Andy Isom ציבורי
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In this episode, I share four keys that you can implement to rank as high as possible when you launch: 1) Listing optimization 2) Run pay-per-click campaigns for your top keywords 3) Focus on sales velocity 4) Get reviews ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no long…
 
Are you interested in joining my coaching program? In this episode, I discuss in-depth what I offer in my coaching program and how I can help you build and grow your business. To see if you're a great fit for this program, please answer the pre-call questionnaire that you can find here: https://www.amzwithandy.com/mywebsite-pre-call-survey. If qual…
 
The ultimate goal in life is to be happy. In this episode, a very special guest joins me to talk about 6 different things I learned that are extremely valuable to help you run your business efficiently (and happily!): 1) Make a conscious effort to take care of yourself physically 2) Be more present in the now 3) Use a timer to help you focus more 4…
 
When is a mold cost worth it for your Amazon business? Usually molds have a significant cost because there are a lot of factors are taken into consideration to the price of the mold like the type, size, and shape of the mold plus the time and energy to customize it. In this episode, I discuss the following points as to when it might be worth it for…
 
We have spent $686,000 on ads since we launched in 2019 and that's over half a million dollars. In this episode, I talk about why Amazon video ads are the future of PPC. Not many people are doing this compared to the traditional sponsored ad and the best time to start doing this is now. ⬇️ Click to view my available resources! https://andyisom.com/…
 
In this episode, you'll learn two methods for finding the factories that your favorite brands are using to make their products! The first method is by using Jungle Scout's Supplier Database tool. The second method is by using a website called ImportYeti.com Both options work great and I'll discuss why I like using both to find factories outside of …
 
Not all of your products will do well–one design can sell 30 units a day and another just 10. The market will tell you what designs and products they like better. In this episode, I talk about the "Nike Shoes" philosophy. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no long…
 
Have you experienced getting your listing suspended when you've JUST published it? In this episode, I discuss the pesticide bot and share with you words to avoid so your listing doesn't get shut down. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please…
 
Don't be discouraged... But in this episode, I talk about how you are NOT one product away from building a successful, massive brand on Amazon. It's gonna take multiple products, multiple SKUs to build a successful business. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no l…
 
Why should someone your product? Why should customers choose your product over the competitor? In this episode, I talk about the importance of having a why. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media f…
 
In this episode, I talk about when it makes sense to launch on Shopify instead of Amazon. It's better to do it on Shopify when you're selling a product can be categorized as an impulse buy. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my w…
 
In this episode, I talk about the top 3 reasons why people give up on their business. I talk about possible factors like analysis paralysis and indecision. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media fo…
 
There are so many opinions on what a good ratio of organic to PPC sales is. In this episode, I share my personal experience and talk about how the ratio depends on what stage you're in of your Amazon business. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offere…
 
Are your customers buying your products for the features or for the logo? In this episode, I talk about what makes a product brand dependent. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently av…
 
You might think that it's easier to sell a product that already exists and that you can source from Alibaba. The problem with this is that customers immediately notice it. In this episode, I talk about why you should not sell an Alibaba product. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in …
 
You need to give your customers a good reason to drive people to your Shopify and Amazon stores. In this episode, I talk about the importance of having different offers on Shopify and Amazon. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my…
 
In this episode, I talk about what type of content to post on social media. When deciding your content and calendar, you have to think about the kind of posts your target market wants to see on social media. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered.…
 
In this episode, I talk about your Amazon PPC strategy when you're first launching your product. During the early stages of your Amazon business, it's important to focus first on your revenue then profit later on. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be of…
 
ACOS is Advertising Cost of Sales, which is an important metric to understand because this tells you if your PPC campaigns are profitable. TACOS is Total Advertising Cost of Sales. In this episode, I talk more about TACOS and why it's just as important as ACOS. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resourc…
 
In this episode, I talk about what volumetric weight is and how to get it. To calculate the volumetric weight of the package, you multiply lenght, width, and height in cm and divide it by 5000 or 6000. For domestic shipments, 6000 is more commonly used and 5000, if it is an international shipment. It's important to ask the shipper what they divide …
 
Are you wondering which shipping option is the best for you? In this episode, I talk about the difference between FOB and EXW. FOB stands for Free On Board, a port to door shipment. EXW is Ex Works, a door to door shipment. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no lo…
 
If you don't have an abundance mindset, you are going to live in fear that market is too saturated, there's too many big sellers, and there's too much competition. If you let these limiting beliefs get the best of you, you are going to live in fear of failure, which gets in the way of success. In this episode, I talk about the importance of having …
 
In this episode, I talk about how my Amazon business has changed my family's life. One of the most important questions when you're starting a business is "Why?" Why are you doing this? Why are you starting your own business? Why are you spending the time and money to do this? If you don't have a strong motivation, you might not be able to get throu…
 
In this episode, I talk about the difference between 3PL and Amazon's Multi-Channel Fulfillment. This episode is for you if you're on Shopify or thinking about opening one. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me o…
 
Business models can provide great opportunity, it's just a matter of finding the right one for you, your budget, and your skillset. In this episode, I talk about which Amazon business is right about you. I discuss pros and cons of each model. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in thi…
 
In this episode, I talk about how to use the Restock Inventory Report, that you can find on Amazon Seller Centeral to reorder and resend inventory off to Amazon. This is the report you need to look at to calculate how much you need to reorder from your supplier. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resour…
 
Surprises are not your best friend when it comes to running an e-commerce business. In this episode, I talk about Lesson 61 of my e-book Zero to $1 Million, which is about how to go about quality control. I highly recommend that you check the quality of your products, most especially if you’re a new seller. The products need to be up to your standa…
 
There is no clear-cut way to calculate restock in the beginning and the best way to do it is through trial and error. In this episode, I discuss Lesson 60 of my e-book Zero to $1 Million, which is about how you can do your calculation and schedule of restock in the early stages. When starting out, a lot of people can be very conservative when spend…
 
How do you compete in a market that's already been saturated? I'm a firm believer that you can succeed in any product category with the right strategy. In this episode, I talk about how you can maximize PPC when entering a crowded market. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this ep…
 
Are you on the prototyping stage of your product and a supplier can’t seem to meet your standards? In this episode, I share my experience with shipping a sample to suppliers. Mailing your sample to a supplier can save you a lot of time. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this epis…
 
Are your insert cards filled with blocks of text? Most customers might not bother reading massive amounts of text as attention spans now are so much shorter. In this episode, I discuss how to avoid information overload on your insert card. Get straight to the point. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and re…
 
In this episode, I discuss Lesson 64 from my e-book, Zero to $1 Million, which is about the Amazon reports you need to know about. On your Amazon dashboard, you can see a business report with overview and insights that can be very useful with your strategy planning. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and re…
 
Have you ever considered buying a coaching program or course from an Amazon guru? I'm sure you get targeted by a lot of ads from people who offer coaching programs and you don't know which one to go with. You get presented with a ton of selling and marketing strategies for success. It gets overwhelming and you get analysis paralysis. But before mak…
 
In this episode, I talk to a former coaching student, Brock Hamilton. He currently lives in Canada and sells his items on Amazon US. He shares his experience, from setting up his store to the challenges he has encountered so far. Brock shares that the two biggest challenges he faced when setting up his business–inventory and reviews. ⬇️ Click to vi…
 
Can't find your product when your search for it on Amazon? Make sure your product is live and complete with all the vital information. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available…
 
Customer returns can be frustrating. In this episode, I discuss Lesson 59 from my e-book, Zero to $1 Million. The important thing to keep in mind is in Amazon, the customer is always right and there’s not a whole lot you can do as a seller. What you can do instead is go through the reasons why people return your items and you can get an insight on …
 
Seasonal products have strong selling cycles but can slow down during off peak periods so a question that comes up a lot is: Should you still run PPC year round for seasonal products? I don’t recommend turning it off completely but instead–drop your bids down on keywords. ⬇️ Click to view my available resources! https://andyisom.com/ Some products …
 
In this episode, I discuss a question asked by one of my coaching students: What should you do if the product that was shipped by your supplier is different from what you were expecting? When it comes to sourcing from overseas, the most important thing is to communicate with your supplier exactly what you want them to do. Don’t assume that they kno…
 
In this episode, I discuss the importance of product reviews and share some of my mistakes that you can avoid and the lessons I've learned. Everyone who starts an Amazon business stresses out over reviews, I've been there myself! While reviews are not the most important, it definitely helps your business grow especially when you're just starting ou…
 
Listening to your customers and staying true to your values as a brand are two important things to keep in mind when growing your business. In this episode, I answer the question from one of my coaching program students, Maggie, “How has your brand changed and evolved over time through advertising, customers, and social media?” Eventually, you’ll l…
 
Can other people resell my products? Short answer is yes. In this episode, I discuss Lesson 79 from my e-book, Zero to $1 Million, which is about the reselling of products. The reselling economy is bigger now than it’s ever been before and there is no law that states that reselling products is illegal. Unfortunately, there is no protection against …
 
When running a small business, cash flow management is essential. In this episode, I discuss Lesson 62 from my e-book, Zero to $1 Million, which is about how and when Amazon pays you. As a default, Amazon processes your sales payouts every two weeks. As a small business, you might encounter cash flow challenges because of this two-week wait. For ex…
 
In today's online business world everyone gets caught up in the quick money. As soon as they start a business they are already doubting their decision and begin thinking they should've started something different. It's the idea that the "grass is greener on the other side of the fence" that keeps people from truly reaching their true potential with…
 
Air? Boat? What is the best option for my business? In this episode, I go over my thoughts on which is better and why! ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, reso…
 
There are ways you can set up your business with Amazon to destroy your life, like trying to compete with Amazon basics-type products! In this episode, I talk about the various ways that you can use strategy to help your Amazon business have a better likelihood of success! ⬇️ Click to view my available resources! https://andyisom.com/ Some products…
 
One of the questions that students have at the beginning of my coaching program is "How do I come up with good product ideas?" So in this episode, I break down the steps that have worked for me in finding good product ideas! ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no l…
 
What is ACOS? How do you use it? What is the best strategy for your business? In this episode, I will explain to you what ACOS is, how to use it to your advantage, and explain how to strategize moving forward! ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offere…
 
Marketing can be a huge mountain to climb when starting a new business, in this episode I explain how you can best utilize micro-influencers to help you build your brand in the online space! ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my …
 
2021 was good for our business and in this episode, I talk about the ups, the downs, and everything we learned in the process! ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloa…
 
In this episode, I interview Mina Elias over at "The Egyptian Prescription" and you can hear his journey through online commerce! You can connect with Mina on these platforms! 👉🏼 Instagram: @egyptian_prescription_elias 👉🏼 Facebook: Mina Elias 👉🏼 LinkedIn: Mina Elias ⬇️ Click to view my available resources! https://andyisom.com/ Some products and re…
 
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