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In episode 132 of The Content Strategy Experts Podcast, Alan Pringle and guest Jo Lam of Paligo dispel misconceptions and myths about structured content. “Science and history shows us that structured content, structured authoring, is actually very intuitive. And if I may rewind back to, say, the paleolithic era where we first started using a lot of…
 
In episode 131 of The Content Strategy Experts podcast, Sarah O’Keefe and guest Keith Schengili-Roberts discuss the techcomm job market. Most of the jobs I see are industry experience … is helpful. Medical device is very helpful. PS, we’d love it if you had these tools. It’s common not to require the tools. It’s common to require domain knowledge a…
 
In episode 130 of The Content Strategy Experts podcast, Bill Swallow and Sarah O’Keefe talk about the challenges of replatforming content from one system to another. Links are always a problem, especially cross-document links. Reusable content tends to be handled differently in different systems, or almost the same, but not quite, which is almost w…
 
In episode 129 of The Content Strategy Experts podcast, Sarah O’Keefe and Bill Swallow discuss the prerequisites for efficient content operations and the pitfalls from not following them. Mayhem, chaos, cost overruns, work, rework, delays. I mean, these things, they’re expensive. And they’re not just expensive, they’re soul sucking for everybody in…
 
In episode 128 of The Content Strategy Experts podcast, Sarah O’Keefe talks with guest Chip Gettinger of RWS about why companies are replatforming structured content by moving it into a new component content management system (CCMS). I find there’s some business change that’s happened to spark this replatforming. One is mergers and acquisitions, wh…
 
In episode 127 of The Content Strategy Experts podcast, Gretyl Kinsey and Alan Pringle talk about the challenges of aligning learning content with structured content workflows. We’ve seen a little bit of a trend where we think about learning content and structure almost as mortal enemies, and we see some degree of resistance to wanting to use struc…
 
In episode 126 of The Content Strategy Experts podcast, Sarah O’Keefe and Stefan Gentz of Adobe discuss Industry 4.0. Related links: Adobe Technical Communication Suite AEM Guides Twitter handles: @sarahokeefe @stefangentz Transcript: Sarah O’Keefe: Welcome to the Content Strategy Experts podcast brought to you by Scriptorium. Since 1997, Scriptori…
 
In episode 125 of The Content Strategy Experts podcast, Alan Pringle and Amy Williams of DCL talk about digital transformation projects and how structured content provides the foundation for those efforts. If, as a company, you start to think and plan and build processes with the digital innovation, you really start to future-proof for yourself, be…
 
In episode 124 of The Content Strategy Experts podcast, Sarah O’Keefe and Kevin Nichols of AvenueCX discuss omnichannel publishing. “Omnichannel involves looking at whatever channels are necessary within the context of your customer’s experience, how your customers engage with your brand, and then figuring out how to deliver a seamless interaction.…
 
In episode 123 of The Content Strategy Experts podcast, Alan Pringle and Gretyl Kinsey wrap up our series on content ops stakeholders and continue their discussion about content authors. “When you are trying to get executive buy-in on something as a content creator, don’t focus on the tools and the nitty gritty of the tech. That is not the way to g…
 
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זכויות יוצרים 2022 | מפת אתר | מדיניות פרטיות | תנאי השירות
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