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Winning Digital Customers | The Podcast is a live-interview style podcast focused on stories of large-scale digital transformations, told by the people who led them. We're showcasing the names, faces and stories of the folks who have been the impetus behind many major brands’ digital transformations, and taking a look at digital transformations in the context of the major areas in which digital has changed how and where we do business.
 
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show series
 
In this week’s season finale of Winning Digital Customers | The Podcast, Howard goes on record to say that books are going away. He predicts that 10 years from now, printed books will only be used for historical or nostalgic purposes. Have you thought about the things you’re used to that may disappear in the future? Tune in to hear the model of pai…
 
This week, Peter Wang, the CTO of Buzzfeed, sits down with Howard to share the team structures and performance benchmarking regimens that contribute to Buzzfeed's success as a leading digital media company. Peter also discusses keeping shareholders happy while staying true to a North Star vision and gives his predictions on the future relationship …
 
Listen to this week's episode to hear Roger Dooley, CX Friction Hunter, Author, and Forbes Contributor, break down how companies are successfully using neuromarketing, ways for marketers to implement neuromarketing techniques, and why executives need to experience every step of their product buying journey firsthand. To learn more about Roger, visi…
 
One of the biggest challenges for companies undergoing digital transformation is resistance to change. In this week's episode, Howard talks about overcoming resistance to launch successful transformations. Listen to hear his simple four-step process for effective change management: define the change, study main points of resistance, address the res…
 
Brian Harniman, travel trends expert and former EVP at Kayak.com, joins us today to discuss digital transformation as the answer to the current labor shortages in the travel industry, how Airbnb is redefining flexible planning and predicts future travel trends we should all keep an eye on. Winning Digital Customers | The Podcast focuses on stories …
 
This week business advisor, commentator, author, and LinkedIn's Top Voice in Technology, Shelly Palmer, joins Howard to talk about why politicians are going after big tech companies, debunk what people often get wrong about blockchain, and discuss the latest technology everyone should have on their radar: Web 3.0. Shelly's headshot and bio can be f…
 
This week Howard discusses his favorite way to sell digital transformation to anyone who needs convincing: through the art of storytelling. Listen to hear the components needed to paint a compelling vision of the future and tips on framing calls-to-action to evoke the right reaction from audiences. Howard also shares insight into the history behind…
 
Join Howard as he talks with former Audible Executive, Global Marketing Strategist at Sesame Workshop and co-founder of QelviQ, Helena Verellen, about her journey through major media organizations like the WWE, Audible and Sesame Workshop. You'll hear about her part in ground-breaking work in streaming content at WWE (in partnership with MLB), Audi…
 
This week, Ryan Barker, predictive brand tech expert and founder of BERA, joins me to discuss why customer love is a key performance indicator, the difference between companies with strong purpose and brand presence and those without, and why price-point messaging and discounting isn't as beneficial as marketers believe. Listen now to hear Ryan's e…
 
Tune in to this week's episode to hear Howard explain ways to grease the wheels of your digital transformation journey. He covers the 4 types of alignment your teams will need to speed along projects: alignment around urgency, vision, plan, and willingness to take risks. Howard also discusses the risk of digital transformation sabotage. Winning Dig…
 
Nick Sarraf, the Vice President of Digital Transformation and Customer Satisfaction at AutoZone, sits down to discuss how 1.5 years of COVID has changed the 10-year trajectory of digital transformations, how to manage a "we're not a tech company" mindset from digital transformation naysayers and his approach to hiring the right talent. Nick also gi…
 
Michael Krigsman, the founder and host of CXOTalk and digital transformation influencer, joins us to talk about the stand-out characteristics shared amongst today's top executives, challenges companies are facing with personalization, and his thoughts on the latest social platform people are buzzing about, Clubhouse. To know more about Michael Krig…
 
This week, Howard dissects the rhetoric Martin Luther King Jr. used in his inspirational "I Have a Dream" speech and pinpoints how to use those techniques to get your team to rally behind your digital transformation proposal. Listen to this week's episode to hear about the template digital leaders can use when speaking about inspiring change and dr…
 
Michelle Farabaugh, one of 2019's Top Women in Retail and former CMO of Harry & David, sits down to talk to us about how she dealt with digital transformation naysayers, the differences between marketing through direct mail versus digital advertising, and the opportunities that can arise from researching customer friction points. Know more about Mi…
 
Tim Hughes, the #1 global social selling pioneer influencer and bestselling author, joins us to discuss why conventional sales tactics aren't working, how social media has transformed the way we attract potential buyers and the unlikely story of how a post about Led Zeppelin resulted in massive social selling success. Tune in to hear Tim's 3 key co…
 
In Season 2, Howard sits down to talk to you 1:1 about some of the things that can be most impactful for your digital transformation journey. In this episode, he covers how 4 questions can help build a company with specific values, and 7 Ps for using those values to resonate with customers: Positioning, Product, Passion, People, Policies, Problems,…
 
Michael Ibrahim, the SVP of Digital Product at Fox Corporation, joins us today to talk about his experience building and leading global digital teams. Michael shares the three key product leaders needed for the ideal team, his out-of-the-box methods for empowering teams to resolve conflict, and his take on the modern reality of job-hopping. Know mo…
 
We kick off Season 2 with Hall of Fame Speaker, New York Times and Wall Street Journal Bestselling Author, and Customer Experience expert Shep Hyken. The self-proclaimed Chief Amazement Officer of Shepard Productions joins Howard to talk about his next book, I'll Be Back, whether or not customer loyalty really matters, and how to truly differentiat…
 
Winning Digital Customers | The Podcast is back for Season 2! This season, Howard is joined by an all-star lineup of guests, including a key digital transformation executive from Samsung, the Chief Digital Officer at GE Appliances, the Senior Vice President of Product Development at Fox, and so many more leaders of digital transformation, enterpris…
 
For the final episode in Season 1, Howard sits down with Greg Satell, an international speaker, advisor, and award-winning author. Greg talks about how living through several socio-political revolutions informs the way he thinks about change, how he brings that thinking to managing digital transformation for large enterprises, and his new book, Cas…
 
Do you know where your customers' data is? This week, Howard sits down with Dean Shapero, a data privacy expert and founder of Invisit, which specializes in helping companies keep up with data privacy compliance. Dean discusses the fast-evolving world of data privacy, predicts how GDPR and CCPA regulations may serve as the blueprint for future data…
 
Howard is joined by Customer Experience Futurist Blake Morgan to talk about the difference in customer service and customer experience, her time as a change agent within a Fortune 100 company, and how the customer of the future is actually the customer of today. Blake gives insight into what modern CEOs need to do to resonate with their employees a…
 
Brian Garofalow, Chief Marketing Officer of Igloo Coolers, discusses overcoming an internal belief that coolers wouldn't sell online, resulting in a massive eCommerce business and digitally transforming a great American heritage brand, as well as competing with the Amazon experience, how they've leveraged licensing to increase revenue and gain new …
 
Dennis and Howard sit down to discuss how he solved a chicken problem, how customer journeys are disappearing, and how he came to be one of the top CX experts of the decade. You can also hear more from Dennis Wakabayashi via his website: LinkedIn Twitter Winning Digital Customers | The Podcast focuses on stories of digital transformation, told by t…
 
Join us for an interview with Walt Carter, Chief Digital and Information Officer of HomeStar Financial, where he regales us with tales of his background in rocket science, his time in the military managing engineers and advising Presidents, and how he uses his experience to keep his customers safe when making the biggest purchase of their life - th…
 
iHeartMedia's President New York Market, Bernie Weiss, joins Howard to talk about his career in audio and broadcast media, how iHeart has built its business around selling companionship, how COVID affected their understanding of listenership and advertising and pivoting Jingle Ball from an in-person experience to virtual. Know more about Bernie Wei…
 
We kick off the new year with future-of-work strategist Heather E. McGowan, who talks about how a series of LinkedIn articles she wrote in 2014 led to being an internationally recognized keynote speaker, how continuous learning shapes the present and future of work, and her recent book, The Adaptation Advantage. Follow Heather E. McGowan via her We…
 
Howard is joined by New York Times bestselling author and organizational consultant, Dr. Joseph Michelli, to discuss his career and what he's learned talking to over 140 top global business leaders on all aspects of leading through and beyond COVID while writing his new book, Stronger Through Adversity: World-Class Leaders Share Pandemic-Tested Les…
 
Join Howard and Madhur Aggarwal, former Chief Digital Officer at Pearson, to talk about moving a larger enterprise toward a more digital operating model, innovation in education during COVID, and how he's using his experience and expertise at the startup level. You can check more about Madhur Aggarwal, via his Twitter and LinkedIn. Winning Digital …
 
Howard sits down with Annette Franz, named one of the 100 Most Influential Tech Women on Twitter and bestselling author of Customer Understanding: Three Ways to Put the Customer in Customer Experience and at the Heart of Your Business to chat in-depth about her six-step process for customer journey mapping and how to put the customer at the center …
 
Howard talks to Ash Dhupar, former Chief Data & Analytics Officer at Publishers Clearing House, about new ways of leveraging data to creating better digital customer experiences, AI and machine learning, using data to support business decisions, tips to getting started utilizing AI, and the transformational future of data. Know more about Ash Dhupa…
 
Howard sits down with good friend Tejpaul Bhatia, currently at Google working on Go to Market Strategy in the Office of the CIO, to discuss his startup experiences and how he leveraged those skills to create culture shock and drive change in large corporations. Tejpaul also gives insight on the secret sauce briefings he delivers to keep Google at t…
 
Howard sits down with Lew Kimble, recently retired CEO International of Foot Locker, to discuss secrets today’s retailers need to know to be successful, from utilizing radio-frequency identification to transforming their supply chain during the pandemic. Lew talks about his experience and commitment to reinventing global legacy systems to enter the…
 
Howard talks to the founder of Denting the Universe and host of Digital: Disrupted Paul Muller. Listen to Howard and Paul ponder the infamous question companies oftentimes ask themselves: to persist or pivot? Paul shares his secrets to driving growth within an organization and overcoming inertia when introducing a new product by fighting the status…
 
Howard sits down with good friend and colleague, Michelle McKenna, the Chief Innovation Officer of the National Football League. Michelle shares the risks she took that landed her in the C-Suite of the world’s largest and most profitable sports organization. Michelle gives insight into the digital transformation she forged years ago that became the…
 
Welcome to the Winning Digital Customers Podcast, where we focus on stories of digital transformation, told by the people who led them. Winning Digital Customers | The Podcast focuses on stories of digital transformation, told by the people who led them. The podcast covers a range of topics including digital transformation, enterprise strategy and …
 
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זכויות יוצרים 2021 | מפת אתר | מדיניות פרטיות | תנאי השירות
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