How Do We Turn Investment Leads Into Listings?

Cameron Real Estate Group Careers Podcast with Tom Cafarella

How does my team turn investment leads into listings? Today I would like to share the story behind why we have more leads than we know what to do with.

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Today I would like to share how my investment leads turn into your listings. As a real estate investor, I have fixed and flipped over 100 properties in the greater Boston, New Hampshire, and Rhode Island area. About three or four years ago, though, I encountered a major problem: all the distressed properties seemed to vanish into thin air.

There were no more properties left for me to purchase, so I had to come up with a solution. It was at this point that my team and I decided to begin prospecting directly to sellers with cash offers.

It usually does not make sense for sellers to make a deal with an investor because, typically, investors make slightly lower offers and purchase properties that are in poor condition. And this became an issue for me, as well. There’s no way for me to discern a property’s condition when I put out ads on Google, Facebook, and other virtual platforms. I was generating a ton of motivated seller leads, but only 10% of them would agree to let me buy their home. The truth is that many sellers won’t settle for less than retail pricing.

And there is certainly nothing wrong with this. When my team and I get face-to-face with sellers, we always proceed with their best interest in mind. So, with nearly all of the motivated sellers I encountered being unwilling to sell to an investor, I was left with a ton of leads that I did not know what to do with.

When my team and I get face-to-face with sellers, we always proceed with their best interest in mind.

Then, the first agent I hired came to me with an idea. He approached me and said, “Why don’t we try to list some of these properties?”

Since I make most of my money through investing, I didn’t think much of this idea at the time. I told him he could go ahead. But fast-forward three years, and I have 150 agents on my team. Not only that, but we generate over 1,000 seller leads every single month. These leads are fed directly to my team, who can then go out and meet face-to-face with sellers to determine how to move forward. 90% of the time, these motivated seller leads end up turning into listings.

So if you are a real estate agent struggling to get face-to-face with sellers, joining our team may be the solution. We have more leads than we know what to do with.

To find out more about joining our team, go to www.workingwithinvestors.com and put in your contact information. From there, we’ll send you a video on what it’s like to work on our team, what we’re looking for, and whether it would make sense for you to join. If you are still interested at this point, you will have the opportunity to meet with me for a conversation about your future with us.


If you have any other questions or would like more information, feel free to give my team or me a call or send us an email. We look forward to hearing from you soon.