Grading McKinsey's New Content Marketing Effort (290)

This Old Marketing

תוכן מסופק על ידי Joe Pulizzi & Robert Rose, Joe Pulizzi, and Robert Rose. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי Joe Pulizzi & Robert Rose, Joe Pulizzi, and Robert Rose או שותף פלטפורמת הפודקאסט שלו. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.

2+ y ago 1:10:56

MP3•בית הפרקים

Ted Lasso win's multiple Emmy's. Let's talk about that for 20 minutes please.

McKinsey launches a new content marketing program targeting (of all things) kids. Does it play?

Sports Illustrated launches a partnership with 888 for a new sports gambling site. Good or bad move?

Is there an opportunity to purchase small, digital communities? Heck yes.

And...Is F* You Pay Me the real deal?

Rants and raves include Chipotle's new content creator program and Robert's rant on marketing measurement.

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