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Episode 9 - Linking Up With LinkedIn and Lisa from Cakes by Lisa
Manage episode 310481281 series 3057623
תוכן מסופק על ידי BSDA. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי BSDA או שותף פלטפורמת הפודקאסט שלו. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
We kick off the show with the Top 5 reasons you need to spend more time on LinkedIn. Our very special guest of the show is teacher turned cake decorator and owner of Cakes by Lisa, Lisa McIntosh. We discuss her journey from food technology teacher and cake decorating as a hobby to moving in to cake decorating full-time and now preparing to hire her first employee. We also talk about her greatest successes and failures when trying different types of advertising and marketing, what she learnt from it and how that shaped her business and its growth. As always we close the show with a quote and this one comes from Leo Burnett. The Paperclip Podcast is presented by BSDA - We have one clear goal: Help you to become bigger. Learn more by heading to www.bsda.com.au
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