Why Clubhouse Is NOT The Next Big Thing

Leveling Up with Eric Siu

Why Clubhouse Is NOT The Next Big Thing

Despite us investing a significant amount of time on Clubhouse this year, there are good reasons to believe that the new platform will not, in fact, be the next big thing. The chief reasons for this come down to the amount of hours that are necessary to gain any sort of traction, and the competitors that are rising up to challenge Clubhouse in the drop-in audio game. Tune in to hear all about why you can still use Clubhouse, but should avoid going all-in on it.

TIME-STAMPED SHOW NOTES:

• [00:15] Before we jump into today’s interview, please rate, review, and subscribe to the Leveling Up Podcast!
• [00:22] The amount of time Eric has spent on Clubhouse early in 2021.
• [00:46] Drops in engagement with the platform and the spike in Clubhouse's competitors.
• [01:27] The difficulty of establishing a user base and how this counts against Clubhouse.
• [02:29] How copying occurs across these social and business platforms.
• [02:37] The drop-in audio revolution; no going back from here!
• [03:28] Healthier usage hours and managing the way to interact sustainably with the app.
• [04:21] The ratio of time to value on Clubhouse; difficulty in weighing the immediate benefits.
• [05:29] Don't forget to subscribe!

Resources From The Interview:

• Clubhouse
• Mark Cuban
• Fireside
• Slack
• Leveling Up
• Shaan Puri

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Connect with Eric Siu:

• Growth Everywhere

• Single Grain

• Eric Siu on Twitter

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