Turning More Appointments Into Sales

Close The Loop

One of the most frustrating and costly mistakes a business can make is losing a potential sale. Sales are lost by even the most experienced reps for lots of reasons. Even after the appointment is set and the deal seems guaranteed... a sale can get away from you. Every marketing dollar, every sales dollar, and every operational cost associated with that prospect is lost when that sale is lost. Turning more appointments into sales is by far the best place for a business to take control within the sales pipeline. The uncomfortable truth is learning how many lost sales are a result of mishandling the sales process.