Episode 43: How a 43 Year Old Wholesaler was able to thrive online during COVID-19

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Hey everyone, welcome to another episode of the podcast.
Today we talk to Henry Kelsey from Wilderness Equipment. Wilderness Equipment is a camping and outdoor gear company that has been operating for 43 years and for 42 of those years they have been purely a wholesale company with this year being the first year they flicked the switch to a brand new online store.
In this episode we talk about the effects of COVID on the camping scene and how this affected their plans for 2020. We also talk about how Henry plans to raise awareness of his brand through content marketing and social media and talk a bit about following your passions as they lead to happiness.
Check out Wilderness Equipment here