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Episode 245: 10 Key Facts of Digital Marketing
Manage episode 418530737 series 2991340
תוכן מסופק על ידי Nick Dennis. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Nick Dennis או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
What We Cover In This Episode:
News with Nick and a look at how Capitol Hill is “getting fit” [0:54]
Why you need to find and lean into your ideal clients in order to have a successful business and a strong community [5:36]
The reasons that SEO is crucial for attracting organic traffic [7:12]
What happens when you build a content strategy that offers value [8:27]
How to approach leveraging the power of social media to create a dynamic presence [9:51]
What the ultimate goal of email marketing should be [11:28]
Tips for incorporating video tutorials into your digital marketing strategy [12:25]
A look at online reviews and the power they hold [13:13]
What to consider with mobile optimization [14:28]
Some of the ways to utilize the data analytics tools that are available [15:45]
Why you need to have everything dailed in before even starting to do paid advertising [15:51]
Quotes:
“It was completely different 5 [or] 10 years ago, but now it’s once you know your niche audience, you just follow the trends and you just put your niche on each trend.” [Megan, 9:13]
“Personally I think, vlogging, short posts, long form posts and all the video content you can do is great. People love videos.” [Megan, 12:43]
“You can't improve what you don't track, and it doesn't really matter how you feel. It just depends what the numbers say, they’re the things that move [the needle].” [Nick, 16:00]
“You have to earn the right to do paid advertising, in my opinion. Everything needs to be dialed in.” [16:45]
LINKS:
Capitol Hill Gets Fit as Myzone Congressional Activity Challenge Returns
Fly-In and Advocacy Summit (Washington, D.C., May 7-8)
Register Now for the fitDEGREE Owners Summit Happening October 15th, 16th & 17th in Atlanta, GA!
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