The Zigzag Path to Success: Ellen Bennett of Hedley & Bennett


Manage episode 316580380 series 2420173
על ידי Rebecca Minkoff התגלה על ידי Player FM והקהילה שלנו - זכויות היוצרים שמורות למפרסם, לא ל-Player FM, והשמע מוזרם ישירות מהשרתים שלכם. הירשמו כדי לעקוב אחר עדכונים ב-Player FM, או הדביקו את כתובת העדכונים באפליקציות פודקאסט אחרות.

Ellen Bennett didn’t quite know what she was going to do when she landed in Mexico at age 18, ready to explore her cultural heritage and embark on a voyage of self-discovery. Tirelessly working odd jobs, including announcing the winning lottery tickets on TV, a stay of two months quickly became four years, and she was ready for the next adventure.

Working as a line cook, it didn’t take long for Ellen to realize that, while she didn’t want to become a restauranteur like she originally thought, she did want to revolutionize the industry. Although her now-ubiquitous Hedley & Bennett aprons are a must-have for chefs and home cooks alike, it took a good deal of creativity, confidence, trial and error to get from her first batch of 40 aprons to the culinary staple they’ve now become. With her bootstraps philosophy and wildly impressive, self-taught marketing skills, Ellen bestows the humble apron with an air of magic that helps chefs of all calibers look and feel the part. Not only that, but she also reveals her personal secrets to overcoming paralyzing doubt in order to make your dreams a reality in her new book, Dream First, Details Later!

Thanks for listening! Don't forget to order Rebecca's new book, Fearless: The New Rules for Unlocking Creativity, Courage, and Success.

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