The Mic is Yours: Crafting a Successful Podcast

The Women’s Agency

Where do you even start when you think you want to have a podcast? Host Arlia Hoffman, Owner and Producer at The Women's Agency, helps you ask the right questions to get started.

Crafting a successful podcast starts with asking the right questions. Arlia covers some of the questions included in her One-Page Easy Start Guide, available on the website here. She emphasized the role of podcasting in a marketing strategy for businesses and entrepreneurs, urging listeners to utilize their unique voice and authenticity.

In part one, she covered practical questions from the guide:

Is it the right medium for your message?

What are you passionate about?
What's your topic and who do you want to listen?

Are you willing to invest the resources and time to develop it?

Do. you have the technical capacity to set it up and keep it running?
What is the format you'll use?

In the next episode, Arlia will cover the other questions and considerations in the Easy Start Guide.

About The Women's Agency Podcast

The Women's Agency Podcast covers stories of women's lives, business, and empowerment.

This show is presented and produced by The Women's Agency, and hosted by Arlia Hoffman.

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About The Women's Agency:

The Women's Agency is a full-service production and coaching firm for women in podcasting.

Founded by Arlia Hoffman, The Women's Agency was founded on the principles of collaboration, generosity, and amplifying women's voices.

After years of coaching women, leading women's groups, and leadership development, Arlia began working in podcast production. She now combines her expertise in both fields to bring women all the resources they need to create a professional podcast.

The Women's Agency serves women podcasters, aspiring podcasters, and other women-owned professional services firms in the online space.

The Agency offers coaching, concept development, full-service podcast production, graphic design, marketing strategy, audio and video editing, media presence coaching and more.

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