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You being very new to this concept are not sure as of why you should make an investment in Digital Advertising. Check out the below reasons for the same Aquire Your Online Customer: Digital Marketing Can GIve Your Business Boost: For Online Branding & Reputation Management: Establish a control on customers: Digital advertising offers data about the campaign: View more at www.hcubewebsolutions.com
 
Welcome to the Digital Marketing Podcast’s home on the web. Here you can find all of our episodes going back over 12+ years. The Digital Marketing Podcast is an advert-free, weekly digital marketing podcast with listeners in over 190 countries worldwide. The podcast combines interviews with global experts, together with the latest news, tools, strategies, and techniques to give your digital marketing the edge. Perfect for your daily commute, the podcast aims to be both entertaining and infor ...
 
Are you a CMO, business owner or digital marketing professional? Of Record is your weekly listen for what’s happening in the digital media space. We’ll cover the latest with Facebook, Google, LinkedIn, Twitter, Instagram, YouTube and other rising players in the digital space. We discuss breaking platform changes and updates with a marketer's eye to keep you current and provide analysis on how those changes will impact you and your profession. Subscribe to our podcast and you'll even catch th ...
 
From branding authority Tom Asacker and media strategist Mark Ramsey comes Media Unplugged, the podcast that peeks behind the curtain at what's REALLY happening in media today.
 
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show series
 
Digital Ad Market Update: 1/6 - 1/26 2023 In the studio for our first episode of 2023, we have Joe, Kiersten, and Producer Alex back in the studio. Get ready for all the latest marketing, tech, and culture news. Hear it all in 52 minutes or less. Top Stories: Apple VR is not making its debut any time soon. Dating apps can get niche and some can cha…
 
Have you received any inquiries regarding the use of Xcode on Windows or the creation of iPhone apps on Windows? Read the eight ways to develop iOS software on a windows system. Read more: https://www.ezrankings.com/blog/develop-ios-apps-on-windows/על ידי Mansi Rana
 
Digital Ad Market Update: 12/20 - 1/5 2023 Joe, Kiersten, and Producer Alex are in the studio breaking down the latest crises in the media and the AI that is giving Google heartburn. Hear it all in 54 minutes or less. Top Stories: We dive into the latest tragedy in the NFL, involving Damar Hamlin from the Buffalo Bills, and how they handled it. Sou…
 
Digital Ad Market Update: 12/10 - 12/19 2022 Joe and Kiersten are in the studio this week with some of the latest marketing, tech, and culture news. Hear it all in 46 minutes or less. Top Stories: Get ready for the rebranding disaster of the year. We're looking at you, Miss America Pageant. Can an alcoholic society function on a zero-proof beer age…
 
Digital Ad Market Update: 12/6 - 12/9 2022 Joe, Kiersten, and producer Alex are giving you the low down on the latest marketing, tech, and culture news. Hear it all in 30 minutes or less. Top Stories: Crocs are making a comeback and we have Zoomers to thank for it. Apple Music is releasing a new feature called Sing. We break down the best useless g…
 
Digital Ad Market Update 11/24 - 12/5 2022 Joe, Kiersten, and producer Alex are in the studio to break down some of the latest marketing, tech, and culture news. Hear it all in 48 minutes or less. Top Stories: BTS member V bests Mariah Carey in a Top Christmas song list. Ticketmaster has been talked about a lot lately due to their monopolistic hold…
 
Digital Ad Market Update: 11/18 - 11/23 2022 Joe, Kiersten, and producer Alex are bringing you some of the latest marketing, tech, and culture-related news for this holiday-themed episode. Hear it all in 46 minutes or less. Top Stories: Holiday shopping sales are flatlining but we're still breaking down the biggest consumer trends this year. Good l…
 
Digital Ad Market Update: 11/11 - 11/17 2022 Joe, Kiersten, and producer Alex are in the studio to discuss some of the latest marketing, tech, and culture news. Hear it all in 43 minutes or less. Top Stories: Elon Musk fans the Twitter flames while reviving the platform. TikTok is dominating the ad game and we prophesy what the future ads will look…
 
Digital Ad Market Update: 11/5 - 11/10 2022 Joe, Kiersten, and producer Alex are in the studio to drop some news on a shrinking big-tech, among other marketing, tech, and culture news. Hear it all in 44 minutes or less. Top Stories: Elections are over... mostly. What does this mean for the digital ad space? Tune in for the breakdown. Q4 has not bee…
 
Digital Ad Market Update: 10/29 - 11/4 2022 Joe, Kiersten, and producer Alex are in the studio to discuss the future of Twitter under Elon Musk and other marketing, tech, and culture news. Hear it all in 47 minutes or less. Top Stories: Elon Musk unveils his pay-per-blue checkmark system, and we break down our predictions for where he plans to take…
 
Digital Ad Market Update: 10/21 - 10/28 2022 Joe, Kiersten, and producer Alex are in the studio to break down the latest marketing, tech, and culture news. Hear it all in 47 minutes or less. Top Stories: Taylor Swift's latest album Midnights is a guidebook for how to release an album. We're breaking down everything she did right. Kanye West has bee…
 
Digital Ad Market Update: 10/13 - 10/20 2022 Joe, Kiersten, and producer Alex are in the studio to drop the latest marketing, tech, and culture news just for you. Hear it all in 43 minutes or less. Top Stories: Amazon gets an NFL exclusive in 2023. Tune in to find out what. McDonald's brings back what spooky merch? Calm app dives into mental health…
 
Digital Ad Market Update: 9/29 - 10/12 2022 Joe, Kiersten, and producer Alex take to the studio to break down the latest marketing, tech, and culture news. Hear it all in 42 minutes or less. Top Stories: Amazon's Prime day event ends today. We discuss the kids' holiday shopping propaganda and the secret campaign to push holiday gift buying earlier.…
 
Digital Ad Market Update: 9/23 - 9/28 2022 Joe, Kiersten, and producer Alex take to the studio to bring you the latest marketing, tech, and culture news. Hear it all in 40 minutes or less. Top Stories: Apple Music is set to sponsor the Super Bowl Halftime Show with Rihanna headlining. Oh yeah, that's happening. Is changing the race or gender of a c…
 
Digital Ad Market Update: 9/10 - 9/22 2022 In the studio, we have Joe, Kiersten, Jared, and producer Alex, breaking down the latest marketing, tech, and culture news. Hear it all in 50 minutes or less. Top Stories: College football conferences and NFL franchises are huge money makers because of the massive media rights deals they bring in. Tune in …
 
Digital Ad Market Update: 8/19 - 9/9 2022 Joe, Kiersten, and Producer Alex take to the studio to break down the latest marketing, tech, and culture news. Hear it all in 46 minutes or less. Top Stories: Capital Records is canceling its AI rapper project on account of racism. Who could've seen this coming? AI art wins awards. Is AI-generated art wort…
 
Digital Ad Market Update: 8/5 - 8/18 2022 Joe, Kiersten, Helen, and Producer Alex are in the podcast studio to break down the latest marketing, tech, and culture news. Hear it all in 35 minutes or less. Top Stories: Pumpkin spice is back and we're asking the tough questions. How early is too early for pumpkin spice? What states are running the most…
 
Digital Ad Market Update: 7/30 - 8/4 2022 Joe, Kiersten, Jared, and Producer Alex are in the studio to break down the latest marketing, tech, and culture news. Hear it all in 37 minutes or less. Top Stories: Facebook Q2 revenues fell short from last year. What's the cause? Let's get into it. BeReal is a new social media combatting inauthenticity. H…
 
Digital Ad Market Update: 7/16 - 7/29 2022 Joe, Kiersten, and Producer Alex are in the studio this week to break down everything business, tech, and culture related in 37 minutes or less. Tune in to hear it all! Top Stories: Facebook looks to copy TikTok's strategy for success, but will it work? Let's discuss. NASA clothing and accessories have bee…
 
Digital Ad Market Update: 7/9 - 7/15 2022 Host Joe and Producer Alex are in the studio to give you the latest marketing, tech, and culture news. Hear it all in 35 minutes or less. Top Stories: Molson Coors to rejoin Super Bowl Advertising. Netflix and Disney dip their toes into streaming with ads. Top Gun breaks records for Paramount Studios overta…
 
Digital Ad Market Update: 6/31 - 7/8 2022 It's a packed studio today with Joe, Kiersten, Helen, Jared, Nick, and Producer Alex. We're breaking down the latest marketing, tech, and culture news. Hear it all in 37 minutes or less. Top Stories: Is TikTok entertainment or social media? Let's debate. After this, we dive into the lawsuit and other memeti…
 
Digital Ad Market Update: 6/24 - 6/30 2022 Joe, Kiersten, Charlee, and Producer Alex take to the studio to break down the latest marketing, tech, and culture news. Hear it all in 42 minutes or less. Top Stories: iPhone turns 15 today. Join the discussion on how it has changed society... for better or worse. Facebook copies another company's idea. T…
 
Digital Ad Market Update: 6/16 - 6/23 2022 Joe, Kiersten, and Producer Alex take to the studio to break down the latest marketing, tech, and culture news. Hear it all in 38 minutes or less. Top Stories: CBS' Yellowstone has huge viewership. How is it different from their other programming? Eel pits are trending on TikTok... how did we get here? Tun…
 
During this episode, we are joined by Jessica Trainor, Vice President of Ad Platform Partnerships at ComScore who shares her thoughts on how prepared we are as an industry for 2023 when cookie tracking will no longer exist, what alternatives are out there and what advertisers should be doing to prepare.…
 
Digital Ad Market Update: 6/3 - 6/15 2022 Joe, Kiersten, and Producer Alex take to the studio to break down the latest marketing, tech, and culture news. Hear it all in 42 minutes or less. Top Stories: Google's new AI LaMDA might be conscious. Is it time for robot rights? Let's discuss. Bo Burnham released Inside Outtakes on YouTube, and we give yo…
 
Digital Ad Market Update: 5/25 - 6/2 2022 In the studio, we have Joe, Kiersten, Sophia, Jared, Helen, and Producer Alex. Tune in to hear everything marketing, tech, and culture-related in 51 minutes or less. Top Stories: Netflix's 'Love Death + Robots' released volume 3, and they are testing out QR codes and NFTs this season. From here, we discuss …
 
Digital Ad Market Update: 5/10 - 5/24 2022 In this episode, your host, Joe Clements is joined by Helen, Kiersten, and Producer Alex. Tune in as we break down everything marketing, tech, and culture-related in 39 minutes or less. Top Stories: Long-form versus short-form content, Baby Boomers versus Gen-Zers - whose watching what? Let's discuss. Prod…
 
Digital Ad Market Update: 4/21 - 5/9 2022 Joe, Kiersten, and Helen take to the studio to bring you the latest marketing, tech, and culture news. Hear it all in 45 minutes or less Top Stories: The met gala happened. Who won? What does it mean in the world of marketing? Tune in. You may have heard of FATMAN, but now it's MATMAN. Confused? Stick aroun…
 
Digital Ad Market Update: 4/16 - 4/20 2022 We have Joe, Kiersten, Helen, and Producer Alex in the studio for this episode. Breaking down everything marketing, tech, and culture related in 36 minutes or less. Of Record This Week: More American are cutting the cord. OTT is the future, but who will be the dominant player? Let's discuss. The AT&T Disco…
 
Digital Ad Market Update: 4/2 - 4/15 2022 Joe, Kiersten, and Producer Alex take to the studio to give you some of the latest marketing, tech, and culture news. Hear it all in 38 minutes or less. Top Stories: John Oliver put pressure on congress about data privacy. Elon Musk is making moves on Twitter and we have the breakdown. Summer is coming in h…
 
Digital Ad Market Update: 3/18 - 4/1 2022 Joe, Helen, Kiersten, and Alex take to the studio and give you the breakdown of some of the latest marketing, tech, and culture news. Hear it all in 41 minutes or less. Top Stories: Skinny pants slander and cyclical fashion trends. Disney lights itself on fire and wonders why it's getting hot. Tune in for s…
 
Digital Ad Market Update: 3/11 - 3/17 2022 Co-host Joe and Producer Alex take to the studio to breakdown some of the latest marketing, tech, and culture news. Hear it all in 31 minutes or less. Top Stories: Netflix cracks down on password sharers. Facebook (aka Meta) steps into the world of NFT minting. Oh, and apparently no more saying you want to…
 
Digital Ad Market Update: 3/1 - 3/10 2022 In this special episode, we have Joe in the studio to break down propaganda in the 21st century and how its taking effect in the war in Ukraine. Hear it all in 29 minutes or less.על ידי Of Record
 
Attention is a necessary ingredient for effective advertising. The market for consumer attention (or “eyeballs”) has become so competitive that attention can be regarded as a currency. Hear from two renowned global experts about what actually is the attention economy, how it is measured and how will the buy and sell-side need to evolve to survive.…
 
Digital Ad Market Update: 2/11 - 2/18 2022 Joe and Kiersten take to the studio to break down the latest marketing, tech, and culture news. Hear it all in 39 minutes or less. Top Stories: Super Bowl 2022 ratings are in. Two numbers stand out. Let's break it down. The commercials of the Super Bowl are not what they used to be. Did you like any at all…
 
Digital Ad Market Update: 2/4 - 2/10 2022 Joe is joined by Kiersten and Charlee to break down the latest marketing, tech, and culture news. Hear it all in 45 minutes or less. Top Stories: Q4 Earning Reports are out, and some surprises are in the mix. Amazon raises its prices, and for what? Let's discuss. The Olympics are going on, but are you watch…
 
Digital Ad Market Update: 1/27 - 2/3 2022 Co-host Joe is joined by producer Kiersten to break down all the latest marketing, tech, and culture news. Tune in for it all in 38 minutes or less. The Super Bowl is getting closer, and we're talking about the ads we expect to see. Will this year have the highest ratings in recent memory? Let's talk about …
 
Digital Ad Market Update: 1/18 - 1/26 2022 This week, we have co-hosts Joe and Matt, as well as Helen, bringing you all the latest marketing, tech, and culture news. Tune in for it all - in 43 minutes or less. Is your luxury destination getting too many visitors? Peep the shoulders. Neighbor town? Invest in housing now. Barbie and Balmain break int…
 
The energy used in our digital consumption collectively emits the equivalent amount of carbon as the entire airline industry. These emissions are expected to double by 2025. Watching online videos accounts for the biggest chunk of the world's internet traffic – 60% – and generates 300m tonnes of carbon dioxide a year, which is roughly 1% of global …
 
Digital Ad Market Update: 12/17 - 12/24 In this extra-long episode, Joe is joined by Rebecca, Jack, and Kiersten, breaking down the biggest topics of the past year and their take on where it's going in 2022. Hear it all in 1 hour and 8 minutes. Enjoy! Top Stories: The metaverse has brought about some bullish behavior from the heads of big tech. Wal…
 
Digital Ad Market Update 12/11 - 12/16 Joe brings in Helen and Producer Kiersten to review the latest marketing, tech, and culture news, all in 51 minutes or less. Top Stories: P*rnHub yearly search stats are coming in hot and we're going over a bunch. (Skip to 12:00 for the next topic) Western clothing is having a revival this past year and we hav…
 
Digital Ad Market Update 12/08 - 12/10 Co-host Joe wanted to bless your feeds with a second episode this week so here we are. Covering topics in marketing, tech, and culture, all in 35 minutes or less. Top Stories: CoComelon enters the billion club. Spotify Wrapped gains all the free attention. Fireplace streams and the ambient sound wave. Virtual …
 
Digital Ad Market Update: 11/17 - 12/08 2021 This week, Joe takes the reigns and leads the podcast with producer Alex through the latest marketing, tech, and culture news. Listen to it all in 32 minutes or less. Top Stories: Trends from Black Friday. The resurgence of Windows' Clippy. Hallmarkesque holiday movie strategies, and our recommendations …
 
Digital Ad Market Update: 10/19 - 11/16 2021 In this episode, Joe breaks down a variety of topics from western revival, a proto-Web 3.0 business, and holiday shopping metrics. All in 41 minutes or less. Top Stories: Yellowstone's success among streaming confusion could be a sign of the return of cinematic tv and the western genre. Substack, a publi…
 
*Special Episode Alert* This week, Of Record host Joe, gives the much-needed breakdown on Facebook's corporate name change to Meta -getting into the metaverse (aka web 3.0) and Facebook's goals for the future of their company. After, get ready for the Peasants Podcast Halloween takeover. We get into the movie Lightyear, the best Halloween movies, t…
 
Digital Ad Market Update: 10/06 - 10/18 2021 Matt and Joe team up and breakdown the biggest holiday shopping news so far. Tune in for everything marketing, tech, and culture related - all in 35 minutes or less. Top Stories: Shipping delays are just what the holidays needed. We're breaking down why this holiday season might look different than those…
 
Digital Ad Market Update: 10/01 - 10/05 2021 Matt, Joe, and Nick catch up on what's been going on the last few days in media & marketing. Facebook's massive worldwide blackout, TikTok's big news, Amazon's issues with low quality products available on their platform, and of course: a quick BTS and K-Pop sidetrack. Of Record is back, and you'll want …
 
Digital Ad Market Update: 9/11 - 9/17 2021 Matt, Joe, and Jack get in the studio for a special sports-themed episode. With topics revolving around CR7, big tech trying to jump into football, and the latest college NIL news - this is an episode you will not want to miss. Hear it all in 35 minutes or less. Top Stories: Cristiano Ronaldo makes his ret…
 
*Special Episode Alert* In this episode, Of Record hosts, Matt and Joe are joined by J&R Adventures Director of Marketing and New Release Project Manager Rachael Iverson. With topics revolving around what we got wrong on our recent music-themed episode, how the industry actually works, growing as an independent artist, and the future of the music i…
 
Digital Ad Market Update: 8/27 - 9/10 2021 Hosts Joe, Jack, and Producer Kiersten take to the studio to discuss Tiktok news and Facebook's dilemma. Tune in for everything marketing, tech, and culture-related. Hear it all in 33 minutes or less. Top Stories: TikTok just beat YouTube in average viewing time, and we have some thoughts about why. T-Swif…
 
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