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Secrets of Brand Management by Soumitra Choubey | The Marketing Tintin S2
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Industry Konnect is a platform where marketing leaders share their thoughts and learnings. It aims to bring out true stories of real marketers to inspire budding students.
In today’s episode, we have with us Mr. Soumitra Choubey who is currently leading as the Senior Brand Manager of Budweiser at AB InBev India. In this episode, he will help you with all your skepticism about brand marketing. He talks about his day as a Brand Manager, key aspects required to shape a successful brand strategy, and the magic behind his immense success.
He also unveils the (secret) duties of a Brand Manager, and they’re substantially more than one might guess. He also gives out a crucial piece of advice for aspiring students, which surely would be of great help.
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