הפודקאסטים הטובים ביותר ב-Product Led (2024)

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56 - Breaking the Innovation Mold: Empowering Every Employee to Contribute with IdeaScale's Nick Jain 22:35

13h ago22:35

22:35

Your host, Thomas Watkins, talks with the CEO of IdeaScale, Nick Jain. Nick discusses large organizations and the innovation challenges that they face and how IdeaScale's platform addresses these by democratizing idea generation. Nick emphasizes the importance of tapping into the collective intelligence of all employees, not just executives, to fos…

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55 - Trusting the Machine: The Importance of Transparency in AI Applications with LinkedIn's Praveen Gujar 24:24

3d ago24:24

24:24

Your host, Thomas Watkins, speaks to the Director of Product at LinkedIn, Praveen Gujar. Praveen is an experienced product manager who has worked for top tech firms like Huawei, AWS, Twitter, and currently, LinkedIn. They explore the transformative role of artificial intelligence (AI) in product development and user experience. Praveen highlights A…

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54 - Mastering Local SEO: Essential Tips for Multi-Location Brands to Thrive Online with PinMeTo's Daniel Melkersson 22:34

8d ago22:34

22:34

Your host, Thomas Watkins, talks with the Co-Founder and Board Member of PinMeTo, Daniel Melkersson. PinMeTo is a company aiding multi-location brands in managing their local SEO and online presence. Daniel shares his entrepreneurial journey, emphasizing the importance of failure and learning from his diverse background in music, sports, and digita…

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53 - Designing Your Way to Success: The Art of Product-Led Growth with RKS Design's Ravi Sawhney 22:02

10d ago22:02

22:02

Your host, Thomas Watkins, talks with the CEO and Founder of RKS Design, Ravi Sawhney. Ravi shares his extensive experience in product development and market validation, emphasizing the importance of understanding consumer needs. He discusses the process of validating ideas, the role of design in enhancing user experience, and the concept of produc…

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52 - Building Better Support: The Role of User Feedback in AI Development with Inkeep's Nick Gomez 2:32

15d ago2:32

2:32

Your host, Thomas Watkins, talks with the Founder and CEO of Inkeep, Nick Gomez. Nick shares his journey from co-founding a machine learning company at MIT to leading Innkeep, which focuses on enhancing user experience through AI-powered chatbots. These chatbots help users navigate complex documentation efficiently. Nick covers the importance of us…

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51 - AI and Product Development: What Every Founder Needs to Know with Jamaila Holder 30:16

17d ago30:16

30:16

Your host, Thomas Watkins, talks with the Product Leader turned Coach and Advisor, Jamaila Holder. Jamila shares her extensive experience in product management and her current role in advising early-stage tech founders. The discussion covers the importance of founder education, user research, and the differences between corporate environments and s…

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50 - The Anatomy of Effective Product Teams: Building Success from Within with David Pereira 28:48

22d ago28:48

28:48

Your host, Thomas Watkins, talks with the Product Coach, Author, and Keynote Speaker, David Pereira. David shares his expertise in product management in startups and scale-ups. He highlights common pitfalls, such as relying on opinions over evidence and the need for structured processes. David emphasizes fostering a culture of learning and experime…

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49 - Mastering the Art of Data-Driven Personalization in Product Development with Summit Labs' Brian Childress 22:41

24d ago22:41

22:41

Your host, Thomas Watkins, talks with the Fractional CTO and Principal Technical Advisor of Summit Labs, Brian Childress. Brian explores the principles of product-led growth (PLG) for startups and scale-ups, emphasizing the importance of understanding user needs and leveraging data. Brian highlights the role of personalization in enhancing user exp…

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48 - Navigating Ambiguity: Essential Skills for Aspiring Industrial Product Managers with GLG's Moises Nava 24:55

29d ago24:55

24:55

Your host, Thomas Watkins, talks with the Senior Advisor of Innovation, Product, and Market Strategy at GLG's, Moises Nava. Moises shares insights on the evolution of product management, emphasizing its roots in physical product development and its integration with digital advancements. He discusses the importance of understanding physical and digi…

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47 - Innovating with AI: How to Stay Ahead in a Rapidly Changing Landscape with Mike Todasco 27:09

1M ago27:09

27:09

Your host, Thomas Watkins, talks with the Visiting Fellow at the James Silberrad Brown Center for Artificial Intelligence at SDSU, AI Writer and Advisor, Mike Todasco. Mike's journey from finance to innovation, his patent experiences, and the role of AI in business. Mike shares insights on the monetization of generative AI, its future trends, and t…

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46 - The Myth of Perfect Research: Why Customer Conversations Matter More with Harvard Innovation Labs' Rob Snyder 23:47

1M ago23:47

23:47

Your host, Thomas Watkins, talks with the Co-Founder of Harvard Innovation Labs, Rob Snyder. Rob shares his experiences, highlighting the challenges faced after raising venture capital and the importance of understanding customer needs. He warns against relying too heavily on theoretical advice and the pitfalls of "larping" in startups. Emphasizing…

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Driving Growth and Go-To-Market Efficiency with PLG | Jesse Ervin, Nylas 22:24

1M ago22:24

22:24

In this episode of the Growth Machines Podcast, host Vincent Jong speaks with Jesse Ervin, CRO at Nylas, about the company's journey from a sales-led approach to a hybrid product-led sales model over the past two years. Jesse introduces Nylas and describes how the migration from traditional sales to a product-led growth strategy has impacted the co…

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45 - The Art of Intentional Design: Creating Products That Resonate with Users with Penlo Parc's Alexandra Candelas 27:26

1M ago27:26

27:26

Your host, Thomas Watkins, talks with the Co-Founder of Penlo Parc, Alexandra Candelas. Alexandra shares her extensive experience in visual design, innovative technology, and user experience (UX). She covers the importance of differentiation in product design, the role of user experience, and the challenges of being a first mover versus a second mo…

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44 - The Importance of Resilience and Community in Startup Success with Strongroom Solutions' Justin Nelson 24:55

1M ago24:55

24:55

Your host, Thomas Watkins, talks with the Co-Founder of Strongroom Solutions, Justin Nelson. Justin discusses his early career as a consultant, founding Strongroom Solutions, and its eventual acquisition by AvidXchange. He shares insights on the challenges of starting a business, product management, and customer success metrics. Justin introduces h…

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43 - Securing the Future: Why Cybersecurity Should Be a Top Priority for Tech Founders with Cycore Secure's Kevin Barona 24:01

1M ago24:01

24:01

Your host, Thomas Watkins, talks with the CEO and Founder of Cycore Secure, Kevin Barona. Kevin shares his journey from working as a legislative aide to becoming a cybersecurity expert. He emphasizes the importance of cybersecurity compliance for early-stage tech companies, discussing frameworks like SOC 2, ISO 27001, GDPR, and HIPAA. Kevin highlig…

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42 - Empowering Small Businesses Through Innovative Platforms with Jugl's Arun Prasad Jaganathan 24:47

2M ago24:47

24:47

Your host, Thomas Watkins, talks with the Co-Founder and CTO of Jugl, Arun Prasad Jaganathan. Arun Prasad discusses the operational challenges small businesses face and how Jugl provides a comprehensive solution. Arun Prasad shares insights on Jugl's user engagement strategies, data analysis, and the importance of a seamless onboarding process. He …

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Adding Sales to a Scaling Product-Led Business | Kristen Habacht, Typeform 19:32

2M ago19:32

19:32

In this episode of the Growth Machines podcast, host Vincent Jong speaks with Kristen Habacht, Chief Revenue Officer at Typeform, about integrating sales into a product-led growth framework as a company scales. Kristen discusses the evolution of Typeform from a PLG pioneer to incorporating sales without creating artificial barriers for customers. S…

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41 - Enhancing Safety and Efficiency in Heavy Industries Through Technology with First Mode's Alex Bertram 21:21

2M ago21:21

21:21

Your host, Thomas Watkins, talks with the Growth Leader at First Mode, Alex Bertram. Alex discusses the application of technology in heavy industries, focusing on safety, cost, volume, and sustainability. Alex emphasizes the importance of meticulous testing and implementation of new technologies in harsh environments to avoid catastrophic failures.…

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40 - Bridging the Tech Gap: How AI Can Transform Traditional Industries with Ahmed Khan 39:49

2M ago39:49

39:49

Your host, Thomas Watkins, talks with the CTO, Sr. Manager, Lead, and Mobile Architect, Ahmed Khan. Ahmed discusses the evolving landscape of AI, particularly generative AI, and its impact on startups. He highlights the diverse perceptions of AI, the technological advancements that have enabled generative AI, and the challenges and opportunities it…

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39 - Sound Therapy: The Future of Mental Health and Personal Development with Steve Ardire 27:42

2M ago27:42

27:42

Your host, Thomas Watkins, talks with the AI Startup Advisor, Steve Ardire. Steve discusses his work with Omega Human, a startup using neuromodulation through sound frequencies for personal growth and spiritual development. He explains the challenges of identifying successful startups, the importance of clinical validation, and the potential of sof…

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38 - Personalization at Scale: Using AI to Enhance Sales Engagement with xiQ's Usman Sheikh 22:48

2M ago22:48

22:48

Your host, Thomas Watkins, talks with the Founder and CEO of xiQ, Usman Sheikh. xiQ is an AI-powered platform for B2B sales and marketing. Usman explains how xiQ integrates AI with behavioral science and psychology to create personalized sales communications. The platform leverages data about individuals and companies to help salespeople craft tail…

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Learnings From a 2-Year Journey Towards Product-Led Growth | Sindre Haaland, SalesScreen 18:55

2M ago18:55

18:55

In this episode of the Growth Machines podcast, host Vincent Jong speaks with Sindre Haaland, CEO of SalesScreen, about the company’s nearly two-year journey to launch a Product-Led Growth offering. Sindre discusses SalesScreen history, their sales gamification platform, and the challenges and strategies involved in shifting from a sales-led to a p…

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37 - Accessibility Revolution: Transforming Products for Everyone with Meryl Evans 30:13

2M ago30:13

30:13

Your host, Thomas Watkins, talks with the CEO, Professional Speaker, Trainer, Global Accessibility Consultant, and Digital Marketing Consultant, Meryl Evans. Meryl is a deaf influencer and educator. She discusses the significance of accessibility and inclusive marketing. Meryl, who uses a cochlear implant and captions, shares her expertise on how b…

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36 - The Best Strategies for Converting Free Users into Paying Customer with inLinks' Dixon Jones 25:28

2M ago25:28

25:28

Your host, Thomas Watkins, talks with the CEO of inLinks, Dixon Jones. Dixon discusses his professional journey, the evolution of InLinks, and the strategic use of the freemium model in SaaS. Dixon explains InLinks' entity-based SEO approach, which focuses on understanding the context of terms rather than just keywords. He discusses how InLinks hel…

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35 - Franchising 2.0: How AI is Revolutionizing Franchise Development with Sales Chatz' David Stein and Kylon Gustin 24:47

2M ago24:47

24:47

Your host, Thomas Watkins, talks with the CEO and Co-Founder of Sales Chatz, David Stein, and the CTO and Co-Founder of Sales Chatz, Kylon Gustin. David and Kylon discuss their innovative use of artificial intelligence (AI) in digital marketing for franchise brands. They explore the unique challenges of franchise marketing, emphasizing the importan…

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34 - Transformational Roadmaps: Your Guide to Effective Product Development with Product Blocks' Piotr Kacala 22:52

2M ago22:52

22:52

Your host, Thomas Watkins, talks with the CTO at Displate, Product Coach, and Product Leader of Product Blocks, Piotr Kacala. Piotr Kacala is a seasoned web development and software engineering expert. Piotr, formerly the CTO of a European marketplace for metal posters, now advises tech companies and champion teams to apologize. Piotr centers on cr…

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33 - Unlocking Restaurant Success: The Power of Data in Pricing and Promotions with JUICER's Ashwin Kamlani 24:04

3M ago24:04

24:04

Your host, Thomas Watkins, talks with the Co-Founder and CEO of JUICER, Ashwin Kamlani. Ashwin discusses his background in e-commerce and the challenges the restaurant industry faces in adopting technology. He explains how JUICER helps restaurants with data-driven solutions to optimize pricing and profitability. Ashwin covers the impact of COVID-19…

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Leveraging Trials When Selling Complex Products | Laura Erdem, Dreamdata 20:56

3M ago20:56

20:56

In this episode of the Growth Machines podcast, host Vincent Jong talks with Laura Erdem from Dreamdata about their unique approach to combining product-led growth and traditional sales in their go-to-market strategy. Laura delves into her role and the evolution of Dreamdata's sales strategy, from a sales-led model to incorporating a free trial pro…

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32 - Revolutionizing Payments: Changing the Game for Software Companies with Tilled's Caleb Avery 25:52

3M ago25:52

25:52

Your host, Thomas Watkins, talks with the Founder and CEO of Tilled, Caleb Avery. Caleb shares his extensive background in financial services and the journey that led to founding Tilled, a company that helps SaaS businesses monetize credit card transactions. The discussion covers the challenges vertical software companies face in payment processing…

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31 - Leveraging Venture-Driven Growth and Removing Barriers to Scale with Apollo 21's Danny Nathan 33:19

3M ago33:19

33:19

Your host, Thomas Watkins, talks with the Founder and CEO of Apollo 21, Danny Nathan. Danny shares insights on fostering innovation within organizations, emphasizing the need for dedicated resources and a collaborative culture. He discusses Apollo 21's approach, which combines product design, venture building, and management consulting to help comp…

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30 - The Power of Agile: Transforming Product Management and Technical Support with DISA Global Solutions' Sharlene Cooper 34:09

3M ago34:09

34:09

Your host, Thomas Watkins, talks with the Sr. Director of Products at DISA Global Solutions, Sharlene Cooper. Sharlene discusses her journey into product management, emphasizing the importance of agile methodologies and building strong teams. She shares insights on transitioning to agile practices, overcoming initial resistance, and fostering a col…

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29 - Navigating the Evolving Dynamics of Digital Marketing with Kalicube's Jason Barnard 26:54

3M ago26:54

26:54

Your host, Thomas Watkins, talks with the CEO and Founder of Kalicube, Jason Barnard. Jason discusses the evolving landscape of digital marketing, and provides a wealth of insights into the importance of productizing services, understanding Google's algorithms, and the strategic approaches necessary for effective digital marketing. Jason emphasized…

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Enabling Self-Service in a Regulated Industry | Andrew Davies, Paddle 21:03

3M ago21:03

21:03

In this episode of the Growth Machines Podcast, Vincent Jong hosts Andrew Davies, CMO of Paddle, to discuss how Paddle went from a product-led model back to a sales-led model to end up in its current hybrid state. Andrew provides insights into Paddle’s transition from a sales-driven model to an integrated product-led and sales strategy, the importa…

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28 - The Ultimate Guide to Navigating the Shift from Sales-Led to Product-Led Growth with Dealfront's Vincent Jong 23:08

3M ago23:08

23:08

Your host, Thomas Watkins, talks with the VP of Product of Dealfront, Vincent Jong. Vincent emphasized the importance of a fundamental mindset shift when moving from a sales-led approach to a product-led approach. In a sales-led company, product usage data often exists but is not integrated into the go-to-market strategy. In contrast, a product-led…

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27 - The Spiritual Journey of Entrepreneurship: Finding Purpose Beyond Financial Success with Simplero's Calvin Correli 28:01

3M ago28:01

28:01

Your host, Thomas Watkins, talks with the Founder and CEO of Simplero, Calvin Correli. Calvin shares insights on the intersection of spirituality and entrepreneurship, emphasizing the importance of aligning business with one's life purpose. He discusses his journey from a software developer to creating an integrated platform for courses and coachin…

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Balaji Srinivasan on Crypto as an AI Accelerant 1:02:18

3M ago1:02:18

1:02:18

AI is great at making things up (and very quickly, in large quantities). Crypto excels at verifying what's real. How can the two technologies complement one another? Former Coinbase CTO Balaji Srinivasan believes crypto can be an accelerant to AI development and adoption in finance, employment, government, and more by providing "proof of human" ver…

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26 - Unleashing the Power of Data and Design: Strategies for Sustainable Growth with Prefect Technologies' Sarah Bedell 28:33

3M ago28:33

28:33

Your host, Thomas Watkins, talks with the Director of Growth Marketing at Prefect Technologies, Sarah Bedell. Perfect Technologies is a workflow orchestration tool designed to help technical teams manage their code more efficiently. Sarah highlights the importance of open-source products in the developer tooling space, noting that open-source can s…

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25 - Revolutionizing Clinical Trials: Harnessing the Power of AI with TrialKey's Saurabh Jain 26:03

4M ago26:03

26:03

Your host, Thomas Watkins, talks with the Executive Chairman of TrialKey, Saurabh Jain. Saurabh Jain's career trajectory is a testament to the power of diverse experiences. Starting as a software engineer, he founded a tech startup that he later sold to Telstra, Australia's equivalent of AT&T. His journey took an unexpected turn into sales, where h…

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Finding the right moment to activate the sales team | Susann Johansen, Oneflow 16:44

4M ago16:44

16:44

In this episode of the Growth Machines podcast, I speak with Susann Johansen, Head of Growth and User Experience at OneFlow, about how they introduced Product-Led Growth at Oneflow, a traditionally sales-led company. Susans shares the evolution of OneFlow's go-to-market strategy, the challenges of implementing a freemium model, and the nuances of s…

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24 - Navigating the Complexities of Finding the Right Outsourcing Partners with Outforce's Sean Languedoc 24:48

4M ago24:48

24:48

Your host, Thomas Watkins, talks with the Founder and CEO of Outforce, Sean Languedoc. Sean, an experienced entrepreneur and sales CEO, shared his deep understanding of outsourcing, the critical nature of product-market fit, and the nuances of different service providers. Outsourcing can be both beneficial and challenging for many companies. While …

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23 - Understanding the Job to Be Done: A Key to Successful Product-Led Growth with Winning by Design's Dave Boyce 26:24

4M ago26:24

26:24

Your host, Thomas Watkins, talks with the Executive Chairperson of Winning by Design, Dave Boyce. Dave highlights the rapid evolution of the PLG landscape. Despite its significant impact on the industry, there is still a considerable gap in understanding and documentation of PLG strategies. This gap presents an opportunity for companies to gain a c…

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22 - Revolutionizing Sales and Product Awareness: A Startup's Path to Success with Gartner's David Yockelson 23:02

4M ago23:02

23:02

Your host, Thomas Watkins, talks with the Distinguished VP of Gartner, David Yockelson. David defines PLG as a strategy that emphasizes the product as the primary driver of customer acquisition, expansion, and retention. However, he clarifies that PLG is not solely about self-serve models. Instead, it often involves a hybrid approach that integrate…

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How Userpilot Balances Product-Led and Sales-Assisted Growth | Yazan Sehwail, Userpilot 18:58

4M ago18:58

18:58

In this episode of the Growth Machines podcast, Vincent Jong talks with Yazan Sehwail, co-founder of Userpilot, about integrating product-led strategies with human touch for optimal sales and expansion. Yazan shares Userpilot’s journey from focusing on one feature to managing complex product offerings, highlighting their approach to balancing free …

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21 - Exploring the Reliability and Flexibility of Ad Tracking Solutions with CPV One's Julia Draghici 24:59

4M ago24:59

24:59

Your host, Thomas Watkins, talks with the Co-Founder and CEO of CPV One, Julia Draghici. Julia's companies, CPV One and CPV Labs are ad-tracking platforms designed for performance marketers. These platforms help users track, optimize, and test their marketing campaigns, providing a comprehensive view of their marketing efforts. CPV Labs is a self-h…

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Mustafa Suleyman on Defining Intelligence 34:41

4M ago34:41

34:41

Getting AI to do what we want it to comes down to understanding how intelligence actually works. AI pioneer Mustafa Suleyman has been at the forefront of the technology through several major leaps forward, and believes we're getting very close to the day where AI fades into the background as it intelligently powers nearly everything we do on comput…

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20 - Unleashing the Power of Product-Led Growth in B2B Enterprises with Zuora's Dana Yobst 26:54

4M ago26:54

26:54

Your host, Thomas Watkins, talks with the Head of Growth of Zuora, Dana Yobst. Dana emphasizes that the growth department is a unique entity that sits at the intersection of product, marketing, and sales. This department is crucial for driving a go-to-market motion that effectively combines these three groups. Product Management focuses on understa…

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What are AI Friends For? 27:14

4M ago27:14

27:14

While most other AI chat interfaces today are aimed at saving humans time, Replika is designed for the opposite. As one of the first AI "friends", the chatbot is designed for humans to spend quality time with, having meaningful conversations and fostering deep connections. When Eugenia Kuyda founded the company in 2017, she figured Replika would be…

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The more you give, the better your leads get qualified | Mathias Thulin, GetAccept 17:45

4M ago17:45

17:45

On this episode of the Growth Machines podcast I speak with Mathias Thulin from GetAccept. He shares how they developed the Go-to-Market model for GetAccept going from sales-led to freemium and now a combination of sales-led and free trial. As of today combines a free trial, an interactive product tour, and a book-a-demo option in an intuitive way.…

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19 - Mastering the Mindset: Empowering Product Managers and Product Owners through Deep Thinking and Credibility with Jason Dadah 22:59

5M ago22:59

22:59

Your host, Thomas Watkins, talks with the Fractional CPO, Automation Champion in AI enablement, and Product-led Growth, Jason Dadah. Jason brings a unique perspective to the table, having served as a chief product officer at Gate List, a mortgage AI company, and as a product owner at various companies. His journey through the startup landscape and …

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Reinventing Distributed Commerce with AI 33:40

5M ago33:40

33:40

Guest episode hosted by Greylock partner Saam Motamedi. Just as app tracking transparency rules shut the door on targeted ads, AI opened up new channels of customer engagement and personalization. Fermat is built on the convergence of those two paradigm shifts. The company provides AI-powered tooling and infrastructure for distributed commerce busi…

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