122 - Using A Site Map To Transform The Way You Sell
MP3•בית הפרקים
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תוכן מסופק על ידי Benali, Khalil Benalioulhaj, and Martin Holland. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Benali, Khalil Benalioulhaj, and Martin Holland או שותף פלטפורמת הפודקאסט שלו. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
- 00:00 - Intro
- 01:00 - What Is A Site Map?
- 02:00 - Where Do I Start?
- 03:00 - Step #1: Understand Your Business Objectives
- 03:45 - Step #2: List Out Visitor Objectives
- 06:00 - Step #3: Work On Your CTAs
- 08:00 - Step #4: List Out All Potential Pages
- 14:00 - Step #5: Creating The Perfect Navigation
- 15:00 - Step #6: Writing Out Each Page’s Purpose
- 16:00 - Step #7: Brainstorm Every Section
- 17:45 - Outro
Quotable Moments
- “A site map allows you to plan out your website and all of the pages and their purposes.” – Khalil
- “A good website always starts with a site map.” – Khalil
- “Start with your objectives and give examples - especially for your visitor objectives.” – Khalil
- “Once you know your objectives, you know what your website needs to have.” – Khalil
- “A Call To Action (CTA) is an action button on a website that makes me want to click. It’s a decision-level button that helps your visitors get started.” – Khalil
- “Not everyone is ready to get started and that’s why you need to have transitional calls to action.” – Khalil
- “You need to list out your foundation, action, ad, and education pages for your website that you can build on and update as you go.” – Khalil
- “What’s nice is that a lot of your sections are repeatable throughout your website.” – Khalil
- “Your sitemap is your north star for your website creation.” – Khalil
Resources
- Need Marketing Help? We Recommend Benali
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- Subscribe To Our Newsletter, The Countdown
- Have Questions? Email us
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202 פרקים