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How To Reduce Ad Costs 80%, what? With Laurel Teuscher | FSS12
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Do you want to know the secret to how this marketer reduced their client’s ad cost by up to 80%? Stryde.com is a successful e-commerce marketing agency that mainly partners with women-owned businesses. Laurel Teuscher, VP of client services for Stryde.com, is here to tell us how to replicate the successes they have achieved for their clients.
With my experience as a VP for client services before, I know how much pressure is on Laurel’s shoulders. Despite that, you can feel how much she loves her job and how much she loves sharing her knowledge with us. From their funnel structure to their content strategy, Laurel spills everything we need to know in order to achieve the same results they have for their clients. If you want to know the Secret to Reduce Ad Cost by 80%, make sure you check out this value-filled episode.
Show Notes:
[1:43] How does Facebook help Stryde.com achieve great success in e-commerce marketing?
[6:08] How Laurel managed to reduce the ad cost for their clients by up to 80%.
[10:27] The unexpected content strategy she utilized to achieve tremendous results.
[17:46] Stryde.com’s testing methodology.
[21:53] What problems did Laurel face, and how you can avoid them.
[25:30] The biggest takeaway from today’s episode.
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