הפודקאסטים הטובים ביותר ב-Marketing Experts (2025)

1
The ecommerce holiday marketing strategy to drive more sales in Q4 -- with Webistry's Jonathan Naccache 21:04

1d ago21:04

21:04

A strong holiday marketing strategy can make or break your Q4. November and December drive over $1 trillion in ecommerce spending, with conversions spiking up to six times higher during the Cyber Five. But with ad costs rising and competition at an all-time high, marketers need to move fast and optimize smarter. In this episode of Closing Time, Val…

1
AI Hacks for Small Business Owners You Need to Know 48:07

5d ago48:07

48:07

Welcome to AI Marketing Experts, the podcast where smart marketers harness AI to work smarter, not harder. In this episode of AI Marketing Experts, we sit down with a panel of hands-on marketers to share practical, mostly free AI workflows any small business can use this week. From a free, open-source model “arena” to compare outputs side-by-side, …

1
CRM implementation best practices that drive sales efficiency and maximize ROI -- with CRM consultant Vanessa Hunt 22:56

9d ago22:56

22:56

Getting CRM implementation right is one of the biggest levers for improving sales performance and efficiency. Yet many teams struggle to select the right system and see a fast return on investment. In this episode of Closing Time, CRM consultant Vanessa Hunt shares proven CRM implementation best practices that help companies boost ROI, improve CRM …

1
The Shocking Truth About AI Search Impact on Google Ads and SEO 40:53

12d ago40:53

40:53

Welcome to AI Marketing Experts, the podcast where smart marketers harness AI to work smarter, not harder. In this episode of AI Marketing Experts, the discussion revolves around the evolving landscape of digital marketing, particularly focusing on the importance of content creation and branding in the age of AI. We emphasize the need for businesse…

1
Sales and marketing alignment: What it really takes to operationalize it -- with Jeff Davis 20:07

16d ago20:07

20:07

Sales and marketing alignment is one of the most persistent challenges for go-to-market leaders. While most teams say they're aligned, the reality often looks different—with missed opportunities, broken handoffs, and a lack of shared accountability. In this episode of Closing Time, Val sits down with Jeff Davis, author of Create Togetherness, to un…

1
How to boost Google ads ROI with landing page message match -- with Barry Buckman 19:27

23d ago19:27

19:27

You've built a great ad campaign—but if your landing page doesn't match your ad message, you're losing conversions before they even start. In this episode of Closing Time, Barry Buckman joins us to explore how landing page message match—the alignment between your ad copy and landing page content—can dramatically boost conversion rates. A long-time …

1
Why Content Creation is About to Get a Lot SMARTER with AI 38:24

25d ago38:24

38:24

Welcome to AI Marketing Experts, the podcast where smart marketers harness AI to work smarter, not harder. In this episode of AI Marketing Experts, the discussion revolves around the evolving landscape of digital marketing, particularly focusing on the importance of content creation and branding in the age of AI. The speakers emphasize the need for…

1
Lead handoff mistakes that are leaking revenue (and how to plug them) -- with Adam Lundquist 15:40

29d ago15:40

15:40

You've done a great job getting landing page visitors to convert—but what happens after the form fill? The lead hand-off between marketing and sales is often where revenue leaks begin. In this episode of Closing Time, Val Riley sits down with Adam Lundquist, founder of Nerds Do It Better, to share practical strategies for improving your post-conver…

1
The SHOCKING Truth About AI's Simple Task FAILURES 37:20

1M ago37:20

37:20

Welcome to AI Marketing Experts, the podcast where smart marketers harness AI to work smarter, not harder. This week on AI Marketing Experts, we unpack the messy reality of AI in marketing where ChatGPT and Claude nail ideation but stumble on simple tasks, math, and even grammar. More importantly, we share the systems we use to turn those frustrati…

1
Still selling to everyone? Why firmographic sprints in sales help build momentum & confidence -- with Todd Caponi 17:39

1M ago17:39

17:39

Trying to be everything to everyone rarely works in B2B sales. Many teams start with a horizontal sales strategy—going after anyone who could use the product, across any industry. And that can work… until it doesn't. When reps start losing momentum, getting buried in research, or struggling to differentiate, it's often because they're spread too th…

1
Are Traditional Ads REALLY Better Than AI Powered Ads? 48:03

1M ago48:03

48:03

Welcome to AI Marketing Experts, the podcast where smart marketers harness AI to work smarter, not harder. In this episode, we dive into Google’s shift from keyword-led search to conversation-led answers and what happens when ads move inside LLMs. We unpack why your brand profile becomes the new targeting, how to prep your site and content for “sea…

1
From SEO to GEO: How marketers can optimize for AI search -- with Anthony Chiaravallo 14:37

1M ago14:37

14:37

Are you ready for the next generation of search? AI search is coming…now. About 2.5% of searches are currently run on sites like ChatGPT, but the experts say that number will grow exponentially—and fast. Marketers need to know what GEO is and how to optimize for AI search to stay ahead. This week on Closing Time, we welcome Anthony Chiaravallo, CEO…

1
Is AI Making Us Dumber? w/AI Marketing Experts 43:53

2M ago43:53

43:53

AI Making Us Smarter or Dumber w/AI Marketing Experts Welcome to AI Marketing Experts, the podcast where smart marketers harness AI to work smarter, not harder. In this episode, we dive into the real-world impact of AI across industries—from voice assistants and customer service to website optimization and digital strategy. Join us as we explore th…

1
How Viva consulting firm increased conversion rates by 7.5% with Unbounce -- with Viva consulting firm 14:08

2M ago14:08

14:08

What happens when a fast-growing consulting firm removes the bottlenecks in their marketing workflow? For Viva Executive Assistants, the results were dramatic: a 6x increase in landing page output and a 7.5% increase in conversion rates. In this customer edition of Closing Time, host Melinda Prescher, Senior Director of Product and Customer Marketi…

1
We Built a 3-Agent System to Book Podcast Guests - Here’s How 38:28

2M ago38:28

38:28

We Built a AI Agent to Book Podcast Guests - Here’s How Welcome to AI Marketing Experts, the podcast where smart marketers harness AI to work smarter, not harder. In this episode, we break down a practical, three-agent workflow that finds, enriches, and books podcast guests—with human-in-the-loop approval at each step. You’ll hear how we used Claud…

1
The sales mindset shift: Coaching your team from the WAR room to the WIN room -- with Jaime Diglio 18:06

2M ago18:06

18:06

Can a sales mindset shift unlock better performance? According to today's guest on Closing Time, the answer is a resounding yes. Join Jaime Diglio, Founder of The WIN Room, as she breaks down how sales leaders can move their teams from the WAR Room (working against revenue) to the WIN Room ("What I Need" to succeed). Jaime has taken the TEDx stage,…

1
How to Use Google NotebookLM for Smarter Marketing 42:57

2M ago42:57

42:57

How to Use Google NotebookLM for Smarter Marketing Welcome to AI Marketing Experts, the podcast where smart marketers harness AI to work smarter, not harder. In this episode of AI Marketing Experts, the hosts delve into the features and capabilities of Notebook LM, a powerful tool for marketers. They discuss its various versions, use cases in marke…

1
The rise of fractional go-to-market leadership (and how to become one) -- with Sangram Vajre 22:24

2M ago22:24

22:24

Ready to make the leap from W-2 to 1099? As the global macroeconomic environment continues to shift, gig work is becoming more and more common. And if you've got experience, you're in a good place because fractional executives are in demand. On this episode of Closing Time, join Sangram Vajre from GTM Partners as he walks through how his consultanc…

1
You’re Using ChatGPT-5 Wrong! Do This Instead (10x Better Responses) w/Jonathan Mast 44:11

2M ago44:11

44:11

You’re Using ChatGPT-5 Wrong! Do This Instead (10x Better Responses) w/Jonathan Mast Welcome to AI Marketing Experts, the podcast where smart marketers harness AI to work smarter, not harder. In this episode, we’re joined by Jonathan Mast, an AI-forward strategist who reveals the truth about how to actually get results with AI without getting overw…

1
7 types of marketing attribution explained (and how to choose the right one) -- with LeadsRx's Larry Todd 17:17

2M ago17:17

17:17

Most marketers understand the basics of attribution. First touch. Last touch. Maybe even multi-touch. But here's the thing: there are seven different attribution models—and each one tells a slightly different story about what's driving your conversions. Larry Todd, who leads the team at LeadsRx by Unbounce, has spent years helping marketers figure …

1
AI Is Changing Search: A No-Fluff Guide for Small Businesses 42:11

2M ago42:11

42:11

AI Is Changing Search: A No-Fluff Guide for Small Business Welcome to AI Marketing Experts, the podcast where smart marketers harness AI to work smarter, not harder. In this episode, we break down how AI answers and chat-style results are changing Google search, what that means for your traffic, and how to adapt now. You’ll see which pages still wi…

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Hiring B2B sales reps? 6 traits to look for and the interview questions to ask -- with Kevin Gaither 17:49

3M ago17:49

17:49

All sales leaders want to make good sales hires. But what defines "good?" In this week's episode of Closing Time, Kevin Gaither, CEO of InsideSalesExpert.com, reflects on a tough moment in his career—laying off more than 50 sales reps—and how it shaped his approach to hiring B2B sales reps. He's identified 6 essential traits that predict long-term …

1
We Built AI Video Ads in 10 Minutes (ChatGPT + Envato + Descript) 50:24

3M ago50:24

50:24

We Built AI Video Ads in 10 Minutes (ChatGPT + Envato + Descript) Welcome to AI Marketing Experts, the podcast where smart marketers harness AI to work smarter, not harder. AI is reshaping marketing roles at lightning speed and if you’re a marketer, coach, or entrepreneur… This video is your wake-up call. In this episode, we’re discussing the recen…

1
Canva Ecosystem Marketing, Indy Sen on Product Marketing KPI's 35:07

3M ago35:07

35:07

[00:01:00] - When you think about your own journey, what pulled you into product marketing in the first place, and how has that perspective evolved across Salesforce, Box, MuleSoft, Google Cloud, and now Canva? [00:06:00] - Can you unpack what your LinkedIn bio quote means: "A good platform is a good story and a good story is also a good platform"?…

1
Creating a culture of outbound sales within your team -- with Marcus Chan 21:06

3M ago21:06

21:06

Inbound and referral leads can fuel growth in B2B—but when your team masters outbound sales, results can skyrocket. But is outbound still possible in a post-pandemic world? This week on Closing Time, Marcus Chan says absolutely. As a sales coach who's led teams of 100+ and generated $70M in weekly pipeline, Marcus knows what it takes. We'll dig int…

1
OpenAI GPT-5 vs. Claude Opus 4.1 — 2025’s AI War Who Actually Wins? 45:41

3M ago45:41

45:41

OpenAI GPT-5 vs. Claude Opus 4.1 — 2025’s AI War Who Actually Wins? Welcome to AI Marketing Experts, the podcast where smart marketers harness AI to work smarter, not harder. AI is reshaping marketing roles at lightning speed and if you’re a marketer, coach, or entrepreneur… this video is your wake-up call. In this episode, We’re diving into GPT-5 …

1
Is sales leadership at a bootstrapped company the right move for you? -- with Louie Bernstein 18:25

3M ago18:25

18:25

Working in sales leadership at a bootstrapped company is much different than a PE or venture-backed company. Bootstrapped means "unfunded"—built using the founder's own resources and revenue from the business, not outside capital. This week on Closing Time, Louie Bernstein shares the real pros and cons of leading sales in this environment—from the …

1
AI Marketing Experts Reveal How Roles Are Evolving 32:13

3M ago32:13

32:13

AI Marketing Experts Reveal How Roles Are Evolving Welcome to AI Marketing Experts, the podcast where smart marketers harness AI to work smarter, not harder. AI is reshaping marketing roles at lightning speed and if you’re a marketer, coach, or entrepreneur… this video is your wake-up call. In this episode, We’re diving into how AI marketing expert…

1
The global watercooler for B2B: How to leverage LinkedIn influencer marketing to drive revenue -- with Aneesh Lal 20:33

3M ago20:33

20:33

When you think of influencers on social media, Instagram and TikTok likely come to mind. But big growth is happening with influencer marketing on LinkedIn—the new 'global watercooler' for B2B brands. In fact, influencer marketing is now considered 'essential spend,' showing exponential growth as more B2B companies embrace it. In this episode of Clo…

1
If You're Not Training AI on Your Business, You're Already Behind 35:17

3M ago35:17

35:17

If You're Not Training AI on Your Business, You're Already Behind Welcome to AI Marketing Experts, the podcast where smart marketers harness AI to work smarter, not harder. In this episode, we’re diving deep into why training AI on your business is no longer optional — it’s the new competitive edge. The conversation explores how custom AI systems c…

1
LinkedIn video strategy for GTM leaders & executives who want to stand out -- with Devin Reed 22:04

4M ago22:04

22:04

LinkedIn video is an untapped goldmine for executives and go-to-market leaders looking to build trust, amplify brand reach, and engage customers, teams, and prospects. While text and photos have their place, video is where true thought leadership and authenticity shine. In this episode of Closing Time, Val Riley welcomes Devin Reed, CEO of The Reed…

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Top AI Marketing & Branding Tools & Strategies (w/ AI Marketing Experts) 41:18

4M ago41:18

41:18

Welcome to AI Marketing Experts, the podcast where smart marketers harness AI to work smarter, not harder. This conversation explores the intersection of AI and branding, emphasizing the importance of understanding customer personas, maintaining brand consistency, and leveraging AI tools for content creation. The panel discusses various strategies …

1
5 ways B2B marketers can justify brand spend to their CFO -- with Patrick Cumming 17:57

4M ago17:57

17:57

Do you speak CFO? It's a skill every marketer needs to master—fast. There's often a gap between marketers who want to invest in brand (because they know it works) and CFOs who need to see clear metrics tied to that spend. Drawing that line isn't always easy, but this week's guest on Closing Time is here to help. Patrick Cumming of KlientBoost share…

1
The Perfect ChatGPT Prompt Formula? We Put It to the Test 45:54

4M ago45:54

45:54

Welcome to AI Marketing Experts, the podcast where smart marketers harness AI to work smarter, not harder. In this episode, we dive into the art of training AI to create engaging social media posts across all platforms. Learn how to craft perfect prompts, organize your AI chats for easy reuse, and build content calendars that keep your feed fresh w…

1
5 ways AI helps B2B salespeople waste less time (and close more deals) -- with Jeeva.ai's Gaurav Bhattacharya 24:04

4M ago24:04

24:04

Did you know that up to 72% of a salesperson's time is spent on admin tasks instead of selling? You've heard a lot of ideas about how AI will disrupt the sales profession—but what about the real, practical ways it can actually help your team sell more? In this episode of Closing Time, Val sits down with Gaurav Bhattacharya, CEO of Jeeva.ai, to brea…

1
RIP SEO: Here’s What Works Now in an AI World 39:06

4M ago39:06

39:06

RIP SEO: Here’s What Works Now in an AI World Welcome to AI Marketing Experts — the podcast where bold marketers and next-gen AI collide. In this special roundtable episode, we’re joined by five powerhouse agency owners to unpack the most impactful ways they’re using AI in real-world client work. We’re joined by an all-star panel of marketing exper…

1
7 tips to accelerate pipeline velocity and compress your sales cycle -- with 30 Minutes to President's Club's Nick Cegelski 19:27

4M ago19:27

19:27

Time kills deals. We all know it. Yet, in 2025, slow-moving pipelines and endless sales cycles are more common than ever. Buyers have more power, more options, and more reasons to delay decisions. But what if you could flip that dynamic and move deals forward faster? Nick Cegelski, founder of 30 Minutes to President's Club and author of Cold Callin…

1
How AI Freed Up My Time to Focus on What Matters with Frankie Fihn 39:56

4M ago39:56

39:56

How AI Freed Up My Time to Focus on What Matters with Frankie Fihn Welcome to AI Marketing Experts — the podcast where bold marketers and next-gen AI collide. In this episode, we’re joined by a digital freedom seeker who shares how burnout, overwhelm, and doing all the “right things” in business led to a pivotal shift—by leveraging AI to create mor…

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Prompt Like a Pro: Real Biz Owners Share Their Stacks 50:10

5M ago50:10

50:10

Prompt Like a Pro: Real Biz Owners Share Their Stacks Welcome to AI Marketing Experts — the podcast where bold marketers and next-gen AI collide. In this special roundtable episode, we’re joined by five powerhouse agency owners to unpack the most impactful ways they’re using AI in real-world client work. We’re joined by an all-star panel of marketi…

1
The rise of Gen Z sales reps and how to adapt as a leader -- with Tony Morando 14:30

5M ago14:30

14:30

Gen Z sales reps are entering the workforce fast—and sales leaders need to be ready. By 2030, the U.S. Bureau of Labor Statistics projects that Gen Z will make up 30% of the U.S. workforce. If you're not managing a Gen Z seller yet, it's only a matter of time. In this episode of Closing Time, we sit down with Tony Morando, Chief Sales Officer at Wo…

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Behind The $5M AI Agency: Real Tools & Tactics with Josh Nelson 46:04

5M ago46:04

46:04

Welcome to AI Marketing Experts — the podcast where bold marketers and next-gen AI collide. In this episode, we’re joined by Josh Nelson, founder and CEO of the Seven Figure Agency and a true AI marketing trailblazer. Josh shares how he scaled his agency past $5 million annually and how he’s helping hundreds of agencies integrate AI to build smarte…

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AI News for Business Owners: What You Need to Know Now 52:32

5M ago52:32

52:32

AI News for Business Owners: What You Need to Know Now Welcome to AI Marketing Experts — the podcast where bold marketers and next-gen AI collide. In this special roundtable episode, we’re joined by five powerhouse agency owners to unpack the most impactful ways they’re using AI in real-world client work. We’re joined by an all-star panel of market…

1
How to grow your agency in an uncertain economy (with offensive + defensive strategies) -- with Jon Morris 16:17

5M ago16:17

16:17

The North American economy is uncertain, so what should your agency be doing to stay profitable and keep growing? In this episode of Closing Time, we sit down with Jon Morris, founder of Fiscal Advocate, a firm that helps marketing agencies make smarter financial decisions through real planning—not just bookkeeping. Jon shares the offensive and def…

1
Can AI Really Help Your Business Grow Fast? 50:18

5M ago50:18

50:18

Can AI Really Help Your Business Grow Fast? Welcome to AI Marketing Experts — the podcast where bold marketers and next-gen AI collide. In this special roundtable episode, we’re joined by five powerhouse agency owners to unpack the most impactful ways they’re using AI in real-world client work. We’re joined by an all-star panel of marketing experts…

1
7 tips to improve open rates on your marketing email nurtures -- with Jack Kosakowski 16:21

5M ago16:21

16:21

Email fatigue is real—and it's hitting B2B marketers hard in 2025. With inboxes flooded by AI-generated outreach, outdated content, and automation overload, it's no wonder open rates are tanking. So what can you do to stand out and stay relevant? In this episode of Closing Time, we're joined by Jack Kosakowski, CEO of Creation Agency (U.S.), who sh…

1
What are the key metrics for measuring your landing pages and websites? -- with Jennifer Denney 19:06

6M ago19:06

19:06

Do you know the scroll rate or the engagement rate on your landing pages and website? Google does, and they are using those metrics to determine how you show up in search results. In this episode of Closing Time, Jennifer Denney of Elevated Marketing Solutions talks about the key metrics on your website and landing pages, and how improving them can…

1
How to use AI to accelerate product-led growth -- with Dave Boyce 16:30

6M ago16:30

16:30

Product-led growth thrives when customers can explore, try, and succeed—without ever needing to talk to sales. But designing that seamless, self-serve experience? That's the hard part. In this episode of Closing Time, Geoff Coutts sits down with Dave Boyce, Executive Chair and EVP of Product at Winning by Design, to explore how AI is transforming t…

1
Are LinkedIn Ads Working? How to Attribute Pipeline and Results (Even When It's Not Obvious) -- with Deivis Rupslaukis 14:59

6M ago14:59

14:59

How do you know if LinkedIn is really influencing your pipeline? Val Riley sits down with Deivis Rupslaukis, founder of DERU Digital, to explore practical ways to track LinkedIn ad impact—from adding "How did you hear about us?" to your forms, to manually cross-referencing CRM data, to using attribution tools like LeadsRx. Plus, Deivis shares a cle…

1
From Click to Conversion: How to Motivate Customers at Each Phase of the Buyer's Journey -- with Jon MacDonald 19:31

6M ago19:31

19:31

What really drives a customer to click, convert, and come back? This week on Closing Time, we're joined by Jon MacDonald—founder of The Good and author of Behind the Click—to explore the psychology behind every stage of the customer journey. From mental shortcuts to mobile optimization, Jon breaks down the five key phases and shares what smart mark…

1
Revenue, Renewals, and the Evolving Role of Customer Success -- with Kristi Faltorusso 16:12

7M ago16:12

16:12

Do your customer success managers assist customers? Yes. But do they also handle renewals? Upsells? Expansion? Cross-sell? If it feels like every company writes its own script for this role, you are correct. In this week's episode of Closing Time, host Geoff Coutts welcomes Kristi Faltorusso, Chief Customer Officer at ClientSuccess, to chat through…

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