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Canada's #1 show about all things marketing, advertising & communications hosted by: -Darian Kovacs, Indigenous business leader and Managing Partner of Jelly Digital Marketing and PR -Ted Lau, owner of digital marketing agency Ballistic Arts -Daryl Louie, Co-Founder and CEO of AntiSocial Media Solutions -Shelley McArthur-Everett, Founder & President, SMC Communications Inc. We’ve had guests from Google, LEGO, Spotify, Starbucks and thought leaders like Seth Godin, Guy Kawasaki, Neil Patel, M ...
 
If you’re a B2B marketing executive, you won't want to miss a single amazing episode of WRMR – Power Talk Radio for Revenue Marketing™ Leaders. What makes it so special? YOU! Twice a month Debbie Qaqish interviews marketing executives, just like you, who are in the process of transforming marketing from a cost center to a revenue center. This is hard work; and the stories, experiences and insights shared by these innovative marketing leaders will help you guide your own transformation. Disco ...
 
Whether you’re a marketer, founder, or consultant, gain a competitive edge by learning the battle-tested marketing strategies in-detail from today's smartest marketers such as Rand Fishkin, April Dunford, Hiten Shah, and Val Geisler. Each week I uncover the proven step-by-step marketing processes and systems from each guest so you can apply the lessons to accelerate the growth of your company. Download the FREE growth cheat sheet with actionable tips, notes, and takeaways from the latest pod ...
 
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show series
 
The one where Darian interviews Yen from Pinterest. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketi…
 
The one where Shelley interviews Catherine from Callia. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital mar…
 
The one where Ted interviews Sara, Vice President of Communications for BC Housing. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to…
 
It has been said many times before: Traffic is the backbone of any online activity. The success of any online fitness studio mainly depends on the traffic that it can generate for its pages generates. So where should your website traffic come from, SEO or PPC?
 
The one where Darian interviews Charlotte from Canva. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marke…
 
The one where Ted interviews Grace from Accenture about: Accenture's Life Reimagined Report What's changed in consumer behaviour over Covid The importance of data Her favourite dish! Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, s…
 
The one where Shelley interviews actress and producer, Tanis Parenteau. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a…
 
The moment you have been waiting for, Hootsuite's #SocialTrends2022 have arrived! These social trends are a great way to stay on the pulse of social media and elevate your brand presence! @Hootsuite has put together this list of expected trends for SOCIAL PLATFORM in 2022. Our team discussed these future social media trends in a Marketing News Cana…
 
The one where Ted interviews Stacey from Stacey Kelly about: The importance of branded content in any marketing strategy How a company of any size (whether B2C or B2B) can incorporate branded content effectively The key role that diversity and inclusion plays in creating authentic content Our favourite marketing tunes as inspired by our pre-teen fa…
 
The one where Darian interviews Ken, the CEO of DMI. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital market…
 
The one where Ted interviews Justine from Wildbit about: The evolution and importance of email marketing People first culture How a 4 day work week works at Wildbit Weird eating habits and listening to podcasts in the shower Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly…
 
The one where Shelley interviews Mandy from Creative Niche. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital…
 
The one where Daryl interviews Tegh from Hipcamp. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing…
 
Too many growing DTC and eCommerce brands leave influencer marketing out of their marketing strategy. And you can’t really fault them for doing so. With many “wanna-be” influencers with fake followers, influencers have gotten a bad rep and it’s easy to see why. But some brands have cracked the code of influencer marketing and are using it to skyroc…
 
The one where Darian interviews Tom from All We Have Is Now. Thanks to our sponsor, Canada Post! Open yourself up to new ways of thinking about marketing. Dive into INCITE today. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, stude…
 
The one where Ted interviews Chief Willie from Williams Lake First Nation about: How the WLFN celebrated Canada's first National Day for Truth & Reconciliation The balance required to be a leader What economic reconciliation means to him His book "Hockey With Dad" Favourite Super Power Sign up for the Marketing News Canada e-newsletter at www.marke…
 
The one where Ted interviews Hanson from Lux Insights about: The evolution of market research and how it's integral to marketing and business growth Differences in working for a global brand and running your own agency How we can all address systemic racism and continue to love Canada Star Trek and Santa Clause! Sign up for the Marketing News Canad…
 
The one where Darian interviews Janet from Real Ventures. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital m…
 
The one where Darian interviews Jack from Clio. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing r…
 
The one where Darian interviews Jennifer from Staff Shop. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital m…
 
The one where Shelley interviews Tennile from She Is Epic. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital …
 
The one where Ted chats with Tim from the Clio awards about purpose driven advertising, his podcast Tagline (a 30 for 30 style podcast surrounding classic ads), and the future of advertising. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping profess…
 
The one where Josh interviews Matthew from Storyworthy. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital mar…
 
The one where Darian chats with Jeremy from Lighthouse Labs about reskilling, tech education, upskilling, the future of work, tech talent, and digital literacy. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams acro…
 
The one where Ted chats with Matthew Royse about: -how to turn marketing from a cost centre to a value centre for your organization -his favourite marketing campaign and why -what he would have told his younger self when starting his marketing journey -his favourite snack at a ball game! Sign up for the Marketing News Canada e-newsletter at www.mar…
 
The one where Ted interviews entrepreneur, volunteer, speaker and coach, Mark Harrison, about: The key to marketing longevity & the entrepreneurial spirit Black Talent Initiative and how it's played a role in addressing systemic racism in Canada And the NFL baby! Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Tha…
 
The one where Ted interviews Crystal from Hubspot Academy. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital …
 
The one where Daryl interviews Chris from Bench Accounting. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital…
 
The one where Daryl chats with Linda from the Toronto Public Library about planning a content strategy for many different audiences, marketing in the public vs private, and returning to the library in a post-COVID world. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Aca…
 
The one where Shelley interviews Alain from Hunkins Leadership Group. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a n…
 
The one where Ted interviews Chelsea from Lunch Club. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marke…
 
No matter how many thought leaders complain that it’s a vanity metric, we all care about increasing our Twitter followers. And for good reason. A respectable follower ratio is fundamental to your brand’s credibility and authority—not to mention organic reach on Twitter’s timeline. Plus, if you build an engaged audience, you can validate product ide…
 
The one where Shelley interviews Frank from Headspace. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital mark…
 
The one where Ted interviews Kris from Lethbridge College. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital …
 
The one where Ted interviews Karina from Peloton. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing…
 
The one where Darian interviews Aron from Mint Mobile. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital mark…
 
The one where Daryl interviews Camila from McDonalds. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marke…
 
The one where Daryl interviews Jay from Broken Heart Love Affair. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor, Canada Post! Open yourself up to new ways of thinking about marketing. Dive into INCITE today. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, …
 
The one where Shelley interviews Shannon from Medallia. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital mar…
 
The one where Darian interviews Tom from Small Business BC. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital…
 
The one where Darian interviews Lisa from Telus. To learn more about TELUS’ leadership in social purpose and the remarkable outcomes the company is enabling in communities across Canada, check out telus.com/socialimpact. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Aca…
 
User onboarding is one of the most important processes in any new experience. When getting hired by a new company, buying a new product, or trying a new product, we expect to have a clear understanding of how it works before fully committing. In episode 151, you’ll learn from Emily Lonetto, Head of Growth at Voiceflow: 1. What video games can teach…
 
The one where Shelley interviews Sandhya from Everything Wine. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digi…
 
The one where Ted interviews Stephen from MAPLE. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new digital marketing …
 
The one where Darian interviews Marc from The Glorious Company. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new dig…
 
There are approximately 14,500 gyms in Canada. Combine that colossal statistic with the fact that, on average, 1 in 5 people have a gym membership, and you’ll see how much opportunity there is with marketing your fitness studio in your local area by using digital marketing.
 
Quality relationships are hard to build and take a lot of time. And because they are hard to build, it’s difficult to build many of them at once. Yet, it’s one of the most important things for marketers to do. Master this skill, and it can lead to lifelong customers and lucrative marketing partnerships. That’s where Adam Marx, founder of The Zero T…
 
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