Mixing It Up with Cassie Menchhofer

The Forrager Podcast for Cottage Food Businesses

תוכן מסופק על ידי David Crabill. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי David Crabill או שותף פלטפורמת הפודקאסט שלו. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.

2y ago 53:05

MP3•בית הפרקים

Cassie Menchhofer lives in Celina, OH and sells dried mixes (like soup mixes, baked mixes, and spices) with her business, Cassie’s Country Cupboard.

Cassie started her business in 2011, and she managed to grow it despite having a full-time job and two very young kids.

After running her business for 8 years under Ohio’s cottage food laws, she decided to take her business to the next level.

In 2019, Cassie built an FDA-approved manufacturing facility on her property, which is a step-above a commercial kitchen.

With the facility, she now sells her mixes through stores and online, shipping nationwide. She even uses her facility to offer a co-packing service for other small food businesses.

In this episode, you will hear all about Cassie’s unique business journey.

What You’ll Learn

How to make time to start a cottage food business when you have young kids
Why you should start simple when starting a business
Why very few cottage food businesses sell dry mixes
How to boost sales on your first farmers market day
Why an ag dept inspector shutdown her best-selling product line, and how she recovered
Why you should separate business funds from personal ones when you start your business
The benefits of selling dried soup, baking, and spice mixes
How to charge a premium price for dried mixes
Cassie’s day-of-the-week social media strategy
How complicated it is to build an FDA-approved manufacturing facility
How Cassie’s labeling and packaging evolved over time
Why you should invest in better labeling when you sell wholesale in stores
Why Cassie is copacking products for other small food businesses
What it’s like to sell products at a virtual event
How Cassie uses Faire to wholesale her products across the country

Resources

Cassie’s Country Cupboard website (Facebook | Instagram)

Cassie’s listing on Faire (online wholesale marketplace)

Packaging:

Labeling:

How to Setup A Business Bank Account (for free)

Menchhofer Maple Syrup

Ohio Cottage Food Law

Get full show notes and transcript here: https://forrager.com/podcast/64

113 פרקים

#Food #Entrepreneur #Arts #Business #Podcasting Education #David Crabill