Mumbrella ציבורי
[search 0]
עוד

Download the App!

show episodes
 
Every week the team at Mumbrella cover the latest news in the Australian media, marketing and advertising industries along with interviews with key people in the industry. Featuring a rotating panel of hosts from the Mumbrella team, this podcast is essential listening for anyone working under Australia's media and marketing umbrella.
 
Loading …
show series
 
With dentsu now seemingly having its executive team in place, Darren Woolley, Damian Francis and host, Calum Jaspan discuss whether a holding group has splashed out on so many senior hires in a single year, and how that will play out moving forward (02:28). Plus, Initiative's chief strategy officer Chris Colter wraps 2022 in TV, who won, what media…
 
With the World Cup underway amidst a cloud of controversy, Damian Francis and Andrew Banks join Calum Jaspan to discuss whether sport has become the problem child of the ad world, before Avish Gordhan and Mandie van der Merwe chat about why Dentsu Creative is 'the lovechild of a traditional agency and a consultancy', and balancing a professional an…
 
A year into one of the biggest roles in the Australian advertising industry, CEO of GroupM Aimee Buchanan and her latest executive hire, Mindshare's CEO Maria Grivas join Calum Jaspan to chat about the future focus of Mindshare, reshaping the group after some big changes, transparency, a cautiously optimistic approach to 2023 and Christmas parties.…
 
In a festive Audio Campaign Review, 72&Sunny's Andy Flemming, CHEP Network's Katie Peacock, and Bear Meets Eagle on Fire's Toby Hussey join host, Calum Jaspan to chat about which Christmas spots hit the mark in what is the toughest brief out, and why brand codes should be thrown down the chimney for what could become Australia's 'Superbowl moment'.…
 
In this week's Mumbrellacast, Kalila Welch and Calum Jaspan look at how Aldi's quirky creativity has helped it triple its market share in the past 13 years, and with Mark Richardson leaving, why Jenny Melhuish might be the right fit to carry on. Plus, Rose Herceg and Anathea Ruys chat about fixing ongoing stereotypes in advertising, and reflections…
 
On the final Mumbrellacast upfronts special, SBS MD James Taylor and director of indigenous content Tanya Denning-Orman chat with host, Calum Jaspan about its bullish approach to 2023 as a 'premium destination', how it plans to cover a looming Voice to Parliament referendum, bringing First Nations stories into cultural consciousness, and why is doe…
 
On this week's Mumbrellacast, the team discusses Visit Victoria's new deal with Netball Australia (02:11), COVID's impact on agencies as VCCP pulls out of the local market (09:15), SBS' Upfront (13:38), and the start of Christmas campaigns (22:27), before M&C Saatchi CEO Justin Graham chats behind the scenes on 'Come and Say G'Day', Woolies and M&C…
 
In the penultimate Mumbrellacast Upfronts special, oOh! Media's CEO Cathy O'Connor joins host Calum Jaspan to chat about last week's Outfront, which unveiled the outdoor company's new retail media outfit, Reooh. O'Connor runs through the playbook, while explaining why fewer words is more in outdoor creative, expanding programmatic, and the growing …
 
On this week's Mumbrellacast: QMS hits pause on its 'communications pylon' City of Sydney rollout after complaints from Sydneysiders (01:38). Plus, some final notes on Seven's Upfront following an in-depth interview with sales bosses yesterday (13:17), before a look at sports sponsorships, in the wake of Netball Australia and Cricket Australia part…
 
The next in line for the Mumbrellacast Upfronts Season stretch, Seven West Media’s Kurt Burnette and Natalie Harvey join host, Calum Jaspan to chat about not just relying on tentpoles to get you through the year, why Kyle ‘creates conversation’, how it is coming after social video’s slice of the pie, the value in retaining Australia’s number one sp…
 
On this week's Mumbrellacast: how Tourism Australia is looking to use its new brand ambassador, Ruby the Kangaroo to bring the tourism industry back to its 2019, $60 billion level; whether TikTok should be brought under the News Media Bargaining Code; and Nine pulls print from Tassie. Plus, a chat with Kathleen Enright and Skye Lambley from recentl…
 
On this week's Mumbrellacast, Andrew Banks and Emma Shepherd join host Calum Jaspan to discuss a busy Tuesday - three firms with their take on an Upfront. Then, The Guardian Australia's Gabrielle Jackson chats about their Ben Roberts-Smith vs the media podcast, before WeAre8 Australian CEO, Lizzie Young dials in from London to speak on the launch, …
 
The second in the Mumbrellacast's Upfronts Series, Paramount ANZ's Rod Prosser and Dan Monaghan chat with host Calum Jaspan about the vast slate of programming set for 2023, its cross-platform sports offering (and how that could be expanded), ads on its SVOD services, and why the company leads on diversity.…
 
On this week's Mumbrellacast, Andrew Banks joins host Calum Jaspan to discuss a potential new streamer in a much-touted match-up between Seven and NBC Universal. Meanwhile, ratings were down for the NRL Grand Final, and ad agencies turn their hands to art in this year's Rigg Design Prize. Also, an interview with Cummins & Partners new CEO Michael M…
 
On this week's Mumbrellacast, Thinkerbell's Jim Ingram, Akkomplice's Glenn Dalton, and Kalila Welch join host, Calum Jaspan for another audio edition of Campaign Review, chatting about ads from AAMI, Toyota, Suzuki, and The Uluru Statement. Then, Think HQ's Jen Sharpe and Comms Declare's Belinda Noble discuss why agencies should work with clients t…
 
In the first of Mumbrellacast Upfronts Series, Nine's Michael Stephenson talks through some of the main takeaways from the event, including why it devoted time to Stan if there are no ads to come, how the migration to Galaxy is tracking (and why the holdcos are leading that), why it will continue to be progressive in its presentation, and a deeper …
 
On this week's Mumbrellacast, Kalila Welch and Andrew Banks join host, Calum Jaspan as Nine was the first cab off the rank in upfronts season, with the team dissecting any standouts from its presentation, plus the company's new employment bargaining agreement with its newspaper journos. Plus Al Crawford and Karina Keisler join the podcast to discus…
 
On this week's Mumbrellacast, Kalila Welch and Andrew Banks join host, Calum Jaspan to discuss two major bits of news in the media and marketing industry, with the AFL securing a record $4.5 billion broadcast deal, and a number of changes at Clemenger Group, which sees a new Clemenger BBDO Australia agency emerge. Then, Cartology's Mike Tyquin join…
 
On this week's Mumbrellacast, Emma Shepherd, Andrew Banks, and Kalila Welch join host, Calum Jaspan at the Mumbrella Publish Conference to discuss a week of news in the media and marketing industry. Then, in a recording of a session from the event, Nine's James Chessell discusses the company's mastheads transformation from a print-focused to a digi…
 
On this week's Mumbrellacast, Kalila Welch and Emma Shepherd join host, Calum Jaspan to discuss the industry news, headlined by radio ratings survey five. Then, Private Media chairman Eric Beecher and Crikey editor-in-chief, Peter Fray chat about taking on Lachlan Murdoch and fighting for public interest journalism.…
 
This week's Mumbrellacast sees a full house, with Darren Woolley also joining host, Calum Jaspan to discuss a busy week in the media and marketing industry, with topics including Lisa Ronson exiting Coles, Crikey facing off with Lachlan Murdoch, back to work debates, financials chats on SWM and the holdcos, plus senior hires across the industry.…
 
On this week's Mumbrellacast, Kalila Welch and Emma Shepherd join host, Calum Jaspan to discuss competing for market share in a growing streaming playground, and how new social media platforms in TikTok, WeAre8, and BeReal are shaping smartphone use and ad revenue. Plus, team Hatched join the podcast to discuss the year that was with the agency tak…
 
On this week's Mumbrellacast, Andrew Banks and Kalila Welch join host, Calum Jaspan to discuss the week's news, which included a big appointment at Dentsu, and a big departure at Havas too. Then, Livewire co-founder and co-CEOs Indy Khabra and Brad Manuel join the podcast.על ידי Mumbrella
 
In this special edition of the Mumbrellacast, Suncorp's Mim Haysom and Deloitte Digital's Nick Garrett join host, Calum Jaspan on stage at Mumbrella360 to discuss how the relationship between brands and agencies continues to change, and the parties need to bring each other into the conversation for both to thrive.…
 
On this week's Mumbrellacast, the team checks in from Mumbrella360 to discuss a range of the biggest news stories of the week. Plus, interviews with Dr Norman Swan, Anne Parsons and Phil Hall, Margie Reid, and Nicky Sparshott.על ידי Mumbrella
 
On this week's Mumbrellacast, BMF's David Roberts and Howatson + Company's Dom Hickey join host, Calum Jaspan for another edition of audio Campaign Review. Then, the Advertising Council Australia's Tony Hale and Hannah Sturrock join the podcast to discuss the release of its Create Space Report and Action Plan, how it was devised, and how it hopes t…
 
On this week's Mumbrellacast, Emma Shepherd and Andrew Banks join host, Calum Jaspan to discuss hints of further integration across both Clemenger BBDO and Dentsu (02:17), as well as a look at a busy week for the networks with cricket and AFL rights take focus (12:35). Then, Vitasoy's Nick Bartram and Leo Burnett's Kate Silver discuss sustainabilit…
 
On this week's episode, Kalila Welch and Andrew Banks join host, Calum Jaspan, with Half Dome's Lisa Lei and Catherine Smith popping by to answer your questions on their 'unlimited leave' policy, and the team discusses the Labor Government's decision to not push ahead with a media diversity Royal Commission. Plus, an interview with S4 Capital's Sir…
 
On this week's Mumbrellacast, host Calum Jaspan is in Cannes, and we hear from a range of industry figures about the event. Featured is Dentsu's Fred Levron and Kirsty Muddle, TikTok's Brett Armstrong, Snap's Kathryn Carter, Reddit's Roxy Young, Yahoo's Paul Sigaloff and Rachel Page, Gary Vaynerchuk, and Volodymyr Zelenskyy.…
 
On this week’s Mumbrellacast, Emma Shepherd and Kalila Welch join host, Calum Jaspan to discuss the week ahead at the Cannes Lions festival, and a recent study on how Australians feel about sharing their personal data. Plus, Paramount ANZ chief sales officer, Rod Prosser joins the podcast.על ידי Mumbrella
 
On this week's Mumbrellacast. Kalila Welch and Emma Shepherd join Calum Jaspan to discuss this week's defamation ruling against Google (01:45), and to take stock on Australia's media agency market following two sets of recent rankings (11:22). Then, an extended interview with the global CEO of Huge, Mat Baxter (15:03).…
 
On this week's Mumbrellacast, Cox Inall Ridgeway's Yatu Widders Hunt joins host, Calum Jaspan to discuss Reconciliation Week and representation in the media and marketing industry (01:49). Plus, Kalila Welch and Andrew Banks discuss the rising cost of streaming sports in a fragmented Australian market (14:38), and AAP CEO Lisa Davies chats about th…
 
On this week's Mumbrellacast, Andrew Banks and Kalila Welch join host Calum Jaspan to discuss Dentsu ANZ CEO, Angela Tangas' imminent move to helm the UK&I operation. Plus, Dee Madigan joins the podcast to chat about leading the successful ALP campaign, as well as an interview with SBS's Mandy Wicks and David Hua on the new channel, WorldWatch.…
 
In this week's Mumbrellacast, Emma Shepherd and Kalila Welch join host, Calum Jaspan to discuss the week's news, including an interview with Greens Senator Sarah Hanson-Young on media policy and reform, before an interview with UM CEO, Anathea Ruys.על ידי Mumbrella
 
On this week's Mumbrellacast, Andrew Banks, Kalila Welch, and Thinkerbell's Adam Ferrier join host Calum Jaspan for an audio edition of Campaign Review (17:55). Plus, Comms Declare founder and president Belinda Noble discusses agencies working with fossil fuel clients, as AGL reviews its advertising partners (01:46).…
 
On this week's Mumbrellacast, Andrew Banks and Trinity P3's Darren Woolley join host, Calum Jaspan to discuss the industry trends emerging from the financial reporting season (01:22). Plus, interviews with NAB's head of brand, Faycal Ben Abdellaziz (11:38), and CHEP Network's Justin Hind (22:14).על ידי Mumbrella
 
On this week's Mumbrellacast, Andrew Banks, Emma Shepherd, and Kalila Welch join host Calum Jaspan to discuss Elon Musk purchasing Twitter (17:10), and how Australians' TV viewing habits are changing (25:41). Plus, in part one, GroupM AUNZ CEO Aimee Buchanan chats about the creation of EssenceMediacom and her busy first six months in charge (01:45)…
 
In this special edition of the Mumbrellacast, Russel Howcroft joins Calum Jaspan to speak about the many feathers to his current hat, including 3AW, Sayers, The Grid, and AFTRS. Over the course of the extended discussion, he also speaks about his disruptive move to PwC, why consultancies have been a good thing for the Australian creative industry, …
 
On this week's Mumbrellacast, host Calum Jaspan is joined by an array of guests. Hugh Marks and Carl Fennessy chat about their new venture, Dreamchaser, and why they have set up the first Australian-owned production and distribution studio (01:41). The Guardian Australia's Matilda Bosely then discusses how she is getting young Australians engaged a…
 
On this week's Mumbrellacast, Emma Shepherd and Andrew Banks join host, Calum Jaspan to discuss early observations from the first two radio surveys of the year (01:23). Plus Trinity P3' CEO Darren Woolley joins to talk creative decoupling and in-housing after Woolworths partnered up with Hogarth (18:55), and national sales director at Seven West Me…
 
On this week's Mumbrellacast, Kalila Welch joins host Calum Jaspan to discuss a big week for the nation's two largest retailers in what will be one of the stories to watch in 2022 (02:18), plus Private Media CEO, Will Hayward joins to chat about the publisher's upwards trajectory (18:05).על ידי Mumbrella
 
On this week's Mumbrellacast, Kalila Welch and Anna Macdonald join host Calum Jaspan to discuss misinformation and political spend in the imminent federal election (01:22), plus conversations with Tim Wood on storytelling in marketing (16:38), and the IMAA's Sam Buchanan on the two-year-old indie industry body (26:25).…
 
Disney is introducing a cheaper, ad-supported subscription model for Disney+. Will this change the streaming market? (01:37). Phoebe Netto joins to discuss marketing responses to the crisis in Ukraine (17:20). Finally, Are Media's Jane Huxley discusses industry progress in light of International Women's Day (31:18).…
 
This podcast presents a cross-industry discussion on pitching, with IAG's director of content and customer engagement, Zara Curtis, Thinkerbell Sydney GM, Katie Dally, and Trinity P3 founder and global CEO, Darren Woolley presenting their perspectives on the current state of play, what needs to change, and what a realistic starting point can be.…
 
Tourism Australia this week launched its new campaign targeting international tourists via CHEP Network, the team discusses the reintroduction of international tourism marketing (02:00). Super Bowl advertising after this week's blockbuster marketing event (10:28), and an interview with CEO of Bastion Transform, and former ABC director of news, Gave…
 
CEO of CHEP Network joins the Mumbrellacast to discuss the agency's new proposition and branding. (01:49) The team then discusses the year ahead in TV ratings following a hotly contested 2021, (13:28) before It's Friday founder and CEO, Pete Bosilkovski joins the discuss his new agency, market conditions for indies and reflections from his past few…
 
Loading …

מדריך עזר מהיר

זכויות יוצרים 2022 | מפת אתר | מדיניות פרטיות | תנאי השירות
Google login Twitter login Classic login