Entdecke mit Brainytoon kurze Gute-Nacht-Geschichten für kleine Kinder. Höre die beruhigenden Erzählungen online auf der Website oder als Podcast – perfekt für eine entspannte Schlafenszeit!
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Avslappnande och lugna sagor för barn. Perfekt innan läggdags eller för en liten sömnstund. Tack för att du lyssnar på godnattsagor med Brainytoon. Besök oss på brainytoon.com för pedagogiska berättelser, digitala böcker och fler sagor som barn älskar. Sussa gott mina vänner.
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The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
Melina Palmer
Consumers are weird. They don't do what they say they will do and don't act how we think they "should." Enter Melina Palmer, a sales conversion expert with a personal mission to make your business more effective and brain friendly. In this podcast, Melina will take the complex concepts of behavioral economics (the study and science of why people buy - or not) and provide simple, actionable tips you can apply right away in your business. Whether you're a small business or thriving corporation ...
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Kamryn Spanburg, Krista Drozdowski, Anna Wilson, and Taylor Monahan
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We are the Brainy Speech Therapists, two speech therapists here to talk about everything related to brain injury.
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The Brainy Gamer is a podcast and blog devoted to thoughtful conversation about video games.
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أهلا وسهلا بكم أنتم على وشك ان تبحرون في عالم الدماغ ، معي أنا نايف ناجي سنبسط كل معقد وسنكون في رحلة متواصلة بالقرب من ألغاز علم الأعصاب ....هذا العالم المذهل
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459. 4,000 Mondays: Making Every Week Count with Jodi Wellman
51:07
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In this episode of The Brainy Business podcast, Melina Palmer welcomes Jodi Wellman, author of You Only Die Once, for an inspiring discussion on living a life without regrets. Jodi shares her insights on how to make the most of our limited time, emphasizing the importance of embracing mortality as a motivator for living fully. With a unique blend o…
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458. Harnessing the Power of Regret with Dan Pink
49:59
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In this episode of The Brainy Business podcast, Melina Palmer is joined by the renowned author Dan Pink to explore the intriguing concept of regret. Dan, known for his bestselling books including Drive, delves into his latest work, The Power of Regret, to discuss why this often-dreaded emotion can actually be a force for good. As the episode airs o…
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457. Proximity: Redefining Business and Innovation in a Digital Age
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In this episode of The Brainy Business podcast, host Melina Palmer welcomes Dr. Rob Wolcott and Kaihan Krippendorff, co-authors of the book Proximity. Rob, an adjunct professor of Innovation at both the Booth School of Business and Kellogg School of Management, and Kaihan, the CEO of Outthinker Networks, delve into the concept of proximity and its …
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456. Moonshot Strategies: Business Insights from NASA's Space Race
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In this episode of The Brainy Business podcast, Melina Palmer revisits an insightful discussion on the lessons every business can learn from NASA. Originally aired in the summer of 2019 to commemorate the 50th anniversary of the moon landing, this episode explores the remarkable success of NASA's missions and their relevance to business strategies …
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Der Nussknacker und der Mäusekönig – Eine Weihnachtsgeschichte für Kinder
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Wenn Clara zu Weihnachten einen Nussknacker geschenkt bekommt, beginnt ein magisches Abenteuer. Um Mitternacht erwachen die Spielzeuge zum Leben, und Clara wird in eine Welt gezogen, in der der mutige Nussknacker gegen den gefürchteten Mäusekönig und seine Armee kämpft. Begleite uns auf eine märchenhafte Reise voller Freundschaft, Mut und der Magie…
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Nötknäpparen och Muskungen – en julsaga för små barn
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När Clara får en nötknäppare i julklapp börjar ett magiskt äventyr. Vid midnatt vaknar leksakerna till liv, och Clara dras in i en värld där den modiga Nötknäpparen kämpar mot den fruktade Muskungen och hans armé. Följ med på en sagolik resa fylld av vänskap, mod och julens magi. Sussa gott, mina vänner! PS Tack för att du lyssnar på godnattsagor m…
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455. The Influence Equation: Transformational Change with Steve Martin
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In this episode of The Brainy Business podcast, Melina Palmer is joined by Steve Martin, the acclaimed author of Influence at Work and a leading expert in the psychology of persuasion. Steve is known for his collaboration with Robert Cialdini and his extensive work in applying influence and persuasion science to business and public policy. Steve sh…
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454. Social Proof in Action: Understanding the Herding Instinct
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In this episode of The Brainy Business podcast, Melina Palmer explores the fascinating world of social proof, a cornerstone of behavioral economics and a powerful tool for influencing decision-making. Melina goes beyond mere ratings and reviews, emphasizing our inherent tendency as a herding species to look to others for guidance in decision-making…
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453. Elevating Brand Perception: DJ Sprague’s Journey from Limos to Reputation King
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In this episode of The Brainy Business podcast, Melina Palmer is joined by DJ Sprague, an expert in e-commerce, enterprise sales, and reputation management. DJ has worked with major brands such as Hyundai, Toyota, and NASCAR, and has a wealth of experience in improving online brand reputation and increasing site traffic and conversions. As the CMO …
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452. Embracing Negative Reviews: Behavioral Economics Insights
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In this episode of The Brainy Business podcast, Melina Palmer dives into the topic of negative reviews and how to approach them with insights from behavioral economics. Melina shares personal anecdotes and expert insights, including a fascinating tidbit from her friend Kurt Nelson and Dr. Robert Cialdini about the ideal star rating sweet spot for c…
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Välkomna till vår magiska godnattsaga! I kvällens avsnitt får ni höra den klassiska berättelsen om Jack och bönstjälken. Följ med Jack när han byter bort sin ko mot magiska bönor som växer till en gigantisk bönstjälk – och leder honom upp till ett fantastiskt rike bland molnen. En spännande och lärorik saga om mod, ansvar och äventyr. Sussa gott, m…
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451. Why Everyone Else Is A Hypocrite: Exploring Our Modular Minds w/ Dr. Robert Kurzban
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In this episode of The Brainy Business podcast, Melina Palmer welcomes Dr. Robert Kurzban, author of Why Everyone Else Is a Hypocrite, for an enlightening discussion on the modular nature of our brains and the evolutionary psychology behind our behaviors. Robert shares his extensive background in psychology and evolutionary biology, offering insigh…
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450. The "G" in NUDGES: Mastering Feedback for Behavioral Success
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In this episode of The Brainy Business podcast, Melina Palmer revisits a key topic from the foundational series on nudges, emphasizing the importance of feedback in correcting expected errors and guiding decision-making. Melina explores how thoughtful feedback mechanisms can keep individuals on track by providing timely and relevant cues, whether i…
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449. Embracing Winter: Mindset Shifts with Dr. Kari Lebowitz
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In this episode of The Brainy Business podcast, Melina Palmer is joined by Dr. Kari Leibowitz, a health psychologist, speaker, and writer. Kari, who holds a PhD in social psychology from Stanford University, shares her insights on the power of mindsets and how they influence our health and well-being. She discusses her research on how people in the…
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448. Embracing Familiarity Bias: The Comfort of the Known
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In this episode of The Brainy Business podcast, Melina Palmer delves into the world of familiarity bias, a psychological phenomenon that makes us favor the known over the unknown. Our brains are naturally inclined to prefer the familiar, which can impact decisions in both personal and business contexts. This episode revisits the topic, originally a…
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447. The Hive Mind at Work: Transforming Organizations with Dr. Siobhan McHale
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In this episode of The Brainy Business podcast, Melina Palmer welcomes Dr. Siobhan McHale, author of The Hive Mind at Work. Siobhan's fascination with bees from her childhood in Southern Ireland led her to explore human ecosystems and the power of group intelligence in transforming workplaces. With over 30 years of experience, she has guided leader…
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446. The Taste of Success: How Flavor Impacts Buying Behavior
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In this episode of The Brainy Business podcast, host Melina Palmer revisits a fascinating topic: the sense of taste. Originally aired as episode 26, this episode is part of a series exploring the five senses and their impact on behavioral economics and decision-making. Whether your business is service-based or product-focused, Melina emphasizes the…
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Tjuren Ferdinand – En godnattsaga för barn
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Följ med Tjuren Ferdinand på en lugn och rolig resa i denna godnattsaga. Ferdinand är inte som de andra tjurarna – han älskar att sitta vid sin trädgård och dofta på blommorna. Lyssna på hans äventyr och upptäck hur mod, vänlighet och att vara sig själv kan göra världen lite bättre. Perfekt för en avslappnande stund innan läggdags. Sussa gott, mina…
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445. From Insights to Action: Behavioral Science at Lyft with Irrational Labs
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In this episode of The Brainy Business podcast, host Melina Palmer welcomes Evelyn Gosnell and Dr. Isabel Macdonald from Irrational Labs. Evelyn, as the managing director, applies behavioral insights to help product teams drive business outcomes and customer value. She has collaborated with leading companies like Lyft, TikTok, Google, and more. Isa…
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444. Bridging the Intention-Action Gap: Behavioral Insights with Dr. Sudy Majd
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In this episode of The Brainy Business podcast, Melina Palmer revisits a compelling conversation with Dr. Sudy Majd, a leader and behavioral scientist with a rich background in e-commerce purchasing behaviors. Originally aired in early April 2020, this episode delves into Sudy's work at Candid, a company that helps people straighten their teeth wit…
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443. The Birth of Consumer Choice w/ Jason Voiovich
51:44
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In this episode of The Brainy Business podcast, Melina Palmer welcomes Jason Voiovich, author of Booze, Babe, and the Little Black Dress, for a fascinating discussion about the consumer revolution of the 1920s. Jason, with over 25 years of experience in launching innovative products, shares his insights into how the Roaring Twenties shaped modern c…
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442. The Power of NUDGES and Choice Architecture (Refreshed Episode)
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In this episode of The Brainy Business podcast, Melina Palmer revisits the foundational concepts of choice architecture and nudges, crucial elements in the field of behavioral economics. Originally aired as episode 35, this episode sets the stage for understanding how subtle changes in the way choices are presented can significantly influence decis…
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Myran och Gräshoppan - Aisopos fabler
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Välkomna till kvällens godnattsaga! Myran jobbar flitigt hela sommaren, medan Gräshoppan spelar och njuter av solens strålar. Men vad händer när vintern kommer? Följ med på en resa om vänskap och kloka val när årstiderna skiftar. Sussa gott, mina vänner! PS Tack för att du lyssnar på godnattsagor med Brainytoon. Besök oss på brainytoon.com för att …
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441. Cracking Consumer Codes: Hunter Thurman of Alpha-Diver on Pricing Psychology
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In this episode of The Brainy Business podcast, Melina Palmer welcomes Hunter Thurman, president of Alpha-Diver, for an engaging discussion on the intersection of neuroscience, market research, and consumer behavior. Hunter shares his journey from traditional market research to founding Alpha-Diver, a firm that leverages behavioral science to uncov…
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440. AI Meets Behavioral Economics: Predicting Consumer Behavior w/ Sam Albert of Behaviorally (Refreshed Episode)
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In this episode of The Brainy Business podcast, Melina Palmer dives into the fascinating intersection of artificial intelligence and behavioral economics with Sam Albert, Chief Digital Officer at Behaviorally. Sam shares his extensive experience in the research industry and discusses the innovative work his team is doing with Flash.AI to create pre…
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Motor speech disorders: case studies
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Jan and Helen discuss their experiences of working with dysarthria and apraxia of speech. Share your experiences and tips for therapy via X @BrainySLT and Instagram @brainyspeechtherapists.
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439. Behavioral Science at Scale: William Mailer on Banking Innovations
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In episode 439 of The Brainy Business podcast, Melina Palmer welcomes William Mailer, Chief Behavioral Scientist at Commonwealth Bank of Australia, to discuss the intersection of behavioral science and financial well-being. William, who leads the bank's Behavioral Science Center of Excellence, shares insights on how his multidisciplinary team of ec…
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438. Apple Card: Behavioral Economics in Action (Refreshed Episode)
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In this episode of The Brainy Business podcast, Melina Palmer revisits the impactful announcement of the Apple Card and its behavioral economics implications. Originally aired in April 2019, this episode explores the strategic genius behind Apple's reveal of its new financial product. Melina discusses the anticipation and expectations built by Appl…
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De tre bockarna Bruse - En klassisk saga för barn
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Välkomna till kvällens godnattsaga! Tre hungriga bockar vill ta sig över en bro för att nå det gröna gräset på andra sidan. Men under bron lurar ett elakt troll som inte tänker låta någon passera. Hur ska de tre bockarna Bruse klara sig förbi trollet och nå ängen? En klassisk saga full av list, mod och överraskningar väntar! Sussa gott, mina vänner…
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437. The Science of Immersion: Transforming Business with Dr. Paul Zak
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In episode 437 of The Brainy Business podcast, Melina Palmer welcomes Dr. Paul Zak, a distinguished University professor at Claremont Graduate University and a top 0.3% most cited scientist. Known for his pioneering research in behavioral neuroscience, Paul has authored several influential books, including Trust Factor and The Moral Molecule. His l…
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436. The Brainy Biases: Why Novelty and Stories Captivate Us (Refreshed Episode)
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In episode 436 of The Brainy Business podcast, Melina Palmer dives into the fascinating biases our brains have toward novelty and stories. This episode, originally aired in 2019, is part of an eight-part series on biases and offers a rapid-fire overview of how our brains respond to new and intriguing stimuli. Melina explains concepts like the bizar…
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435. Scaling Behavioral Economics at BBVA with Quique Belenguer
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In this episode of The Brainy Business podcast, Melina Palmer welcomes Quique Belenguer, the global lead of behavioral economics at BBVA. This insightful discussion centers on the internal structuring of behavioral economics teams within organizations, offering valuable lessons and strategies for those looking to incorporate behavioral science into…
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434. Designing for Behavior Change: Insights from Dr. Steve Wendel (Refreshed Episode)
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In this episode of The Brainy Business podcast, Melina Palmer sits down with Dr. Steve Wendel to explore the intricacies of designing for behavior change. Steve, an esteemed applied behavioral scientist and co-founder of sistemaFutura, shares his extensive experience in using behavioral science to drive positive social impact. He has held significa…
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Fotbollsstjärnan Benny: En fotbollssaga
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Välkomna till kvällens godnattsaga! Följ med Benny, en ung fotbollsstjärna med stora drömmar, när han lär sig den viktiga läxan om samarbete. Den perfekta berättelsen för små fotbollsälskare att varva ner till vid sängdags! Så kryp ner under täcket och låt oss hänga med fotbollsstjärnan Benny. Sussa gott, mina vänner! ----------- PS Tack för att du…
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433. The Art of Strategic Relationships: A Conversation with Andy Lopata
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In this episode of The Brainy Business podcast, Melina Palmer welcomes Andy Lopata, a renowned specialist in professional relationships and networking. With nearly 25 years of experience, Andy has been recognized as one of Europe's leading business networking strategists by the Financial Times. He is an international speaker, podcast host, and auth…
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432. Mastering Ethical Influence with Brian Ahearn (Refreshed Episode)
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In this episode of The Brainy Business podcast, Melina Palmer dives into the realm of ethical influence with Brian Ahearn. Brian, a distinguished expert in the field, is one of only a dozen individuals worldwide to hold the Cialdini Method Certified Trainer designation and one of a handful to have earned the Cialdini Pre-Suasion Trainer designation…
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431. Is Your Work Worth It? Exploring Purpose with Christopher Wong Michelson
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In this episode of The Brainy Business podcast, host Melina Palmer welcomes Christopher Wong Michelson, co-author of Is Your Work Worth It?. Christopher, a philosopher with 25 years of experience advising business leaders, explores the profound questions surrounding the meaning and value of work. With a PhD in philosophical ethics and aesthetics, C…
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430. Unlocking the Secrets of Behavioral Change with Dr. Katy Milkman (Refreshed Episode)
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In this episode of The Brainy Business podcast, host Melina Palmer welcomes Dr. Katy Milkman to discuss the intricacies of creating lasting behavior change. Katy, a professor at the Wharton School and co-director of the Behavior Change for Good Initiative, shares insights from her book How to Change. Melina and Katy discuss fresh starts, temptation…
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Journal article: motor speech disorders
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Jan and Helen discuss a journal article that focused on how accurate SLTs are at rating the severity of dysarthria. We discuss the article content and have a debate about the usefulness of such ratings. You can read the article at:
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429. Mastering the Art of Learning: Insights from Scott Young
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In this episode of The Brainy Business podcast, host Melina Palmer welcomes Scott H. Young, the Wall Street Journal bestselling author of Ultralearning and Get Better at Anything. Scott shares his extensive insights into learning, cognitive science, and the psychology behind mastering new skills. Known for his MIT Challenge and year-long language l…
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428. Habits Unveiled: The Science of Good and Bad Habits with Dr. Wendy Wood (Refreshed Episode)
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In this episode of The Brainy Business podcast, host Melina Palmer revisits her insightful conversation with Dr. Wendy Wood, author of Good Habits, Bad Habits. This episode dives deep into the psychology behind habits, exploring how they are formed, maintained, and changed. Wendy, a leading expert in behavioral science, shares practical tips and re…
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Välkomna till kvällens godnattsaga! I kväll ska vi lyssna på en saga om en lurig clown och en detektiv som lär sig att inte dra förhastade slutsatser. Så dämpa ljuset och häng med på ett roligt äventyr med Clownen och Detektiven. Sussa gott, mina vänner! ----------- PS Tack för att du lyssnar på godnattsagor med Brainytoon. Besök oss på brainytoon.…
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427. The Mentorship Mindset: Nobel Insights with Dr. Bob Lefkowitz
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In this episode of The Brainy Business podcast, host Melina Palmer welcomes Nobel Prize winner Dr. Bob Lefkowitz for an insightful discussion on mentorship, focus, and the power of saying no. Dr. Lefkowitz, a distinguished professor at Duke University Medical Center, shares his journey from a passionate physician to a Nobel laureate in Chemistry, h…
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426. Defaults Uncovered: The Hidden Influences on Our Choices (Refreshed Episode)
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38:48
In this episode of The Brainy Business podcast, Melina Palmer explores the concept of defaults, how they impact our decisions, and the critical role they play in business and everyday life. Melina discusses the omnipresence of defaults and how they influence our choices, often without us even realizing it. She explains the concept of status quo bia…
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425. Decisions Over Decimals: Insights from Christopher Frank
41:14
41:14
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41:14
In this episode of The Brainy Business podcast, Melina Palmer and Christopher Frank, Chief Client Officer at PSB Insights, dive into the art of decision-making in a data-driven world. Christopher, who has a rich background with industry giants like American Express and Microsoft, shares his expertise in leveraging consumer insights to gain a compet…
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De tre små grisarna och den stora stygga vargen
5:09
5:09
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5:09
Välkomna till kvällens godnattsaga! Ikväll ska vi höra den klassiska berättelsen om "De Tre Små Grisarna". Gör er redo att möta tre modiga grisar och deras äventyr som lär sig en viktig läxa. Så kryp ner under täcket, slappna av, och låt oss tillsammans upptäcka vad som händer när en varg vandrar förbi deras by. Sussa gott, mina vänner! -----------…
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424. Mastering Project Scoping with Questions: Insights from Mars w/ Beatrix Daros (Refreshed Episode)
48:52
48:52
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48:52
In this episode of The Brainy Business podcast, Melina Palmer explores the power of questions in project scoping with Beatrix Daros. Originally aired in 2022, this episode revisits their collaborative work from 2019, focusing on leveraging behavioral economics to enhance project outcomes. Beatrix emphasizes the importance of balancing technology wi…
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423. Unveiling the Biases Behind Misinformation w/ Alex Edmans
45:58
45:58
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45:58
In this episode of The Brainy Business podcast, Melina Palmer welcomes Alex Edmans, author of May Contain Lies, to discuss the fascinating intersection of finance, behavioral economics, and misinformation. Alex, a professor of finance at London Business School with a Ph.D. from MIT, delves into the impact of emotions on the stock market, using intr…
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422. The Lazy Brain: Unveiling Biases That Shape Our Decisions (Refreshed Episode)
26:34
26:34
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26:34
In this episode of The Brainy Business podcast, Melina Palmer explores the fascinating world of lazy brain biases. This episode is part of an eight-part series exploring various biases, focusing on how our brains prefer to take the path of least resistance. This rapid-fire episode provides a brief overview of each bias, helping you understand their…
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In this episode, speech and language therapist Monika Wright talks about how she approaches working with people with motor speech (and voice) difficulties influenced by her previous professional career as an actor.
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