How To Use Facebook Videos To Dramatically Reduce Lead Conversion Costs With Aaron Pearson | FSS02


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Welcome to the Facebook Sales Secrets podcast with me, your host, Steven MacDonald, CEO of LeadKlozer. This podcast is dedicated to helping individuals or businesses achieve greater success through the power of Facebook. Listen in as we discuss everything about Facebook marketing, from ad campaigns to lead generation.

In today’s episode, we have invited Aaron Pearson, co-founder and managing director of BitBranding. Aaron and his partner, Christian, have been in the marketing industry for over 5 years and have shown no signs of slowing down. Listen in as we discuss various tips and tricks to effective video advertising on Facebook. If you are eager to learn all the secrets about Facebook advertising, this episode is sure to give you the boost you need!
Show Notes:

[2:17] Why do you like using video ads, and how do you use them to generate leads?

[5:40] How do you deliver your message through the three-step video ad?

[12:05] How do you get your audience to listen to the video when it is placed on mute by Facebook?

[18:19] How do you go about testing your Facebook ads?

[22:24] In what way do video ads lower cost per conversion?

[27:36] What is your advice to people who want to try video ads for the first time?

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