הפודקאסטים הטובים ביותר ב-Google Ads (2025)

1
Which is better: Phrase Match or Exact Match keywords? 15:17

9h ago15:17

15:17

In Episode 52 of Inside Google Ads, Google Ads Coach Jyll Saskin Gales tackles the nuances of keyword match types in Google Ads head on. No "it depends" here! Based on your questions, Jyll focuses on exact match and phrase match keywords, and how their use impacts your campaign performance. She uses real-world examples to illustrate the potential b…

1
What’s Are Responsive Display Ads? - What’s Provided By Responsive Display Ads? 2:56

19h ago2:56

2:56

Please join our FREE Facebook group ‘Google Ads Like A Boss’. Meet like-minded professionals, join the discussions, ask questions, offer help and much more. / googleadslikeaboss Unlock the power of Responsive Display Ads in Google Ads to expand your reach, simplify ad creation, and boost campaign performance with automation and adaptability.…

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Search Terms in Performance Max (Episode 446) 33:35

2d ago33:35

33:35

This week we open with a question from a listener who is dealing with a crashing account. Chris discusses how to fix a Google Ads search campaign that is failing. Then another email from a listener who reminds us why it is important to focus on the core basics of Google Ads management. And last an update about Performance Max. Try Opteo for free fo…

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How to Avoid These Common Conversion Tracking Errors 22:25

4d ago22:25

22:25

Send us a text Struggling with conversion tracking in Google Ads? You're not alone! In this episode, host Jeremy Young uncovers 12 frequent tracking mistakes—from duplicate conversions to misaligned goals—and how to fix them. Learn actionable tips to optimise your data, boost campaign performance, and ensure your tracking aligns with your business …

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Unshakeable Online Reputation: Build Trust & Authority 12:58

1d ago12:58

12:58

Your online reputation can make or break your business! 🚀 In this episode, we share strategies to establish credibility and trust. Learn how functional and highly efficient web design and custom branding strategies can elevate your brand. Tune in for expert insights and actionable tips to strengthen your digital presence!…

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#20 Google Ads 1x1 Podcast: Erweiterte Conversions: Der Schlüssel zur Zukunft des Conversion-Trackings 6:15

14d ago6:15

6:15

Entdeckt, wie erweiterte Conversions das Conversion-Tracking revolutionieren und die Performance Ihrer Google Ads Kampagnen steigern können. In dieser Podcast-Episode erfahrt Ihr alles über die Funktionsweise und die Vorteile erweiterter Conversions, inklusive einer detaillierten Anleitung zur Implementierung und Best Practices für maximale Ergebni…

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DOJ vs. The Google Search Monopoly | The Google Ads Aficionados 8:55

16d ago8:55

8:55

As the U.S. Department of Justice takes action against Google's search monopoly, The Google Ads Aficionados explore how this could shake how Google operates, its implications on advertisers and the future of digital advertising. Watch this episode of Curry, Cheese, and Vegemite now. Connect with The Google Ads Aficionados on LinkedIn: Usama Khan: /…

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Part 3 - What Is An Ideal Customer Avatar? - Bedfordshire Chamber of Commerce 4:22

2d ago4:22

4:22

Ready to take your business to the next level? Join us for "Elevate Your Business," a one-day seminar in partnership with Bedfordshire Chamber of Commerce, where we'll unveil the secrets to international business growth through digital marketing.Discover how to:• Identify and target your ideal customer, no matter where they are• Leverage Google and…

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How Long Should Advertisers Wait To Analyse a New Display Campaign’s Performance? 3:31

3d ago3:31

3:31

Please join our FREE Facebook group ‘Google Ads Like A Boss’. Meet like-minded professionals, join the discussions, ask questions, offer help and much more. / googleadslikeaboss Wondering when to analyse your display campaign? Learn why waiting 1-2 weeks allows for accurate data insights and better decision-making. Discover key metrics to track for…

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How Do Responsive Display Ads Use Automation? 3:04

7d ago3:04

3:04

Please join our FREE Facebook group ‘Google Ads Like A Boss’. Meet like-minded professionals, join the discussions, ask questions, offer help and much more. / googleadslikeaboss Learn how Responsive Display Ads use automation to optimise ad performance across devices and platforms. Discover how machine learning tailors ads to the right audience, sa…

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Should you use Customer Match in Google Ads? 19:15

7d ago19:15

19:15

Audience Targeting in Google Ads can be very challenging to get right. In Episode 51 of Inside Google Ads, host Jyll Saskin Gales tackles three challenging questions about audience targeting in Google Ads. She explains why customer match lists are so valuable and how to use them effectively, including a discussion of Demand Gen campaigns. She also …

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Improving The Quality of Leads (Episode 445) 37:01

9d ago37:01

37:01

Let's talk about ways to improve the quality of your leads from Google Ads. This week Chris Schaeffer answers questions from listeners including an email from a listener that has suggestions on a better way to run competitor ads on Google. Plus Joey Bidner jumps in for a discussion about Dynamic Search Ads. Try Opteo for free for 28 days - https://…

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My 7 predictions for Google Ads in 2025 20:32

11d ago20:32

20:32

Send us a text Unlock host Jeremy's 7 bold Google Ads predictions for 2025! In this episode of Google Ads Unleashed, Jeremy explores the strategies and trends that will define the future of PPC. From the rise of Demand Gen and YouTube ads to the game-changing impact of AI and profit-based bidding, Jeremy shares insights to help you stay ahead in th…

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Part 2 - Who Is Your Ideal Customer Avatar? - Bedfordshire Chamber of Commerce 3:11

12d ago3:11

3:11

Ready to take your business to the next level? Join us for "Elevate Your Business," a one-day seminar in partnership with Bedfordshire Chamber of Commerce, where we'll unveil the secrets to international business growth through digital marketing.Discover how to:• Identify and target your ideal customer, no matter where they are• Leverage Google and…

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Why Is Recommended To Separate Display Network Campaigns From Search Network Campaign? 4:02

13d ago4:02

4:02

Please join our FREE Facebook group ‘Google Ads Like A Boss’. Meet like-minded professionals, join the discussions, ask questions, offer help and much more. / googleadslikeaboss Find out why separating Google Ads Display and Search Network campaigns can boost performance. Learn about audience differences, ad targeting, budget control, and campaign …

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Retargeting & Remarketing: Bring Customers Back! 13:43

5d ago13:43

13:43

In this episode, we break down retargeting vs. remarketing and how they turn visitors into loyal customers. Learn how proper website design and a well-planned Google Ads strategy can boost your brand and drive conversions with precision. Tune in for expert insights and actionable tips!על ידי Gilmedia

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Do I need to set a Target CPA or Target ROAS in Google Ads? 16:06

14d ago16:06

16:06

In Episode 50 of Inside Google Ads, Jyll Saskin Gales tackles the age-old question: which Google Ads bid strategy reigns supreme? She dives deep into the maximize vs. target bid strategies (spoiler alert: manual bidding doesn't even get a seat at the table). Jyll explains why maximize conversions is often the best starting point, especially for new…

1
Part 1 - Who Is Your Ideal Customer Avatar? - Bedfordshire Chamber of Commerce 3:16

15d ago3:16

3:16

Ready to take your business to the next level? Join us for "Elevate Your Business," a one-day seminar in partnership with Bedfordshire Chamber of Commerce, where we'll unveil the secrets to international business growth through digital marketing.Discover how to:• Identify and target your ideal customer, no matter where they are• Leverage Google and…

1
What Is A Customer Avatar? - Bedfordshire Chamber of Commerce 4:24

17d ago4:24

4:24

Ready to take your business to the next level? Join us for "Elevate Your Business," a one-day seminar in partnership with Bedfordshire Chamber of Commerce, where we'll unveil the secrets to international business growth through digital marketing.Discover how to:• Identify and target your ideal customer, no matter where they are• Leverage Google and…

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Let's Talk About Budgets in Google Ads (Episode 444) 34:48

16d ago34:48

34:48

Do you know what makes your campaign more likely to spend more? When should you consider increasing your budget? Do you know what makes a campaign infinitely more expensive? Let's talk about budget in Google Ads! Try Opteo for free for 28 days - https://opteo.com/psp Chris Schaeffer - https://www.chrisschaeffer.com Watch this episode on YouTube: ht…

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How Disabling Conversion Tracking Can Decrease CPC's: John Moran's Controversial Strategy 55:41

18d ago55:41

55:41

Send us a text To get the full experience of this episode, we recommend watching the full episode on YouTube or Spotify. Discover why disabling conversion tracking could be the key to slashing your CPCs. In this episode of the Google Ads Unleashed Podcast, special guest John Moran unpacks his controversial 'disabling conversion tracking' strategy, …

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Post-holiday Marketing Success: How to Stay Relevant and Boost Sales After the Holiday Season 12:06

20d ago12:06

12:06

If you're struggling with what steps to take now that the sales and promotions have wound down, Ari and Priyanka are here to reveal how to start the year right to achieve post-holiday marketing success. Watch this video now. In this video, our Social Media Manager, Ari Paulin, and our Client Creative Manager, Priyanka Lakha, share strategies to sta…

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What is the future of Google Ads with AI? 11:26

21d ago11:26

11:26

You don't need to ask ChatGPT to know that AI is changing every single thing around us. (And no, AI didn't write that sentence.) In Episode 49 of Inside Google Ads, Google Ads Coach Jyll Saskin Gales tackles the burning question on everyone's minds: what is the future of Google Ads with AI? (Ok, AI did write that sentence.) Jyll addresses the conce…

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The Google Ads Aficionados: Google Ads Strategies Before Launching a Sale 15:29

23d ago15:29

15:29

If you're preparing for a major sales event or you feel your Black Friday ads could have been better, our Google Ads Aficionados are here to help! Usama, Colby, and Glen share effective strategies to optimize Google Ads campaigns even before the sale begins. Watch the video now. Connect with The Google Ads Aficionados on LinkedIn: Usama Khan: / Col…

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Compelling Copy: Boost Website Conversions with Great Content 16:15

15d ago16:15

16:15

In this episode, we share tips for creating website copy that turns visitors into customers. Discover custom marketing solutions to help your business succeed and explore a smartly designed website to elevate your brand. Tune in for actionable insights and expert advice to grow your online presence!על ידי Gilmedia

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5 New Tricks to Try in 2025 (Episode 443) 22:46

23d ago22:46

22:46

Need to breathe new life in your Google Ads marketing strategy? Try one or all of these unique tricks to drive new traffic to your business. Try Opteo for free for 28 days - https://opteo.com/psp Chris Schaeffer - https://www.chrisschaeffer.com Watch this episode on YouTube: https://youtu.be/IkZ1bhuRVfw Submit a Question - https://www.paidsearchpod…

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The Power of Social Media in Paid Advertising 10:37

27d ago10:37

10:37

Explore the importance of social media with your paid ads strategy. Ari and Priyanka talk about why social media is necessary for businesses to connect with their audience and provide value beyond promotional offers. Watch this video now. In this video, our Social Media Manager, Ari Paulin, and our Client Creative Manager, Priyanka Lakha, discuss t…

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Are Google reps helpful? 36:04

28d ago36:04

36:04

In this special episode of Inside Google Ads, host Jyll Saskin Gales speaks with Aaron Young of Define Digital Academy about Google Ads sales representatives. They cover everything from identifying the expertise of your Google rep to understanding the nuances of optimization score and budget recommendations. Plus, they dive into the evolving world …

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The Google Ads Aficionados: Insights on John Moran’s Shopping Feeder Strategy 12:15

1M ago12:15

12:15

In this episode of Curry, Cheese, and Vegemite: The Google Ads Aficionados, Usama, Colby, and Glen dive into John Moran’s Shopping Feeder Strategy that resulted in a revenue increase of 127.81%. This strategy uses a low tROAS Shopping campaign alongside of a higher tROAS Performance Max feed only campaign with only that one product. Watch this vide…

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What To Do With Your Campaigns Over Christmas 9:15

1M ago9:15

9:15

Send us a text In this episode of Google Ads Unleashed, host Jeremy reveals essential strategies to keep your campaigns profitable over Christmas. Perfect for advertisers navigating the holiday slowdown, this episode shares everything you need to know to stay efficient and ready to scale in the New Year. We'll see you in the New Year 👋 Whether you'…

1
What Are Two Ways In Which Google Ads Can Fuel Your Business Goals? 3:08

1M ago3:08

3:08

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeWant to reach the right audience and boost sales? Learn two effective ways Google Ads can fuel your business success with targeted ads and strategic campaigns.

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Quick Guide on the Meta Ads L0, L1, L2, & L3 Approach 15:48

1M ago15:48

15:48

Learn the Meta Ads L0, L1, L2, and L3 approach in this quick guide with Colby, Nick, and Jonathan. Discover how to build each funnel stage effectively, target the right audience, and optimize your creative strategies to boost revenue. Our Meta Ads experts also reveal tips for catering your messaging at each funnel stage. Learn more about the Meta A…

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International Marketing Strategy - Elevate Your Business - From Local To Global 5:38

1M ago5:38

5:38

Join the Elevate Your Business - From Local to Global seminar on 28th January 2025 at The Rufus Centre, Flitwick. Discover how to expand your business internationally with expert digital marketing strategies, including Google & YouTube Ads. Perfect for sole traders, SMEs, and manufacturers ready to tap into global markets. Book now to unlock your b…

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Should you use manual or automated bidding with Shopping campaigns? 13:10

1M ago13:10

13:10

Is there still room in your Google Ads account for good old Standard Shopping campaigns? Absolutely! In Episode 47 of Inside Google Ads, Google Ads Coach Jyll Saskin Gales answers your burning questions about Google Shopping campaigns, a topic often overshadowed by the push for Performance Max. She discusses the importance of these campaigns for ec…

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Which Is Benefit Of Using Display Advertising With Google To Build Brand Awareness? 3:18

1M ago3:18

3:18

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeBoost your brand visibility with Google Display Ads! Reach millions of potential customers across websites, videos, and apps, while using advanced targeting and cost-effective bidding to make your brand unforgettable.…

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Which Targeting Option Is Best For Achieving Brand Awareness? 4:15

1M ago4:15

4:15

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeLooking to increase brand awareness? Learn why affinity targeting is the best option for reaching users with a long-term interest in your niche. This strategy helps you connect with an engaged audience, build lasting relationships, and improve ROI…

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Google Ads Aficionados: ChatGPT Search and Its Impact on Digital Marketing 20:33

1M ago20:33

20:33

Curry, Cheese, and Vegemite: The Google Ads Aficionados are here! Our Google Ads Strategists Usama Khan, Colby Doyle, and Glen Wilson discuss the rise of ChatGPT Search and other AI tools. More importantly, they talk about their impact on digital marketing and the future of paid ads. Watch this video as they explore the shifts in user behavior, con…

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The Worst Account I’ve Ever Seen (Episode 442) 31:53

1M ago31:53

31:53

Don't make these same mistakes! This week we take a look at three examples of accounts that made big mistakes and wasted thousands of dollars in Google Ads. As the year comes to an end use these examples to learn how to avoid these deadly account management mistakes. Try Opteo for free for 28 days - https://opteo.com/psp Chris Schaeffer - https://w…

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How To Use YouTube Shorts To Scale Your Brand 14:43

1M ago14:43

14:43

Send us a text Discover how to scale your brand with YouTube Shorts through Google Ads! In this episode of Google Ads Unleashed, we uncover a game-changing strategy to tap into one of the most undervalued ad placements on YouTube. Learn how to set up Demand Gen shorts, recycle winning creatives, and leverage unbeatable CPM rates. P This episode sha…

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What’s One Way Google AI Helps Marketers Connect With Potential Customers? 3:30

1M ago3:30

3:30

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtubeDiscover how Google AI helps marketers connect with potential customers by understanding human language nuances. Learn how it improves targeting, enhances customer experience, and boosts business growth by matching marketing messages with user int…

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New Strategy for Google Ads Performance Max & Standard Shopping Campaigns 11:22

1M ago11:22

11:22

John shares his new strategy for optimizing Google Ads Performance Max campaigns in a business with a significant Meta Ads allocation. With his concern about Meta Ads overshadowing Google's targeting and audience signals, he runs Standard Shopping Ads alongside PMax to boost performance and customer acquisition. Watch the video now as he reveals th…

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#19 Google Ads 1x1 Podcast: Strategien für das perfekte Zielgruppen-Targeting 7:50

1M ago7:50

7:50

In dieser Episode des Google Ads 1x1 Podcasts mit Daniel Rakus erfährst du, wie die richtige Zielgruppenansprache den Erfolg deiner Google Ads Kampagnen maßgeblich beeinflusst. Wir tauchen ein in die vielseitigen Targeting-Optionen, von demografischen Merkmalen über Standort-Targeting bis hin zu interessenbasierten Strategien. Daniel erklärt, wie d…

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Can you run Google Ads with a small budget? 11:51

1M ago11:51

11:51

In Episode 46 of Inside Google Ads, host Jyll Saskin Gales answers your burning questions about running Google Ads with a small budget. Discover the minimum amount you need to spend to see results, how to approach budget allocation with your bid strategy, and why patience is key in the early stages of your Google Ads journey. Listen and learn how t…

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Boost Your Website’s Conversion Rate: Tips & Tricks 15:12

1M ago15:12

15:12

In this episode, we discuss conversion rate optimization, sharing practical tips to make your website more effective. Learn how to craft a smartly designed website and use custom marketing solutions to help your company succeed. Tune in for actionable insights to turn visitors into customers and grow your business!…

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Meta Ads Black Friday and Cyber Monday Strategies to Boost Sales 18:05

1M ago18:05

18:05

Maximize your Black Friday and Cyber Monday sales with these effective strategies from our Meta Ads Account Managers, Nick Ewing and Jonathan Paquin. Learn how to prepare for BFCM, the important campaign types, effective ad and creative strategies, how to scale your budget, and the promotions to run alongside the biggest sale season of the year. Wa…

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Answering Your Questions (Episode 441) 42:14

1M ago42:14

42:14

Answering questions from listeners about Google Ads. Topics include solving an issue with conversion tracking, performance max questions, how to manage search terms effectively, Google Ads policy issues, and a question about Google's sweeping changes to their platform in the past 5 years. Try Opteo for free for 28 days - https://opteo.com/psp Chris…

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Copy This Strategy to Master Feed Rules 16:15

2M ago16:15

16:15

Send us a text In this episode of Google Ads Unleashed, we dive into one of the most underrated yet game-changing tools in your Google Shopping arsenal: Feed Rules. From automatically setting product colours to dynamically grouping sale items for maximum ROI, feed rules allow you to optimise your product data effortlessly. Host Jeremy will also cov…

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Google Ads Standard Shopping With Performance Max Strategy to Lower CPCs 7:35

2M ago7:35

7:35

Learn about John Moran’s Google Ads Standard Shopping with Performance Max strategy. The strategy resulted in increased conversion value while lowering CPCs through smart budget allocations and ROAS targeting. Watch this video to discover how you can apply it to boost your Google Ads performance. 👉 This video is from our You vs. Google Mastermind. …

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How many keywords should I put in an ad group in Google Ads? 11:05

2M ago11:05

11:05

Are more keywords better? In Episode 45 of Inside Google Ads, Google Ads Coach Jyll Saskin Gales discusses effective strategies for managing Google Ads campaigns, focusing on keyword consolidation, optimizing shopping ads, and structuring campaigns based on client needs. She emphasizes the importance of understanding keyword intent, the benefits of…

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Website Design Breakdown by Gilmedia: Melrose Flower Lab Tips 7:16

1M ago7:16

7:16

In this episode, we explore the Melrose Flower Lab website project, sharing tips for crafting a stunning and user-friendly site. Learn more and explore how we create websites for businesses.על ידי Gilmedia

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