250. What’s Selling in Coworking Today and What Customers Are YOU Serving?

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I've heard a number of coworking operators recently say that they simply don’t rely on open plan memberships (hot desks) to run a profitable business. They don’t worry about members that leave without notice. They don’t mind offering part-time memberships. They don’t sweat the small stuff. If you aren’t open yet, and you’re working on designing your coworking business, consider that approach. You’ll sleep better at night :)

For those of you that can’t turn a (healthy) profit in your coworking business without selling your hot desks and dedicated desks, hosting meeting rooms and selling event space, here’s what I think is going on in the market.