What the heck is Agentic AI? (AI in retail series, part 3)

Retail Media Breakfast Club

In this episode of the Deep Dive on AI series, Lauren Schiavone, founder of Wonder Consulting, an innovative AI-focused consultancy, joins the discussion to differentiate between AI assistants and agentic AI. Lauren elaborates on how agentic AI operates autonomously to achieve specific goals by taking independent actions, unlike AI assistants which require human intervention. Through practical examples in social media management, media plan development, and retail inventory management, Lauren illustrates the capabilities and future potential of agentic AI. The conversation also emphasizes the importance of aligning AI strategies with overall business strategies for better outcomes.

This is part 3 of a 5-part series of using AI in a retail media context, whether you’re a brand, a retailer, or an agency.

Link to Lauren's site: https://www.wonderconsultingllc.com/

CHAPTERS:

(00:00) About Today's Topic
(00:38) About the Show
(00:58) Introduction to AI Series with Lauren Schiavone
(01:50) Understanding Agentic AI vs. AI Assistants
(02:38) Real-World Applications of Agentic AI
(05:36) Clarifying Misconceptions and Future Potential
(06:34) AI as a Strategic Resource
(07:56) Future of AI in Business
(08:50) Outro

SOCIAL LINKS:

Website: https://www.retailmediabreakfastclub.com

LinkedIn: https://www.linkedin.com/in/kiri-masters/

YouTube: https://www.youtube.com/@retailmediabreakfastclub

Apple: https://podcasts.apple.com/us/podcast/retail-media-breakfast-club/id1782187624//

Spotify: https://open.spotify.com/show/3s5MuqcrsOmQDKn3uMYJKb

PRODUCED BY:

https://aipodcast.ing