92: Industry legend Cameron Day on writing his Advertising Survival Guides

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Carpe Diem. Seize the day. The Cameron Day. This week we’ve snared industry legend, author, and birthday boy, Cameron Day, for a chinwag.

Creative Director, writer, and chainsaw enthusiast, Cameron has been crafting ads and shape-shifting brands for over thirty laps around the sun.

Pile your paper plate high with topics including the influence of his father Guy Day (of Chiat/Day), writing his Advertising Survival Guides, hiring the quietest person in the room, patience, jargon, trying to pitch a naked lady ad, and tons more.

And the icing on the cake is a side-splitting story involving a power cut, an unfinished joke, winning the Land Rover account, too much sushi, and a fart that nearly brought down a plane. Party on.
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Follow Cameron on Twitter and LinkedIn

Check out his website

Here’s his interview with Luke Sullivan, David Baldwin, Thomas Kemeny and Nancy Vonk

Cameron’s Advertising Survival Guides

Chew With Your Mind Open

Spittin’ Chiclets

Timestamps

(02:06) - Quick fire questions

(03:20) - First ever job

(06:32) - How his dad, Guy Day, influenced his decision to go into advertising

(15:49) - Why he’s never tried to prove himself because of his dad’s name

(18:27) - His experience of big versus small agencies

(21:42) - Writing his Advertising Survival Guides

(26:43) - Why it’s so hard for creatives to leave work on time

(30:17) - Spittin’ Chiclets

(34:38) - Cameron’s disaster story that’ll leave you in stitches

(43:37) - Pitching a naked lady ad

(46:00) - Listener Questions (including one from Luke Sullivan)

(55:46) - 4 Pertinent Posers

Cameron's book recommendations are:

Junior by Thomas Kemeny

Hey Whipple, Squeeze This by Luke Sullivan

The Belief Economy by David Baldwin

Pick Me by Nancy Vonk

Well-written and red by Alfredo Marcantonio
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