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The Lean Startup, by Eric Ries (entrepreneuship, start-up, innovation, success)
Manage episode 290090885 series 2812281
We have entered an era of unprecedented entrepreneurial renaissance, but the success rate of today’s startups is very low due to the absence of effective management. How to improve a startup’s chances of success has become an inevitable question for every entrepreneur. This book proposes the idea of ‘lean startup’. By developing minimum viable products and failing fast, a business could validate whether its product meets the customers’ needs or not at the minimum cost and in the shortest time. During the process, a startup can acquire “validated learning” and improve its chance of success.
1002 פרקים
Manage episode 290090885 series 2812281
We have entered an era of unprecedented entrepreneurial renaissance, but the success rate of today’s startups is very low due to the absence of effective management. How to improve a startup’s chances of success has become an inevitable question for every entrepreneur. This book proposes the idea of ‘lean startup’. By developing minimum viable products and failing fast, a business could validate whether its product meets the customers’ needs or not at the minimum cost and in the shortest time. During the process, a startup can acquire “validated learning” and improve its chance of success.
1002 פרקים
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