Ep 78: Aaron Ho- Founder of Sour Mouse NYC - Lower of East Side Roots - Power of Community - Passion for Connections and Giving Back - Struggles with Running a Business During a Pandemic

THE CITY CONFESSIONS

Today's guest is Aaron Ho, the founder of Sour Mouse NYC, which is a game hall nestled in the Lower East Side that seeks to build community for artists. Aaron is a full time professor and entrepreneur and values giving back to his community and making a positive difference. With a humble upbringing and being raised by supportive immigrant parents, Aaron explains his work ethic and love for helping others. His first business was Black Cat, which is an espresso bar in the Lower East Side. From the very beginning, Aaron has always had an interest in creating a space for people to come together. Sour Mouse aims to do the same. Aaron opens up about how this business idea started, the realities of being an entrepreneur and the honest struggles that comes with being a business owner, especially during these unprecedented times. It would be greatly appreciate it if you guys can follow @sourmousenyc on Instagram and support this local business whose main mission is to simply create a space where people can come together and have fun. If you are also in NYC, feel free to visit Sour Mouse at 100 Delancey Street. Operating hours: Monday - Friday, 4:00 pm - 12:00 midnight Saturday & Sunday, 3:00 pm - 12 midnight.

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