A podcast from Startup CPG - highlighting stories from founders working towards a better food system and industry insights from experts to give you a better chance at success.
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CPG & FMCG eCommerce industry icon Sri Rajagopalan, consumer loyalty guru Peter V.S. Bond & retail strategy expert Bryan Gildenberg explore how brands and retailers understand and engage with consumers in-store, online and everywhere in between. http://cpgguys.com
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My intent is to Educate, Celebrate and Elevate the Consumer Relations function in CPG (Consumer Product Goods) companies, especially for Brand Specialist and Analysts roles and responsibilities... !
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CPG Insiders brings the insights and expertise that Jekyll & Hyde has gained and leveraged across more than two decades in the advertising business, becoming the top agency in the country for CPG challenger brands. On the podcast, host Mark Young (agency CEO and Chairman), along with co-host Justin Girouard (Vice President), answer the questions that our clients most often ask about creating better marketing campaigns. They offer useful perspectives and insider information on creative and me ...
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We're bringing you the stories behind the people and products building a more just, healthy, and regenerative future for us all. Tune in weekly and together, we’ll learn about why these better products and brands were created, how they’re helping fix broken systems, and what you can do to support them. My hope is that you’ll discover some new brands to love, and get some sparks of inspiration that will help you live your best life. // Hosted by: Gage Mitchell, Founder of Modern Species, a su ...
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Artists represented by the Caroline Pagès Gallery discuss their pieces, work process and influences.
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Welcome to You, Me & CPG, the podcast brought to you by Haines McGregor, a brand strategy and innovation partner to some of the biggest and coolest brands in the world. Your host, Jamie Holtum, will take you beyond the label to uncover the brilliant minds behind your favourite products. This pod is about the personal as much as the professional - how do certain people in the industry rise so quickly? Make such creative impact? Do things with brands that we can just sit back and admire? We'll ...
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This is the CPG Troublemakers, the place where brands and makers, food and beverage nerds, and investors all gather to cause a little bit of mischief. We welcome industry leaders, white space thinkers, and channel partners to come together to turn problems into opportunities or at the very least have a little fun along the way.
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The CPG Guys Fast Forward hosted by Bryan Gildenberg explores the why, the what else and the what’s after next in omnichannel retail.
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Join me, Casey Gutteridge, owner and director of CPG Media, as I unveil the driving force behind this exciting journey. Discover my personal journey, the motivation behind crafting this podcast, and the ultimate mission it holds: to empower fellow photographers with invaluable business insights, boosting their confidence, clientele, and earnings. Get ready to embark on a transformative ride towards photographic success and financial growth. Remember, Kindness is King! Thanks for listening Ke ...
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In this weekly interview series, Alex Oesterle asks the hard and sometimes uncomfortable questions to dive into what's working and what isn't in world of food and beverage marketing. From CMO's to social media managers, the ideas and strategies will change the way you approach building your brand. If you're a marketing professional in the food and beverage space or intend to launch a new product, these interviews are an amazing resource for practical tactics you can implement from day one. A ...
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Founder Feature: Sam Davis-Allonce of Hot N Saucy
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In this bonus episode of the Startup CPG podcast, Grace Kennedy sits down with Sam Davis-Allonce, the founder of Hot N Saucy, a unique line of hot sauces. Sam shares her inspiring journey from being a chef in New York to launching her own hot sauce brand during the COVID-19 pandemic, driven by her culinary creativity and personal cravings. She delv…
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LIVE at Cannes Lions - AI & User Experiences with Amazon's Jay Richman
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The CPG Guys are joined in this episode by Jay Richman, VP of product & technology for Amazon. This episode was recorded LIVE at Cannes, France during the Cannes Lions festival of creativity in June 2024. Customer obsession, experimenting with new technology are at the core of Amazon. In this episode, we discuss everything from today's artificial i…
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160 - Eat Your Nutrients with Sara Cullen of GEM
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Are you worried about the nutritional benefits of the food you eat? Do you lack the energy you need to get through the day, despite healthy eating habits? In this episode, we sit down with Sara Cullen, Founder and CEO of GEM, to discuss why so many people suffer from nutrient deficiencies and how her company delivers delicious, effective, and holis…
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How SKU Rationalization Impacts Your Brand
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In today’s episode of CPG Insiders, Mark + Justin are joined by friend and frequent guest David Biernbaum to discuss SKU rationalization in retail. They dive into how retailers streamline their product offerings to boost efficiency and profitability, especially during economic downturns. The conversation covers the impact on both large and small br…
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108 Curious about...Who you are thru Personality Assessments & Coaching w/Andrea McLean | Founder, ACM Coaching Group
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🎆My new podcast episode #108 of the My Curious Colleague 🔍 #CPGCX podcast is now available! Listen in as Andrea C. McLean, MA, BCC, CPEC , Founder at ACM Coaching Group and I delve into the world of personality assessments and coaching. 🔗Links here: https://lnkd.in/g42HNUrp https://lnkd.in/e738cff A couple of highlights: 🌟 Discover the power of sel…
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#153 - Buyer Spotlight: Tyler Killgore, GreenAcres Market
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In this episode of the Startup CPG podcast, Daniel Scharff sits down with Tyler Killgore, Central Buyer and Category Manager at GreenAcres Market. Tyler shares his expansive journey within the grocery industry, from his rapid progression and previous experience in direct store delivery ventures to his current pivotal role. He provides deep insights…
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Self-Service Programmatic with Albertsons Media Collective's Evan Hovorka & LiveRamp's Lori Johnshoy
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The CPG Guys are joined in this episode by Evan Hovorka, VP of Product & Innovation at Albertsons Media Collective & Lori Johnshoy, Head of Global Retail, Media Network & CPG Industry Strategy at LiveRamp, the data collaboration platform for the world’s most innovative companies. A leader in consumer privacy, data ethics, and foundational identity,…
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Founder Feature: Todd Harris of Plift
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In this bonus episode of the Startup CPG podcast, Grace Kennedy is joined by Todd Harris, co-founder and CEO of Plift, a hemp-infused beverage brand. Todd shares Plift's mission to provide a non-alcoholic, THC-infused alternative for social drinking, aimed at democratizing cannabis access and offering a healthier option to alcohol-use. Todd elabora…
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Building Brand Loyalty Through Retail Media with Walmart Connect's Ryan Mayward & Omnicom Commerce Group's Jacquelyn Baker
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This episode was recorded at the Cannes Lions International Festival of Creativity with a live audience. The CPG Guys were joined by Ryan Mayward, SVP of Sales at Walmart Connect and Jacquelyn Baker, CEO of Omnicom Commerce Group, part of the Flywheel Commerce Network. Follow Ryan Mayward on LinkedIn at: https://www.linkedin.com/in/ryan-mayward-b67…
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#152 Direct Store Delivery 101: Allison Taylor, Pint Size Hawaii, and Ahmed Chehade, Good Stuff
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In this episode of Startup CPG Podcast, Daniel Scharff is joined by Allison Taylor, Director of Business Development at Pint Size Hawaii, and Ahmed Chehade, Chief Operating Officer at Good Stuff Distributor, Inc. to delve into the intricacies of Direct Store Delivery (DSD) relationships in the retail sector. They explore the nuances between DSDs an…
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Coalition Retail Media with Giant Eagle's Joell Robinson & Bridg's Neil Murphy
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The CPG Guys are joined in this episode by Joell Robinson, Senior Director for Retail Media Sales & Activation at Giant Eagle & Neil Murphy Chief Revenue Officer at Bridg, a division of Cardlytics. This episode is sponsored by Bridg. Follow Joell Robinson on LinkedIn at: https://www.linkedin.com/in/joellguglielmo/ Follow Leap Retail Media Network o…
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159 - Celebrity Brands with Samyr Laine of Freedom Trail Capital
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From Goop by Gwyneth Paltrow to Fenty by Rihanna, Casamigos by George Clooney to Feastables by MrBeast, celebrities are increasingly leveraging their influence to launch products and lifestyle brands. But what makes celebrity brands successful? Today’s guest is an Olympian and entrepreneur with a proven track record of successfully launching, manag…
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Founder Feature: Matt Jacobs and Kristen Doyle of Pedestrian Project
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In this bonus episode of the Startup CPG podcast, Grace Kennedy explores the journey of Matt Jacobs and Kristen Hogan Doyle, co-founders of Pedestrian Project. Join them as they share their inspirational story of founding a wellness brand focused on revolutionizing foot care. From identifying personal needs to collaborating with podiatrists and rig…
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#151 - Field Sales Part 2: Namik Soltan, GNGR Labs
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Join Daniel Scharff in this episode of the Startup CPG podcast as he sits down with Namik Soltan, CEO of GNGR Labs and the mastermind behind GNGR Labs' famous ginger shots. They explore Namik Sultan's entrepreneurial journey, from launching amidst COVID-19 to carving a niche with spicy ginger shots launching in the NYC and Northeast markets. They r…
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Enabling Full Funnel Beauty Care Media with Sephora's Marco Steinsieck
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The CPG Guys are joined in this episode by Marco Steinsieck, Head of Sephora Media Network, the retail media division of Sephora, a global omnichannel beauty care retailer. Follow Marco Steinsieck on LinkedIn at: https://www.linkedin.com/in/marcosteinsieck/ Follow Sephora on LinkedIn at: https://www.linkedin.com/company/sephora/ Follow Sephora onli…
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#150 - Field Sales Part 1: Sean Lynch, Halfday & Liquid Death
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Join Daniel Scharff in this episode of the Startup CPG Podcast as he dives deep into beverage with Sean Lynch, known as the head of sales during the blast off years at Liquid Death and now President at Halfday. Daniel and Sean have a discussion focused on the growth of sales at Liquid Death especially around the field sales team responsible for so …
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Modern Consumerism and Retail Media with Mindshare’s Jeff Malmad
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The CPG Guys are joined in this episode by Jeff Malmad, global head of commerce at Mindshare. He is also the host of our weekly programming on Tuesday's - the retail media minute. Jeff's previous episode can be found here and is one of our top performing episodes of all time to the day : 'the ABC's of retail media' https://podcasts.apple.com/ca/pod…
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Fancy Foods 2024 Recap with the Startup CPG Team
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Welcome to another bonus episode of the Startup CPG podcast! Grace Kennedy is joined by Patricia Menegoto and Kiki Huddleston from the Startup CPG team to dive into the exciting highlights of Fancy Foods 2024. They explore the inaugural Startup CPG Pavilion, showcasing standout brands and innovative products. From trends like plant-based seafood to…
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158 - Curious Creatives with Diana Ingles of Rootlebox
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What if your actions had a ripple effect? Instead of waiting for someone else to be the solution, what if you took charge of your own sphere of influence? Diana Ingles is an Eco-conscious Designer at Rootlebox and she joins the conversation today to discuss her journey to working in sustainable solutions, unpack some of the problems with consumer c…
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Digital Shopping Experiences with Albertsons' Jill Pavlovich
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The CPG Guys are joined in this episode by Jill Pavlovich, SVP of Digital Shopping Experiences at Albertsons Companies. Follow Jill Pavlovich on LinkedIn at: https://www.linkedin.com/in/jill-pavlovich/ Follow Albertsons Companies on LinkedIn at: https://www.linkedin.com/company/albertsons/ Follow Albertsons Companies online at: https://www.albertso…
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#149 - Buyer Spotlight: Roberta Townes, GNC
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In this episode of the Startup CPG podcast, Daniel Scharff sits down with special guest Roberta Townes, a Senior Category Merchant at GNC, proud partner of the Startup CPG Community. Roberta shares insights into GNC's global impact and the strategic success stories of its diverse brand portfolio. They delve into the complexities of launching new br…
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AI-Based Salesforce Automation with Spring Global's Conor Keane & Andre Souza
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The CPG Guys are joined in this episode by Conor Keane CEO and Andre Souza Head of Data Science at Spring Global, a company renowned for its engineering excellence in CPG salesforce automation software. This episode is sponsored by Spring Global. Follow Conor on LinkedIn at: https://www.linkedin.com/in/conor-keane-1aaa6/ Follow Andre on LinkedIn at…
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Creating Authentic Connections with Your Brand
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In today's episode of CPG Insiders, Justin + Paul continue their exploration of the organizing idea, shifting focus to the essential first step: understanding your brand identity. Building on their previous discussion, they dive into why knowing who you are and why you exist is crucial for creating authentic connections with your audience. Learn pr…
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157 - Growing Organic with Matt McLean of Uncle Matt's Organic
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To stay relevant as a CPG brand, you need to be willing to evolve, and it’s no different in the organic industry. Today, we sit down with Matt McLean, Founder and Chief Uncle of Uncle Matt's Organic, to uncover the journey behind the nation's number-one organic juice brand. Uncle Matt’s Organic has grown from a small family operation to a leader in…
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Founder Feature: Sarah Nathan of NOOISH
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In this bonus episode of the Startup CPG podcast, Grace Kennedy is joined by Sarah Nathan, the visionary founder behind NOOISH, a pioneering brand revolutionizing the instant matzo ball soup market. Sarah brings a wealth of experience from both the consumer packaged goods (CPG) industry and the rich tapestry of Jewish culinary traditions. Together,…
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Sri & PVSB recap the highlights & insights from their trip to the 2024 Cannes Lion Festival of Creativity. Follow Cannes Lions on LinkedIn at: https://www.linkedin.com/company/cannes-lions-international-advertising-festival/ Follow Cannes Lions online at: https://www.canneslions.com/ CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FM…
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‘The more creativity makes people feel - the more people buy, give, vote, and do!’ JOHN KEARON on Predicting Politics, The Success of System 1 & The Formula for Successful Innovation #16
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The more that creativity makes people feel, the more that they’ll buy, give, vote and do. That’s the sharp insight that can only be attributed to a powerhouse like John Kearon, a creative catalyst with a grip on the industry that few among us can comprehend. He joins us on a fascinating episode of You, Me & CPG, as we look at how decisions follow e…
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#107 Curious about...Getting "Green" at Work, Home & the Contact Center w/Nicole Nutile, Manager-Customer Success & Customer Experience
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In this episode, #107, Denise and Nicole Nutile of Wiley discuss how to incorporate sustainability or "going green" into daily life and the workplace, emphasizing the importance of small, impactful changes. Nicole Nutile shares her journey from working in operations to becoming the global co-chair of the Wiley Green Group, driven by her passion for…
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#148 - Meta Ads: AdCrunch, Victor Vo and Andrew DiLullo
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In this episode of the Startup CPG podcast, Daniel Scharff is joined by Andrew DiLullo and Victor Vo from AdCrunch to dive into effective strategies for leveraging Meta (Instagram and Facebook) Ads to fuel growth for CPG brands. They discuss the profitability of Meta Ads, emphasizing the importance average order value (AOV) of $75, and much more. T…
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Data Spotlight: 4th & Heart, Max Dichter and Jamie Nguyen
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In this mini-episode of the Startup CPG podcast, Daniel Scharff dives into the world of data-driven decision-making with Max Dichter, CEO of 4th & Heart, and Jamie Nguyen, the Director of Finance and Strategy. 4th & Heart, the largest and fastest-growing ghee company in the US, is on a mission to highlight the benefits of ghee over traditional butt…
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156 - Recycled Plastic Yarn with Lauren Choi of The New Norm (Climify)
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Welcome to this special Climify and Brands For A Better World crossover episode, as we sit in on Eric Benson's conversation with Lauren Choi. We all know about those infamous red cups that flood American streets in a plague of crimson litter. But did you know that these same cups - that are considered unrecyclable by many - are recycled to make sus…
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Building HBC Loyalty with Walgreens Advertising Group's Abi Subramanian
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The CPG Guys are joined in this episode by Abi Subramanian, Group VP of Customer Loyalty, Marketing at the Walgreens Advertising Group. Follow Abi Subramanian on LinkedIn at: https://www.linkedin.com/in/abishake/ Follow Walgreens advertising group on LinkedIn at: https://www.linkedin.com/company/walgreens/ Abi answers the following questions : 1. W…
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Founder Feature: Maria Covarrubias of Cien Chiles
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In this bonus episode of the Startup CPG podcast, Grace Kennedy sits down with Maria Covarrubias, the founder of Cien Chiles. Maria shares her inspiring journey from Guadalajara, Mexico, to becoming a chef in the USA, and the motivation behind creating her authentic, homemade-tasting salsa. They delve into her transition from a culinary career to l…
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Applied Intelligence for CPG Brands with Reckitt's Imteaz Ahamed
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The CPG Guys are joined in this episode by Imteaz Ahamed, Director of Performance Marketing, Nutrition at Reckitt & Host of the Applied Intelligence Podcast. This episode was recorded at the Cannes Lions Festival of Creativity. Follow Imteaz on LinkedIn at: https://www.linkedin.com/in/imteaza/ Subscribe to the Applied Intelligence podcast on Apple …
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#147 - Rising Star: Simon Solis-Cohen, Huxley
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In this episode of the Startup CPG Podcast, Daniel Scharff leads an engaging conversation with Simon Solis-Cohen, the founder of Huxley, launched in March 2024 which has roared on the scene with a lot of early success and accolades. Drawing inspiration from nature and national parks, Huxley's branding resonates with a wide audience, including Gen Z…
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Omnichannel Supply Chain & Last Mile Delivery with Brittain Ladd
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The CPG Guys are joined in this episode by Brittain Ladd, an independent supply chain consultant working with the world's largest brands and retailers. He is very popular for his M&A predictions and ability to accurately stay connected with modern trends. Follow Brittain Ladd on LinkedIn at: https://www.linkedin.com/in/brittainladd/ Brittain answer…
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