S3#43 Trang Nguyễn (Jasmine) - Head of Marketing, TikTok Vietnam: The strategy behind the TikTok's extensive coverage

Vietnam Innovators

In this podcast, we will hear from Jasmine Nguyen - Head of Marketing, TikTok Vietnam. She'll share about what made TikTok the most popular video-sharing social media platforms in the world.
TikTok is a mobile application that originated in China and is now a famous application on a global scale. In Vietnam, TikTok also witnessed rapid growth with the number downloads surpassing Facebook, YouTube and Instagram in 2019.
It can be said that the coverage of TikTok is the result of a miraculous and breakthrough journey. With "right people at the right time" marketing campaigns, TikTok has quickly become a leading entertainment platform.
In this week's episode, let’s tune in and hear from Jasmine the marketing stories behind TikTok’s breakthroughs.
Listen to this episode on YouTube
And explore many amazing articles at the website vietcetera.com.

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Big thank TikTok Vietnam for making this podcast possible.
MISCONCEPTION - WE ARE DISPELLING ALL MISCONCEPTIONS, SO WE AND OUR COMMUNITY TOGETHER Made TikTok become the Trusted and Diversified Entertainment platform that empowers its users to promote self-expression (REAL), live their true colors (BOLD), enjoy life to the fullest (FUN), and actively engage with the community (ENCOURAGING)