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The Top 3 Mistakes Sellers Make With Amazon Advertising
Manage episode 298614282 series 2856353
תוכן מסופק על ידי Ad Advance. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Ad Advance או שותף פלטפורמת הפודקאסט שלו. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
Overview
Having been in the Amazon space for many years, we know first-hand how important it is to know what not to do in order to avoid wasted spend and time when managing your ads. Over time, we’ve found there are a handful of mistakes we see sellers make with their advertising strategy and optimization. In this episode, we call out the top 3 common mistakes we see sellers make, and how to mitigate or prevent them.
Top 3 Mistakes:
- Overcomplicating things from the start
- Underutilizing all the features with Amazon advertising
- Focusing on a single metric versus bigger picture
Episode Highlights
Intro [00:38]
Steps to avoid overcomplicating ads from the start [01:37]
Leaving money on the table by underutilizing Amazon advertising features [10:46]
Why focusing on a single metric vs. bigger picture may not be the best way to go [17:28]
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