Manage episode 301627449 series 2978632
Jennifer Byrne, CEO of contract research organization Javara Research, has a lifelong passion for serving patient populations through clinical research. On this episode, Jennifer shares with Greg the concept of learning health systems that improve health care through research. Javara brings a lot of the traditional advantages that a CRO brings to pharma to health care systems through an integrated research organization approach. The organization's strategic vision and partnerships are centered around bringing clinical research opportunities to health care systems to meet unmet patient needs while simultaneously partnering with pharma to address the data and scientific needs to clinical trials. Jennifer explains how analytics and AI are used to deep dive into electronic health records and other health data sources to identify potential clinical trial participants and connect the right patient with the right trial and the right time. Greg asked Jennifer about the role of bias in clinical research, and she shares her experience around bias that patients and physicians aren’t as interested in participating in clinical research as they actually are. Technology can assist in physician and patient outreach and engagement, so that patients can come to clinical research with their trusted physician and keep their clinical trial participation in sync with their overall health care journey. They also discuss opportunities to use technology to deliver optimal and more patient-centric clinical trial participation.