Dental Marketing Mastery is brought to you by New Patients Inc.com. In this podcast, Howie Horrocks and Mark Dilatush share their 30 years of experience in bringing quality new patients to thousands of dental practices across the world.
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Buzz Dental Marketing


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Buzz Dental Marketing
Buzz Dental: Digital Marketing for the Dental Community
Buzz is a Digital Marketing Show powered by Dentainment! This web-based show will cover a range of topics, strategies and initiatives to help take your Dental Practice to an entirely new level of success.
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Wendy Susan Richmond, CEO Results Matter Dental Marketing


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Wendy Susan Richmond, CEO Results Matter Dental Marketing
Wendy Susan Richmond
Welcome to the Wendy Susan Richmond, Undercover Marketing Secrets podcast! Wendy talks about how to 10X your dental practice, utilizing Grant Cardone's Sales & Marketing Strategies as well as her own 20 year career as a success Marketing Director for several multi-million dollar dental practices.
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Who else is sick and tired of paying for marketing and advertising that fails miserably to move the needle and leaves you frustrated, confused, and ready to write off marketing altogether? Enter...The Dental Marketing Secrets Podcast. Our mission is to be the ultimate source for ideas and tactics to grow your dental and ortho practice, allow you to serve a more patients, and leave a greater impact. And for more proven strategies to grow your practice, visit www.MarkThackeray.com
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Dental Marketing Theory - A Podcast by Gary Bird

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Dental Marketing Theory - A Podcast by Gary Bird
Gary Bird
A Top Rated Podcast in Dental Industry. Providing like-minded, passionate individuals, a platform to share experiences and expertise in the dental industry and discuss how marketing theory, development and acquisitions enhance an overall success plan. We’re passionate about marketing and collaborations of all kinds and want to share the process to support others. 🚀COME SAY HI! 👋 Gary Bird thegarybird.com/ Podcast Website dentalmarketingtheory.com/ Website smcnational.com/
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Adit is a digital marketing firm that provides complete internet marketing solutions to businesses looking to gain more qualified leads and branding in Houston.
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Marketing Dental | Más Pacientes | Ganar Más | Coaching Dental


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Marketing Dental | Más Pacientes | Ganar Más | Coaching Dental
Podcast de Marketing Dental con David Rivera
Podcast by Podcast de Marketing Dental con David Rivera
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Passive Movement Dental Marketing Podcast

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Passive Movement Dental Marketing Podcast
Douglas Bedford
My name is Douglas Bedford, and this show is here to give you the tools, skills, and mindset for the strategic growth of your dental business. www.passivemovement.com - The slightest push. Massive results.
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Hey there! Welcome to DMG- Dental Marketing Gyan The first & ONLY podcast that talks on Marketing of Indian Dental Clinics! Here you get to know EVERYTHING related to marketing specific to Indian dentists. As a dentist myself, I plan to share my experiences, my clinical incidences and some of my concepts in marketing. Suno, Seekho aur Gyan Bato (that's Hear, Learn & Share in Hindi!)
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The Dental Marketing Podcast was created to help dentists navigate the complicated marketing world we live in today. We talk about everything from Facebook ads to website strategies to local marketing and many more marketing strategies. This podcast will not only help you have a better understanding marketing, it will also give you the direction you need. If you are looking to grow your practice through marketing, you are in the right place. Cover art photo provided by Jon Tyson on Unsplash: ...
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Marketing Dental en Accion con Cesar Navarro es un podcast creado para ayudar a nuestros queridos dentistas a entender administracion, marketing, ventas, finanzas, liderazgo, y otras estrategias mas que pueden ser aplicadas en sus practicas dentales. Este podcast fue creado por Cesar Navarro, MSM, CEO / Director de Geek Dental Marketing) y Brayan Sanchez, MBA, Consultor de oficinas dentales. Support this podcast: https://anchor.fm/marketing-dental-en-accion/support
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The Creative Composite - Dental Marketing


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The Creative Composite - Dental Marketing
The Creative Composite
The Creative Composite is an innovative Digital Dental Marketing agency based in Manchester, UK, ran by experienced dental professionals. We believe that all dental professionals should have a sound understanding of business and marketing to help them excel in their careers, business life and personal life so we are on a mission to educate, inspire and motivate.
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Stop wondering how your dental practice could do a better job of attracting patients online. Join dental SEO expert, Ross Dunn, and various guests, for a regular exploration of the dental marketing services that successfully attract new patients. Be informed without having to learn it all. Learn to navigate the various online marketing options and not only choose the right ones for your practice but how to gauge their success so you don't get cheated. Unlike other dental practices, stay abre ...
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The Underdog Dentist Show - Dentistry, Dental Marketing & Business Podcast from Gireesh Likhyani


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The Underdog Dentist Show - Dentistry, Dental Marketing & Business Podcast from Gireesh Likhyani
Gireesh Likhyani
The Underdog Dentist Show - Voice of Dentistry is the First Dental Business and Dental Marketing Podcast from India by Dr. Gireesh Likhyani. Groundbreaking Ideas, Practical Business & Marketing Strategies. Something you mustn't miss. Whether you are Starting Up or Practicing Dentistry, Learn about Advancements, Top Conversion Metrics in Dental Marketing, and Business from Dr. Gireesh Likhyani and Guests. Available on 15+ Platforms Worldwide with 7000+ listeners every month. You're sure ...
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Podcast by Dewey Denning
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Dental Marketing Theory - A Podcast by Gary Bird

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#119 Dr. Marc Cooper - Brilliant Dental Advice for 20 Minutes Straight
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Dr. Marc Cooper, dentist, consultant, and founder of the Contemporary Elder Institute, talks with Gary about why dental and healthcare are destined to merge, how he’s helping dentists take a new approach to aging, and what it means to embrace the truth that everything changes. Connect with our Guest: Website: https://www.requestingwisdom.com/ 📧Join…
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Dental Marketing Mastery


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Dental Marketing Mastery #169: Say Hello to NPI's Call Management & Training Coach, Linda McNeil
29:14
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In this podcast, Mark and Sal help unravel the secrets to optimizing your dental practice's success! You will be introduced to NPI's Call Management & Training coach, Linda McNeil. Join us as Linda delves into the crucial aspects of handling calls effectively, addressing challenges faced by dental practices, and sharing invaluable strategies to ens…
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Buzz Dental Marketing


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Crafting An Opening For Patient Testimonial Videos
7:37
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On this episode of BUZZ, we present several example questions to use in your patient testimonial videos. This content provides incredible value for your Dental Marketing as it offers relevant social proof and transforms your existing patients into ambassadors for your Practice. Additionally, you are adding the transformational power and reach of vi…
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Wendy Susan Richmond, CEO Results Matter Dental Marketing


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No Show Rates and Show Rates Using Insurance and New Patient Paperwork
2:59
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One easy way to increase show rates for dental appointments is to get prospective new patients to fill out their new patient paperwork and insurance information before their appointment. --- Send in a voice message: https://podcasters.spotify.com/pod/show/wendysusanrichmond/message
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Dental Marketing Theory - A Podcast by Gary Bird

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#118 Kevin Cumbus - When is the Right Time to Sell Your Dental Practice?
19:05
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TUSK Partners president Kevin Cumbus returns to the show to talk about why private equity firms are suddenly investing in de novos, what PE practice buyers are looking for — and why for owners, now might be the best time to sell. Connect with our Guest: Website: https://tusk-partners.com/ 📧Join us in Nashville, Tennessee at AlignerCon to learn the …
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Buzz Dental Marketing


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3 Ways To Launch Your Dental Sleep Apnea Marketing Properly
7:31
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On this episode of BUZZ, we detail three strategic approaches to setting your Dental Sleep Apnea Marketing campaign in motion. More and more Dental Practices are implementing Sleep Apnea Treatment solutions and incorporating these three Marketing tips into your campaign will significantly differentiate your Sleep Apnea Treatment offerings. To learn…
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Dental Marketing Theory - A Podcast by Gary Bird

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#117 Asprodental - EASILY Manage Your Dental Practice | Asprodental Cloud Practice Software
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26:58
Kimberly and Tiffany Nguyen, co-founders of Asprodental, give Gary the rundown on practice management software: why they decided to build their own, why designing a good one is so hard, and why automation and customization are the future of the PMS. Connect with our Guest: Website: https://www.asprodental.com/ 📧Join us in Nashville, Tennessee at Al…
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Dental Marketing Theory - A Podcast by Gary Bird

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#116 Glen Goold - Who Should Be CEO of a Practice?
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Glen Goold, CEO of Riverside Dental, shares his take on the cultural disconnect between DSOs and their individual practices, how dentists can get more value from their relationships with vendors, and why his partners decided to ask a non-dentist like him to lead their dental group. Connect with our Guest: Website: https://www.stgeorgesmiles.com/ 📧J…
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Dental Marketing Theory - A Podcast by Gary Bird

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#115 Dr. Wilhelm Piskorowski - How Do We Solve the Labor Shortage in the Dental Industry?
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Dr. Wilhelm Piskorowski, founder of ACES Health, returns to the show to talk about how his organization is creating new opportunities to connect practices and dental students looking to gain clinical experience and serve vulnerable people in their communities. Connect with our Guest: LinkedIn: https://www.linkedin.com/in/piskorowski-wilhelm-bill-59…
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Wendy Susan Richmond, CEO Results Matter Dental Marketing


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Just Because Some Say No, There Are Plenty of People You Can Help
2:59
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Hey everyone! It's Wendy and I'm back with another live video. Today I wanted to talk about the good days, the bad days, and how to stay consistent in between. I had a meeting with a potential client who decided not to move forward with me, but I got back to my roots and had a great conversation with a prospective patient for one of my clients. At …
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Wendy Susan Richmond, CEO Results Matter Dental Marketing


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Wendy Susan Richmond and The Teenage Mutant Ninja Turtles Being Reminded of Trying New Things Can Be a Great Thing
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Wendy Susan Richmond, Owner of resultsmatterdentalmarketing.com and I have, over the last three years have grown a multi $100,000 Dental marketing agency and, I get a lot of people asking me how did I do it it’s been three years. It’s been longer than three years for the for me just building up in my different skill sets and things like that but yo…
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Dental Marketing Mastery


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Dental Marketing Mastery #168: Startup Consultants and Marketing Plans
26:28
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In this episode, Mark and Sal share tips to navigate the exciting world of launching and growing a startup dental practice. Learn how to create the right strategy to ensure you can accomplish your marketing goals. Most importantly, how to avoid the pitfalls that some experience launching a new practice.…
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Buzz Dental Marketing


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Speed To Lead: Why Answering the Phone At Your Dental Practice Is So Important
34:46
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On this episode of BUZZ, we are joined by special guests Hillary Farmer and Jessica Paxton from Smith.AI. Together we explore the reasons why answering the phone at your Dental Practice is so crucial, why the way your team answers the phone can make such a difference, and how Smith.AI utilizes artificial intelligence to improve conversion rates of …
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Dental Marketing Theory - A Podcast by Gary Bird

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#114 Dr. Michael Cohen & Mark Gaylard - Are Clear Aligners the Way to Go?
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Dr. Michael Cohen and Mark Gaylard, co-founders of Dental Mentorship Group, talk with Gary about why more GP dentists should consider adding clear aligners, how to get your team to buy in, and why you should join them at AlignerCon. Connect with our Guest: Website: https://dentalmentorshipgroup.com/ 📧Join us in Nashville, Tennessee at AlignerCon to…
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The Dental Marketing Secrets Podcast


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#83: Lifetime Value of a Patient
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Know your numbers. How often do we hear this? ALL. THE. TIME. But do you truly know what a patient is worth to you? And more importantly, do you know how much you can afford to invest to acquire a new patient? Uncovering the lifetime value of a patient can shine light on your marketing efforts and help pave the way for accelerated practice growth. …
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The Dental Marketing Secrets Podcast


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#82: Rural Marketing with Dr. David Whitlock
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Arizona. Texas. Colorado. Oklahoma. North Carolina. Kentucky. Dr. David Whitlock has practiced all over the country. And today he joins the show to reveal his absolute favorite place. (and it's not even close) Here are a few of the topics we address in this episode: Medicaid, drill & fill, and other common misconceptions Marketing in the city vs. s…
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Dental Marketing Theory - A Podcast by Gary Bird

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#113 Bryan Laskin - The Nearly Impossible Job of Disrupting the Dental Industry
31:05
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Dr. Bryan Laskin, co-founder of Toothapps, talks with Gary about making the transition from clinician to entrepreneur — and why dental is such a tough market for startups and tech disruptors to crack. Connect with our Guest: Website: https://www.toothapps.com/Marketing/Home 📧Join us in Nashville, Tennessee at AlignerCon to learn the playbook for bo…
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The Dental Marketing Secrets Podcast


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#81: Traction: Get a Grip On Your Business [Part 3]
53:31
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The final episode in our 3-part series on the book Traction by Gino Wickman. In today's episode, we reveal the last 4 components of the Entrepreneurial Operating System (EOS) Framework: Data, Processes, Issues, and Traction. Here are a few highlights: How to create a Scorecard to give you an accurate pulse on your practice 3-Step Process for solvin…
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Dental Marketing Theory - A Podcast by Gary Bird

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#112 Vincent Cardillo - These 2 Things Changed the Dental Industry Forever
24:14
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Vincent Cardillo, founder of Maeva Dental Advisors, talks with Gary about how private equity investors have changed dental, plus why practices and dental groups are struggling to get the data they need to compete with big DSOs. Connect with our Guest: Website: https://maevaadvisory.com/ 📧Join us in Nashville, Tennessee at AlignerCon to learn the pl…
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Dental Marketing Theory - A Podcast by Gary Bird

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#111 Melissa Turner - Don't Fall Into the Influencer Trap as a Dentist
26:01
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Melissa Turner, Chief Hygiene Officer at Cellerant Consulting Group, talks with Gary about why dentists don’t need to act like influencers in order to build a powerful personal brand, why even DSOs need to think small when it comes to building brand awareness, and why dental is always 10-15 years behind other industries. Connect with our Guest: Web…
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The Dental Marketing Secrets Podcast


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#80 Traction: Get a Grip On Your Business [Part 2]
38:17
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Today, is the second part of our 3-part series on the book Traction by Gino Wickman. In today's episode, we dive into 2 of the 6 components of the Entrepreneurial Operating System (EOS) Framework: Vision & People. These are two of the most important pieces to the Traction puzzle in my opinion. As I've personally gone through these chapters for my o…
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Buzz Dental Marketing


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Maximize Your Dental Marketing and Profitability Through Real Estate
38:16
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On this episode of BUZZ, we are joined by special guest Colin Carr, CEO of CARR Inc., as we focus on a tangible asset of your Dental Practice: Real Estate. We review tips and strategies for navigating the Real Estate market, acquiring office space, managing your investment, and how to optimize your sale or ownership into the future. To learn more a…
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Dental Marketing Theory - A Podcast by Gary Bird

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#110 Teresa Duncan - Is Dental Insurance Worth It?
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Should you embrace dental insurance, stop working with it entirely, or take a middle path? Teresa Duncan, president of Odyssey Management, joins the show to give Gary her take on that question. Connect with our Guest: Website: https://www.odysseymgmt.com/ Insurance Course Now Available, Use Promo Code: SMC at checkout to save: ➡️https://www.odyssey…
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Dental Marketing Mastery


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Dental Marketing Mastery #167: AI in Dentistry and the current buzz
23:44
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In our latest episode, we delve deep into the fascinating world of Artificial Intelligence in dentistry, a topic that's been creating quite a buzz in the dental community and beyond. Join us as we demystify the current landscape of AI-driven advancements for dental practices, from practice management to marketing solutions.…
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Buzz is a Digital Marketing Show powered by Dentainment! This web-based show will cover a range of topics, strategies and initiatives to help take your Dental Practice to an entirely new level of success. Dental Marketing Show Produced by Dentainment https://dentainment.com/ Dentainment is a Digital Creative Marketing Agency, providing Best Dental …
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Buzz Dental Marketing


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Where To Film Patient Testimonials, Effective Dental Website Redesigns, Sharing CE Moments, Plus More
7:47
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On this episode of BUZZ, we share several different strategic tips to improve your Dental Practice Marketing. From finding the ideal place in your practice to film patient testimonials, to best practices for redesigning your website, to turning attendance at CE training into content creation, these essentials will help accelerate your Dental Market…
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Dental Marketing Theory - A Podcast by Gary Bird

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#109 Tyler Murdock - Why B2B Matters for Dentists
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Tyler Murdock, owner of Aligned Profit, talks with Gary about the difference between B2C and B2B, why dentists should care, and why great marketing starts with an attitude of service. Connect with our Guest: Website: https://www.alignedprofit.com/ 📧Send in any of your questions about dental marketing by leaving a comment, DMs, or email us at ➡️askg…
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The Dental Marketing Secrets Podcast


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#79: Traction: Get a Grip On Your Business [Part 1]
29:43
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Today, we're diving deep into a book that's been making waves in the world of business and dentistry alike – "Traction" by Gino Wickman. If you've been looking for a clear roadmap to success in your dental practice, then this 3-part series is a must-listen. Join us as we dissect Wickman's powerful Entrepreneurial Operating System (EOS) and show you…
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Dental Marketing Theory - A Podcast by Gary Bird

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#108 Austin Hair - "De Novo" vs. Acquisition | Tips on Starting a Practice from Scratch
26:14
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Austin Hair, managing partner at Leaders Real Estate, returns to the show to share why de novos are more popular than ever, how to pick the right location for yours, and how the blockchain is changing dental real estate investing. Connect with our Guest: Website: https://site.leadersre.com/ 📧Send in any of your questions about dental marketing by l…
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Buzz Dental Marketing


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8 KPIs For Dental Websites That You Should Monitor
7:43
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On this episode of BUZZ, we review eight metrics that are extremely helpful in analyzing traffic to your website. Analytics such as these Key Performance Indicators can help you gain insight into which components of your website are resonating with visitors, which aren't, and what you need to do to increase the conversion of website visitors into p…
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Dental Marketing Theory - A Podcast by Gary Bird

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#107 Patrick O'Rourke - Does Your Practice Need Dental Insurance?
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Patrick O’Rourke, founder of Practice Quotient, talks with Gary about all things dental insurance — do DSOs get more leverage dealing with insurance companies, does your practice actually need to take it, and what happens if you don’t? Connect with our Guest: Website: https://www.practicequotient.com/ 📧Get 5 powerful ideas to generate new patients …
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Buzz Dental Marketing


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From Game to Gear: The Inspiring Marketing Story Behind 'Gran Turismo'
3:55
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On this episode of BUZZ, we explore how marketing inspiration can come from a variety of sources. Being open to marketing concepts originating from various sources and incorporating interests from outside of dentistry can help stimulate ideas and strategy that can have significant impact on Dental Marketing at your practice. Show Produced by Dentai…
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Dental Marketing Theory - A Podcast by Gary Bird

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#106 Lori Mixon - The TRUTH Behind DSOs (and Why It’s Important)
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Lori Mixon, vice president of marketing at Peak Dental Services, gives her take on why you can’t just declare DSOs to be bad (or good), what she’s learned helping lead a fully remote DSO, and what happened when her last group bought 170 practices — right before COVID hit. Connect with our Guest: Website: https://peakdentalservices.com/ 📧Get 5 power…
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Dental Marketing Mastery


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Dental Marketing Mastery #166: Does it seem to be slowing down?
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In this podcast episode, join Mark and Sal as they delve into a common concern among dentists: the slowdown in their practices. Unpacking the reasons behind this phenomenon, they offer valuable insights and helpful tips to fuel sustained growth for dental practices.על ידי Mark Dilatush
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Dental Marketing Theory - A Podcast by Gary Bird

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#105 Chad Johnston - EVERYTHING You Need to Know About Patient Financing
28:15
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Chad Johnston, director of strategic accounts at iCreditWorks, joins Gary to give a lender’s perspective on what goes into approving patients for financing, how many approval ratings are just smoke and mirrors, and what you can do to help more of your patients get the credit they need. Connect with our Guest: Website: https://www.icreditworks.com/ …
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Buzz Dental Marketing


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Gum-tastic Celebrations: Paving the Way for Healthier Smiles with Gum Care Month!
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On this episode of BUZZ, we share several ideas for Dental Marketing opportunities centered around Gum Care Month. Celebrating holidays as part of your Marketing strategy provides a great platform for content creation and connecting with existing and potential patients, and Gum Care Month represents a month long opportunity to educate your patient …
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Dental Marketing Theory - A Podcast by Gary Bird

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#104 Jay Letwat - EXACTLY How to Get More Patients Financially Accepted
29:28
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29:28
Jay Letwat, Sunbit’s vice president of dental, talks with Gary about financing problems that can blow up your relationship with your patients, plus what goes into boosting approval rates and how his company offers a solution. Connect with our Guest: Website: https://sunbit.com/ 📧Get 5 powerful ideas to generate new patients + grow revenue, delivere…
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The Dental Marketing Secrets Podcast


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#78: Analytics & Attribution: Uncover What's Working with Nick Jackson
39:36
39:36
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39:36
What's Really Driving New Patients? Here's How To Find Out In this episode, we dive into a crucial aspect of modern dental practice marketing—analytics and attribution. Join host Mark Thackeray and special guest, Nick Jackson, as they unravel the mysteries behind tracking and attributing the success of your marketing efforts. Delivering top-notch d…
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Buzz Dental Marketing


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How Much Did The Chick-fil-A Logo Cost?
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On this episode of BUZZ, we explore how cultivating ingenuity and embracing authenticity can enliven your Dental Marketing Strategy. Many of the iconic branding achievements we see on a daily basis were not the result of a large advertising budget, but instead, a spark of inspiration that led to genuine brand recognition. Utilizing this approach ca…
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The Dental Marketing Secrets Podcast


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#77: Get More Google Reviews! Here's How
28:19
28:19
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28:19
More Google Reviews = More Social Proof, More Visibility, More Patients It's time to get serious about Google reviews. In this episode, Mark breaks down why Google reviews are so gosh darn important and how to get more of them. Build Social Proof, Trust, and Credibility Improve Your Local SEO (Tap into the algorithm for more exposure!) Quality, Qua…
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Dental Marketing Theory - A Podcast by Gary Bird

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Special Episode: DMT is Turning 2. Here’s What We’ve Learned So Far.
43:32
43:32
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To celebrate Dental Marketing Theory’s 2nd birthday, we’ve gathered 10 of the most popular or valuable insights shared on this podcast over the last two years. Listen for Brett Miller on why operations leads to marketing failures, Ron Brush on how to recruit top talent, Josey Sewell on why it’s okay not to know, and more. Connect with our Guests: W…
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On this episode of BUZZ, we explore how branding your team with customized clothing can elevate the profile of your Dental Practice. Extending your brand to custom made uniforms can instill a sense of confidence and pride in your team members that is felt not only by the patients in your office, but in the community at large. Show Produced by Denta…
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Dental Marketing Theory - A Podcast by Gary Bird

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#103 Dr. Ryan Morrison - Close More Patients on Autopilot Using VIDEO
18:21
18:21
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18:21
Dr. Ryan Morrison, creator of TeamWorx Dental, gives Gary the rundown on how dental practices can use short sales videos and scripting to solve gaps in patient communication, boost case acceptances, and save time. Connect with our Guest: Website: https://teamworxdental.com/ 📧 STATE OF DENTAL MARKETING REPORT 📧 Learn how top dental marketers are sol…
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Dental Marketing Theory - A Podcast by Gary Bird

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#102 Marley Jaxx - REVEALING the Secrets to Social Media in 2023
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21:51
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21:51
Marley Jaxx, CEO of YouTube Lead Machine, tells Gary why she quit working as a hygienist to become an entrepreneur, why investing in content is like buying opportunity rather than renting it, and why AI means that now, more than ever, attracting eyeballs is about quality rather than quantity. Connect with our Guest: Website: https://vipleadmachine.…
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Dental Marketing Mastery


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Dental Marketing Mastery #165: EDDM vs Bulk Sorted Mail
24:35
24:35
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24:35
In this podcast episode, we'll delve into the critical differences between Every Door Direct Mail (EDDM) and Targeted Direct Mail for dental marketing. We'll break down the pros and cons of each method, providing valuable insights to help you make informed decisions.על ידי Mark Dilatush
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On this episode of BUZZ, we detail how the transformative power of video can impact your Dental Marketing strategy. We provide context, strategy and tips for creating the video content that will increase traffic to your website, user engagement on your social platforms, and new patient flow to your Dental Practice. Show Produced by Dentainment: htt…
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Dental Marketing Theory - A Podcast by Gary Bird

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#101 John Murphy - I Recruited 500 Dentists. Here’s What I’ve Learned.
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27:48
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John Murphy, Aspen’s vice president of talent acquisition, joins the show to talk about why recruiting is really just another form of marketing, what de novo practices need to do in order to attract top talent, and how clinical partnerships with dental schools can be a powerful tool for recruiters or practice leaders. Connect with our Guest: Websit…
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The Dental Marketing Secrets Podcast


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#76: From $500K to $2.5M - How I Grew My Practice 5x w/ Dr. Weston Spencer
48:49
48:49
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48:49
5x Practice Growth. That's what we're talking about in this episode. I'm joined by childhood friend Dr. Weston Spencer to break down his pathway to scaling up his practice $500K to $2.5M in just 5 years. Here are just a few things that Wes and I dive into: Marketing Mindset: recognizing the opportunities and embracing a 'figure-this-out mentality' …
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Dental Marketing Theory - A Podcast by Gary Bird

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#100 Shawn Zajas - One Thought that Will Transform Your Dentistry
25:14
25:14
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25:14
Shawn Zajas, the founder of Zana and co-founder of The Authentic Dentist, shares what he’s learned about helping practices create the kind of “wow” patient experience that builds long-term patient loyalty. Connect with our Guest: Website: https://myzana.com/ 📧 STATE OF DENTAL MARKETING REPORT 📧 Learn how top dental marketers are solving this year’s…
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Dental Marketing Theory - A Podcast by Gary Bird

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#99 Dr. Himesh Kana - How to Keep Your Group Profitable Through Economic Challenges
46:10
46:10
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Dr. Himesh Kana, managing partner, and chief medical officer of Dental Depot DFW, tells Gary what young dentists should look for when deciding which DSO to work for, why his group invests so heavily in high-traffic locations, and how he’s tackling the multi-headed problem of rising costs, inflation, and lowercase acceptance rates. Connect with our …
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