12M ago13:52

13:52

Blow up your Industrial Sales Funnel In this video, discover the ultimate strategy to skyrocket your industrial and manufacturing sales funnels. If you're facing the common challenge of stagnant sales and struggling to generate new leads, this video is a must-watch. Whether you're a technical salesperson or an industrial marketer, it's crucial to a…

1
Leveraging Gifting to Break Through the Digital Noise with Kris Rudeegraap, CEO of Sendoso 45:17

12M ago45:17

45:17

On this episode of Industrial Strength Marketing, James Soto interviews Kris Rudeegraap, the founder of Sendoso. Sendoso is the worlds leading sending experience and management platform industrial and B2B marketers trust to build authentic relationships through intelligent corporate gifting. Kris shares his story of how he started the company and t…

1
Sales Women in the Industrial Space 30:07

12M ago30:07

30:07

Nancy Bell interviews Penny Thorn, Account Manager at TCI Coatings, to discuss the challenges, advantages, and pathways to growth for women in the industrial space. Making the sale is all about being at the right place, at the right time - in front of the right person. When you find the decision maker, it’s about building a trusting relationship an…

1
Exploring the Power and Ethics of AI Technology in Marketing with Parry Malm 48:33

12M ago48:33

48:33

On this episode of Industrial Strength Marketing, host James Soto sits down with Parry Malm, CEO and co-founder of Phrasee, to talk about his journey as a marketer and entrepreneur. Malm discusses how he fell into entrepreneurship and the challenges of marketing in today's technology-focused landscape. Soto and Malm delve into the world of AI, its …

1
Debunking Technical Sales Myths 18:35

1y ago18:35

18:35

There are a ton of false precepts when it comes to technical sales. Are any of these following myths “true” to you now? Kyle debunks the myths and ways to fix them if they affect your sales performance! “COLD CALLS/VISITS DON’T WORK” If you put the right amount of effort and time into the right people, you certainly bet they work! Make sure your pr…

1
Improving One Percent Every Day with Meaghan Ziemba, Mavens of Manufacturing 34:44

1y ago34:44

34:44

Meaghan Ziemba, the founder of Mavens of Manufacturing and technical writer, is capturing the attention and telling the stories of women in manufacturing. In this podcast, Meaghan shares her story and encourages others to strive to be better one percent every day. Ladies and gentlemen, you will be inspired. Articles and resources referenced in this…

1
Marketing Strategies For Manufacturers 15:24

1y ago15:24

15:24

If you need a new pace for your marketing strategy, this is the video you need to watch. Your website can always use sprucing up, and it starts with a top-down analysis. See which pages your customers are landing on most, which content performs, and if you are updating it enough. Another aspect you should check is SEO (search engine optimization) t…

1
What is Industrial Marketing? 7:00

1y ago7:00

7:00

What is Industrial Marketing? B2B marketing in the manufacturing industry requires a different approach. However, it’s certainly possible to make a significantly positive impact on your company's revenue, and it starts with understanding the foundations that Kyle imparts here. Your industrial customer is out online and on social platforms like Link…

1
Women are Essential in Industrial 33:53

1y ago33:53

33:53

In celebration of Women’s History Month and International Women’s day, we’re talking about women's increased role in a heavily male-dominated industry. Rebekah Fisher from CRG Automation is interviewed by MFG Tribe’s own Nancy Bell to discuss her leadership experience and career highlights. Rebekah is one of the leading actors in CRG’s partnership …

1
The Simple way to Develop an Industrial Marketing Strategy 8:44

1y ago8:44

8:44

If you’re struggling to make a winning industrial marketing strategy or your current one is reaching your goals, this video is for you! Industrial sales veteran and head of MFG Tribe, Kyle Milan, boils down the top tips for a killer strategy. Content is king - it can’t be said enough. If you want to make a splash in digital marketing, the best way …

1
How to use Email Marketing to Support your Sales Team 7:59

1y ago7:59

7:59

It’s time to enhance your email marketing game and boost your sales. In this video, Kyle drills down the foundations to properly use email to your advantage in the current year. Different segments, roles, and company types should have various marketing campaigns and email strings. A one-size-fits-all approach does not bring you the data and analysi…

1
How to Build your Digital Marketing Agency 16:08

1y ago16:08

16:08

If you're just starting to build your digital marketing agency or need help reaching your goal, here are no-nonsense tips from Kyle Milan, recounting all his experience, success, and mistakes to help you out. The systems you put in place serve as the foundation of your business - this is far more critical when it comes to the projects you have for …

1
Debunking Technical Sales Myths - PART 2 11:26

1y ago11:26

11:26

Insider Secrets - Debunking Technical Sales Myths - PART 2 We’re debunking 5 more technical sales myths! If you haven’t seen PART 1, CLICK HERE https://youtu.be/upZn7ZEaAzQ “YOU HAVE TO KNOW EVERYTHING TECHNICAL TO SELL” When it comes to selling, it’s all about learning about your prospect's problems and connecting them to a solution. Too often, sa…

1
Milestone Episode on BOOK LAUNCH for Industrial Marketing 18:36

1y ago18:36

18:36

The industrial sector is unique in so many ways, and one of them is its branding and marketing activities. It has been a daunting task for engineering and manufacturing companies to communicate what they do through their name and branding. This book takes you through the tactics required to get started with your marketing and secure a non-negotiabl…

1
Making Your Video Content Stand Out 16:05

1y ago16:05

16:05

The higher your video view count, the higher your salary. Kyle Milan gives you the best ways to capture your audience's attention and get your point through on video content. In the past, industrial manufacturing companies typically spent thousands of dollars for a spotlight video to showcase on their website and call it a day for content. However,…

1
Securing Brand TRADEMARKS, REGISTRATION and PATENTS - Bejoy Peter in Conversation with Manali Bidkar and Parimal Jadhav 37:06

1y ago37:06

37:06

Small business owners assume that trademarking is just for global brands. But protecting your hard work and your brand identity is just as important for small businesses as it is for huge corporations. Brand logos are the most obvious and most commonly trademarked items for small businesses. But you can also trademark words, symbols, packaging, and…

1
How to be the TOP Technical Sales Producer at your Company 32:38

1+ y ago32:38

32:38

No matter your background or previous experience in sales or engineering, you can achieve massive success in technical sales. Start with a goal; look at it more than just a yearly perspective of “I want to make $X million a year.” Instead, break it down and look at it from an activity standpoint: “I need to make X amount of calls a week to make X a…

1
5 Performance Increasing SECRETS to Implement TODAY 14:57

1+ y ago14:57

14:57

If you’re in technical sales and marketing, here are five secrets you can put into practice right now to boost your revenues and crush your metrics! GET KNOWN You’re familiar with the phrase, “it’s not what you know, but who you know.” Here’s the next step: "it’s not who you know, but who knows you.” You’re not going to remember exactly everyone th…

1
The SECRET to your 2023 Technical Sales Strategy 15:32

1+ y ago15:32

15:32

Ready to take the next step to boost your industrial sales performance and wow your team? Kyle Milan breaks down the tips and tricks to make a winning strategy for next year, starting right now! Take a look at your current team and how they are performing. Know who the power players in your s team are and the weak links. With how things stand right…

1
Ask Kyle on Q&A Monday - Industrial Marketing and Technical Sales- 9:48

1+ y ago9:48

9:48

This Q&A will cover_____! If you have questions on industrial marketing or technical sales, comment, like, and subscribe to Kyle Milan for more insights and expert advice! Question 1: What is one thing industrial companies should heavily pay attention to as they plan their 2023 sales and marketing strategy? Video. Is. King. It’s become the most eff…

1
How to PITCH Technical Products and Services 17:54

1+ y ago17:54

17:54

Ready to learn the art of making the perfect pitch and winning the sale? Kyle Milan, industrial sales expert with over 20+ years of experience, is here to tell you the tactics and strategy of pitching! When looking at the purpose of your pitch, you have to look beyond just the close and to the next step. It’s common knowledge that you are trying to…

1
Talk Shop with Kyle LIVE Feat. Nancy Bell and Jim Mayer 20:31

1+ y ago20:31

20:31

Manufacturing faces a talent shortage crisis of over 500,000 employees, projected to reach 2.5 million in the next 10 years. With an older workforce and a perpetuated negative culture surrounding manufacturing from the media and education sectors, we need modern solutions to share the reality of modern manufacturing. TCO Strategies aims to change t…

1
Talk Shop with Kyle LIVE Feat. Shannon Oleyar 21:58

1+ y ago21:58

21:58

LobbyFox is a revolutionary visitor management system for industrial manufacturing companies. On this episode on Talk Shop with Kyle Milan, we sit down with Shannon Oleyar, Chief of Sales and Marketing at Lobby Fox. Conventional sign-in experiences at manufacturing facilities consist of clipboards, awkward conversations, repetitive orientations hos…

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