The NBA All-Star Sneaker Experience & Nike's Marketing Dilemma: Scarcity vs. Accessibility

Sneaker History Podcast - Sneakers, Sneaker Culture and the Business of Footwear

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In this episode of the Sneaker History Podcast, Robbie, Mike, and Rohit discuss the latest sneaker trends, their personal footwear choices, and the impact of marketing strategies on sneaker availability. They delve into the significance of limited edition releases, particularly in relation to the All-Star game, and critique Nike's approach to the Pegasus Premium running shoe, highlighting the challenges of accessibility and consumer expectations. In this episode of the Sneaker History podcast, the hosts delve into the nostalgia surrounding the All-Star Game and its impact on sneaker culture. They discuss the significance of limited edition sneakers, the emergence of new stars in basketball, and the rise of women's basketball footwear, particularly focusing on A'ja Wilson's influence in the sneaker market. The conversation highlights the evolving landscape of sneaker releases and the growing visibility of women's basketball.

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Chapters

00:00 Introduction and All-Star Flair

02:46 Sneaker Preferences and Compliments

05:44 Current Footwear Trends and Choices

09:29 Nike's Marketing Strategy and Availability Issues

14:10 The Pegasus Premium Debate

19:53 Limited Edition Releases and All-Star Game Specialties

22:31 The Value of Limited Edition Sneakers

25:44 Emerging Stars and New Releases

29:34 The Rise of Women's Basketball Footwear

34:48 A'ja Wilson: A New Era in Signature Shoes

—–––– Check out our other shows: —––––

For the Formula 1 Fans --> Exhaust Notes: https://exhaustnotes.fm

For the Fitted Hat Fans --> Crown and Stitch: https://crownandstitch.com

For the Cars & Sneakers Fans --> Cars & Kicks: https://carsxkicks.com

For the Creators --------> Outside The Box: https://podcasts.apple.com/id/podcast/outside-the-box-convos-with-creators/id1050172106

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Get in Touch:

Robbie - [email protected]

Mike - [email protected]

Rohit - [email protected]

Nick - [email protected]

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Disclaimer: The views and opinions expressed in this program are those of the speakers and do not necessarily reflect the views or positions of any entities they represent.

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