Greatest Hits: Isabel Aagaard of LastObject on How to acquire 40,000 email subscribers + the learnings of a Kickstarter campaign that generated $1.3M in funding

Female Startup Club

Joining me on the show today is Isabel Aagaard, one of the co-founders behind sustainable startup LastObject.

LastObject is creating sustainable reusable alternatives to replace single use items in your bathroom like the Q tip, tissues and cotton pads with many more to come.

A big part of this episode is talking about the incredible kickstarter campaign that put them on the map, reaching their goal in just 22 minutes and going on to raise $1.3M over the following months. We dig into how they built their email database and how much it cost to acquire the initial 40,000 subscribers.

LINKS WE MENTION:

LastObject’s Instagram

Isabel’s Instagram

Female Startup Club's Instagram

Doone's Instagram

In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.

Female Startup Club's YouTube

Female Startup Club’s Private Facebook Group

Say hello to Doone: [e-mail]

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