הפודקאסטים הטובים ביותר ב-Good Design (2024)

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Ep 40: Stop Running Your Business like a Popsicle Stand 39:48

3d ago39:48

39:48

The process of procurement in a busy design firm is NO joke. You are not running popsicle stand, you are running a firm with various moving parts and you have to be able to have a way to track what is coming and going through your business. This is where checks and balances come into play to avoid costly mistakes and keep the firm running smoothly.…

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Ep 39: Don't Blame Your Client--it's your show. Own it. 35:24

9d ago35:24

35:24

Cheryl is going solo this week while Liz takes a well-deserved little vacation. Cheryl is discussing managing client expectations and making sure you are not keeping them in the dark--you need them to trust the process! There is a level of professionalism that comes with the importance of managing clients' expectations during their project. Setting…

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Ep 38: How to Make Money Selling Project Management 38:41

25d ago38:41

38:41

How can you be team player without giving up your own rights? Working with contractors can be a tricky relationship when they want you to stay in your lane--BUT it doesn't have to be. Creating a team approach with positioning in your marketing, the copy that you use, the verbiage that you talk about, and how you talk about it with other people, all…

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Ep 37: The Icing on the Cake 17:33

1M ago17:33

17:33

Who doesn't love an install day!? Sure, it can be hectic and exhausting but this is where you get to see the fruit of your labor come together. Cheryl went solo this week talking about In Detail's top tips for a successful install day! Having a team in place for installation that understands the logistics and are able to convey it to your movers AN…

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15. What’s the Big Deal About Web Accessibility? 42:01

1M ago42:01

42:01

In this episode, UX/UI designer Brendan Wu shares his life as a digital nomad and how it shapes his approach to design and accessibility. Brendan explains why accessible design doesn’t mean sacrificing style and offers simple tools and strategies to make digital spaces inclusive for everyone. Tune in for practical tips and ideas on blending creativ…

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Ep 36: Selling a client on the value of project management 33:02

1M ago33:02

33:02

How important is project management in interior design? Bottom line: Very. Because it saves your client money in the long run! This starts with having a clear and cogent scope of work to be able to refer back to when issues arise within the project. Project management, how it is handled and why you do it can make or break a project. This means bein…

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Ep 35: Are You Sabotaging Yourself? 53:42

2M ago53:42

53:42

Have you ever stopped to think where your time is spent vs your energy output? The truth is we could be sabotaging ourselves and our capacity to work if we are not managing our energy. We all have relentless demands and unexpected challenges we deal with on the daily and we all tend to slip into negative emotions—the fight-or-flight mode—often mult…

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Ep 34: How to Create Your Brand Identity with a Competitive Edge 50:52

2M ago50:52

50:52

This week was a bit of a whirlwind coming home from High Point! We had the pleasure of having Jude Charles as a guest and we got to meet in person while we were attending Market. Jude Charles is a filmmaker and for over 18 years and has been producing documentaries for entrepreneurs. He has produced stories for Google, Steve Harvey, LuAnn Nigara, R…

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Ep 33: Why the vendor relationship can make or break you 40:29

2M ago40:29

40:29

How good of a partner are you to your vendors? Strong vendor relationships are a secret to success! Many designers do not think about their vendors until there is a problem. This approach does not allow to maximize the partnership. Getting to know your reps, your customer service people, and marketing team can enhance your bottom line and the custo…

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Ep 32: Roadblocks to Closing the Sale 55:09

2M ago55:09

55:09

Cheryl and Liz are exploring five key roadblocks to bringing a new client on board and signing that contract. By showing your expertise to the client earlier than later, you remove many difficulties from the sale itself and you set yourself up for being able to deliver your best work. You cannot rely on the lead to peruse every detail of your websi…

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Ep 31: The Power of Positioning 16:45

3M ago16:45

16:45

Are your clients receiving and perceiving what you say to them properly? What you say, how you say it, and why you say it is vital to communicate the value and professionalism your firm offers through strategic and consistent positioning. This means understanding and committing to your target audience, being aware of how you position your firm, and…

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Ep 30: Retail is NOT for sissies! with Christina Van Blake 51:06

4M ago51:06

51:06

If you have known me for a while you may have heard my "Top 12 Truths for Being a Shopkeep" and one of my faves that I stand by is "Retail is not for sissies!" And I know that our special guest, Christina Van Blake of Home Design Dover feels the exact same way. Christina, or as some call her Christi, is the own and prominent designer serving the Ma…

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14. Who Should Use Simple Website Builders? 47:35

4M ago47:35

47:35

Can Wix or Squarespace affect your online success? In this episode of Design in Good Company, we discuss the pros and cons of these platforms, tips for building a strong brand, and how to choose the right design elements. We also explore how storytelling and thoughtful web design can attract and keep customers. Get insights on everything from font …

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Ep 29: How are you staying relevant? with special guest Darla Powell 54:38

4M ago54:38

54:38

Listen up folks--we all have a love-hate relationship with social media right? Yes we do! It is a changing animal, and if you don't keep up with it you may be missing out on amazing leads because you are not staying relevant in our industry. Liz is off handling projects and Cheryl seized the opportunity to speak with a pro podcaster and social medi…

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Ep 28: The Truth About Client Changes: Protecting Your Profit and Process 40:19

5M ago40:19

40:19

What should you do when a client starts sending you items to evaluate? In this episode we discuss handling changes that the client initiates in design projects and the importance of respectfully evaluating items that the client provides to ensure they fit the design plan and overall project goals. We recently had a similar client experience (yes, w…

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Ep 27: The #1 Marketing Asset of Your Business with special guest Victoria Marcouillier 54:31

5M ago54:31

54:31

What is the #1 marketing asset of your business? Your website! It is a living breathing entity of our firm. Join us with our special guest Victoria Marcouillier, owner of Brandwell and host of the Branding Business School podcast, as we discuss the importance of branding, the value of marketing throughout the client relationship lifecycle why your …

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13. How to Build Content Management Systems that Authors Want to Use 27:49

5M ago27:49

27:49

Remember the thrill of downloading music on Napster, only to find it was a totally different song? Join us in this episode of Design in Good Company as we take a nostalgic trip back to those wild days of mislabeled files and unexpected musical discoveries. We chat about how movie soundtracks in the new Deadpool Wolverine movie and Guardians of the …

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Ep 26: Never Stop Learning with Special Guest Diane Bianchini 52:20

5M ago52:20

52:20

It is never too late to start over. This week we have a wonderful special guest from New York! I have known and coached Diane Bianchini of Dream Interiors NY for a number of year and she is here to talk with us this week about her path to becoming a designer with a background in Aeronautical engineering--talk about weathering the seasons of change …

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12. Freak in the (Spread) Sheets 25:31

5M ago25:31

25:31

Ever thought about wearing a fake beard? We start with jokes about Randy's changing beard styles and quirky fashion inspired by Moira Rose from Schitt's Creek. Then we dive into our love for Excel, sharing stories of how it saved us in work and school. We explore how Excel and Google Sheets help in the creative process, especially in visual analysi…

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11. Should AI be a Part of Your Content Strategy? 30:32

5M ago30:32

30:32

Join us on Design in Good Company as we react to a beardless Randy! We then dive into the overuse of "AI" in marketing, share personal experiences with AI in content creation, and discuss keeping authenticity in the AI age. Don't miss it! Interested in learning more? Connect with us below! Design in Good Company LinkedIn Group Randy Dean Oest’s web…

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Ep 25: Finding your people: When is it time to hire? 49:40

6M ago49:40

49:40

Are you hiring too late? What I have found is that most designers do not hire soon enough! Hiring a team challenges and helps elevate your business to a level where sustainable growth and scalability are achievable. When we look to hire we are looking to cater to some bonus projects and also the way that our current team is developing in terms upwa…

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10. Why Are Carousels Evil? 29:40

6M ago29:40

29:40

Should Randy go all out on a fancy office chair or keep suffering with the cheap options? We also dive into the whole website carousel debate. Why do they often suck? Learn why Netflix gets it right and most websites don’t. Plus, get the scoop on why LinkedIn’s carousels actually work well. Join us for laughs, design tips, and some real talk on cre…

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Ep 24: Weathering the Seasons of Change 42:42

6M ago42:42

42:42

Are you facing new challenges or going through a season of change? We are--yes we are in the trenches with you, really! Weathering the seasons of change is unpredictable and it is in these moments where we find out how resilient and adaptable we are. If you are not not prepared, then one of these events such as maternity leave, death in the family …

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9. How to Avoid Deceptive Design Patterns 42:43

6M ago42:43

42:43

Why does moving to the city feel like a whole new world? In this episode of “Design in Good Company,” join Brodrick Lothringer and Randy Oest as they explore Pittsburgh’s transformation into a tech hub and how the city has evolved beyond its steel mill past. Later in the episode, they dive into the web of manipulative business practices. They share…

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Ep 23: How are you protecting yourself? with special guest Attorney, Wendy Estela 49:35

6M ago49:35

49:35

The legal aspects of a business are super important to me as a business owner. We will always face project delays, especially in the last couple years, and we must be thinking about how we can protect ourselves. In my world, clients have to recognize the delays in executing are unrelated to our performance and we must get new bids/pricing or get th…

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8. How to Use Imposter Syndrome to Your Advantage 33:13

6M ago33:13

33:13

In this episode of "Design in Good Company," Randy and Brodrick chat about their favorite days of the week and what makes them special. The conversation then shifts to a popular new show, comparing it to other series. Using this as a backdrop, they dive into imposter syndrome, sharing personal stories and tips for overcoming self-doubt. Inspired by…

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7. How is UX Design Evolving? 26:50

7M ago26:50

26:50

Did you know that your passion for RPGs can make you a better UX designer? Tune in to our live podcast debut where Randy takes us through his journey with live tabletop RPGs and the core UX principles he discovered along the way. From ensuring seamless interactions to crafting enjoyable user experiences, we explore the surprising parallels between …

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Ep 22: A Unique Business Structure with Special Guest Michele Doyle & Jay Volz 1:11:27

7M ago1:11:27

1:11:27

Cheryl is passionate about what she does and loves seeing other small business owners and creative entrepreneurs succeed. We often get to hear success stories and want to be able to share this with others while also focusing on the unique market, business and experience other designers have around the country. This week we are starting a "DESIGNER …

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6. Content and Community from DrupalCon 2024 52:17

7M ago52:17

52:17

When was the last time you had a good vent session—professionally or personally? Everyone needs an opportunity to voice their concerns, but to do so, you need to surround yourself with a strong community that supports and empowers you. Sounds super easy… right? This week, Randy Dean Oest and Brodrick Lothringer are on location at DrupalCon 2024, sh…

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5. How to Eject From a Bad Meeting 23:29

7M ago23:29

23:29

How many bad meetings have you been a part of? From unproductive Zoom calls to chaotic meetings filled with too many big personalities—we’ve all experienced a spectrum of disastrous meetings. If you’re tired of saying or hearing, “This could have been an email,” Episode 5 of “Design in Good Company” teaches listeners how to turn their meetings from…

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4. Standing Out VS. Blending In 26:05

8M ago26:05

26:05

Have you ever seen a triangle cereal box? There’s a reason why the shape of cereal boxes hasn’t changed while the images on the front continue to evolve. In design, there's a delicate balance between standing out and blending in—veer too far to one side and you can find yourself losing the interest of your audience. This week, Randy Dean Oest and B…

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3. Overcome Your Fear of Public Speaking 28:28

8M ago28:28

28:28

If you’re terrified of public speaking, you’re not alone. Speaking in front of a crowd, especially one that may not be engaged, can be enough to send some people running for the hills. The art of public speaking goes far beyond a strong delivery; it's about embracing the thrill of the stage and taking a step outside your comfort zone. Randy Dean Oe…

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Ep 21: What is "The Cheryl Show"? 46:48

8M ago46:48

46:48

We're trying something new this week and Cheryl is in the hot seat while Liz interviews her about her process for initial consultations, also known as "The Cheryl Show." Cheryl goal is simply to get to know the potential clients and see if her firm can help them. She doesn't worry about being overly prepared for these meetings because they are orga…

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2. How to Make Your Resume Stand Out From the Rest 40:09

8M ago40:09

40:09

Resumes are the first step towards securing a new position—but is your resume ready to compete in this evolving job market? If your resume is strictly black and white and only uses Times New Roman, it may be time to revisit the document. Randy Dean Oest and Brodrick Lothringer sit down to discuss the UX of your resume, giving listeners a guide to c…

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Ep 20: Why is your client ghosting you? 52:19

8M ago52:19

52:19

Are your clients dragging their feet, hemming and hawing after the presentation and maybe even ghosting you--what do you do? In this episode we discuss five considerations when a client is not making decisions and how to handle them. Designers need to ask themselves certain questions to help determine exactly where the problem lies and if the indec…

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1. Welcome to Design in Good Company! 27:13

8M ago27:13

27:13

Welcome to our show! Join our hosts Randy Dean Oest and Brodrick Lothringer as we explore the intersection of personal values and collaborative creativity. We'll share our sources of inspiration, from the serenity of a swimming pool to the simplicity of Marco Pierre White's scrambled eggs. We'll also discuss AI's role in transforming the way we app…

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Ep 19: Are you talking too much? 49:45

9M ago49:45

49:45

Our firm, In Detail Interiors, gets a lot of leads and I am grateful for every single one of them. However, that doesn't mean we take on every job of every size and every type--and neither can you. You must have guidelines (NOT A SCRIPT PLEASE RUN FROM THOSE WHO WANT YOU TO HAVE A SCRIPT! ) on how you determine what will work for your set up of you…

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Ep 18: What is the best investment you can make for your business? --Special Guest Tammy Covington Nagem 40:33

9M ago40:33

40:33

Going to High Point Market and learning about what you sell is the BEST investment you can make for your business! After 29 markets Cheryl had the honor of talking with Tammy Nagem, CEO of High Point Market authority, to tell you why market is still one of the best business investments you can make. Learn how Tammy and her team help optimize the ex…

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Ep 17: Unmasking the fear 39:25

10M ago39:25

39:25

Successful businesses, do not operate on a basis of having to trick people--so why are businesses doing this? Fear. We have to consider where we are as an industry if we are so fearful of clients finding something out about the names of our vendors or comparison shopping. Interior design is about creativity, expertise, and creating unique spaces th…

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Ep 16: Is it me?? 43:18

10M ago43:18

43:18

We are not holding back this week - the term "red flag" is banned! (at least in my book) Stop the mob mentality that a client is a "red flag" for asking questions about your contract or process. Your mindset must shift from "run, run, get out now!" to "they do not know, what they do not know". You must be educating your client and positioning your …

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Ep 15: Get your sh!t together! 40:10

11M ago40:10

40:10

It is a choice to be professional. One you make to uphold professional standards and practice in such a way that you are advancing your firm. No one is going to do it. In order to advance as a strong contender in the marketplace and someone that is respected and viewed as a serious business owner, then you must be aware of what is happening in the …

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Ep 14: Disrupting the Status Quo to get back on track 49:34

12M ago49:34

49:34

Liz and I have decided that the holidays need to be further spread apart. How do we talk to Congress about making that happen? Just kidding! We don’t need to go down that rabbit hole--we are already busy enough. This is about being in control and how we are going to respond to certain situations that are going to come up in your business. What acti…

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Ep 13: Passion Rules, Mediocrity Sucks 54:17

12M ago54:17

54:17

Are you giving clients the yearning for more? Showing passion is one of the most important things you can do as a business to demonstrate to your clients what it is that you are bringing to the table. Passion for my work is why I get up in the morning and being excited about what the day holds---and have an eagerness to jump into it. It’s not alway…

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Winter Announcement 4:17

1y ago4:17

4:17

Hello Friends! We are taking a little break for the winter, working up some new offerings for you, and lining up some exciting episodes! Our first digital offering is almost ready for you! It’s the 5-Step process I’ve used when facilitating teams to design personalized ways to build more trust, encourage vulnerability and lead with compassion. We'v…

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Ep 12: Why your clients should not hire you 36:39

1y ago36:39

36:39

Cheryl the “easy-chair” psychologist is back today and we are going to throw a little reverse psychology at you! Have you ever thought about throwing all the negatives on the table to reinforce positive thoughts in your client? Whoa--I know it seems a little crazy. BUT disarming people with an approach that is not expected can work beautifully, if …

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Ep 11: What got you here isn't going to keep you here in 2024 47:23

1y ago47:23

47:23

Are you really considering where the interior design industry (and market) are going today? How you got started in this business is NOT what is going to keep you relevant. This is one of the fastest growing and ever-changing industries out there and we as business owners must be thinking about and asking your clients for feedback. Feedback should b…

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E12: Feminist Design, Built Environment & Inclusion with Nourhan Bassam, Urban Design Innovator in Gender-responsive spaces 38:53

1y ago38:53

38:53

When designing spaces, why is a feminist lens important? What might egalitarian social spaces look and feel like? How might museums, parks and cities be designed differently to include the needs of women, caregivers and girls? Historically, a male-centric perspective has been dominant in the design of spaces - particularly cities - which has led to…

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Ep 10: What is the Cost of Doing Business? 48:36

1y ago48:36

48:36

Today's episode is about the cost of doing business. Optics matter. Client's trusting you know how to manage money--matters. Understanding there is no free lunch--matters. Here is the drum roll take away. It takes money to make money. Ta da! Professional designers understand that it costs money to travel to market to learn about the products they s…

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Ep 9: The Price is the Price - Selling products for the win 46:58

1y ago46:58

46:58

Why are selling products a win? Cheryl and Liz delve into the balance between selling design services and products and unveil key strategies for successful navigation of the procurement process. Selling product is not for the faint of heart - you will face challenges in managing inventory, shipping and managing vendor relationships but is worth it …

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Ep 8: Charging What You Are Worth Is a Crock of Cheese Curds 45:34

1y ago45:34

45:34

Today, Cheryl and Liz focus on the difference between the calls to "charge what your worth" vs charging your value. Are you choosing to engage with a client simply because they are willing to pay your hourly rate, or is it because their project will bring real currency in terms of value to your firm? Have you set an hourly rate arbitrarily with no …

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