RevOpsAF is the podcast for people who are RevOpsAF and want to learn about everything RevOpsAF! Powered by the RevOps Co-op, the number one community for operations professionals.
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Interviewing leading revenue operators - reviewing the ever changing landscape of GTM operations to keep your revenue engine on track.
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What is Revenue Operations? Revenue Operations (or more commonly referred to as RevOps) started off as a hot trend, but now every growth focused company needs RevOps in order to be successful. But what does that entail? The RevOps Show is here to help you navigate! Go on an adventure every week with Doug and Jess as they work through common questions, scenarios, and issues companies are facing today to find solutions that will make an impact so you aren't solving your upstream problems downs ...
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This podcast is your weekly masterclass on becoming a better revenue operator. We challenge conventional wisdom and dig into what actually works for building predictable revenue at scale. For show notes and extra resources, visit https://revops.fm/show Key topics include: marketing technology, sales technology, marketing operations, sales operations, process optimization, team structure, planning, reporting, forecasting, workflow automation, and GTM strategy.
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Welcome to RevOps 500 where we invite the world’s top marketers to answer the tough questions facing growing companies. Join us as we dive deep into the world of RevOps. We’ll be learning strategies and expertise from first-hand experiences.
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Now more than ever, B2B companies cannot survive without a clear, defined and functional revenue strategy. We present - The RevOps & ABM Alignment - a podcast that highlights the stories and expertise of B2B Go-To-Market specialists and their strategies for two highly effective motions - Revenue Operations and Account-Based Marketing. Here you can expect to hear from Sales, Marketing, Customer Success and Operations specialists that thrive in building revenue models that exceed expectations ...
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The OpsStars Podcast is your go-to resource for Revenue Operations insights and strategies. Join us as we bring together RevOps professionals from marketing, sales, and customer success operations to share ideas, discuss best practices, and explore cutting-edge revenue growth techniques. Expect candid conversations with top OpsStars in the field, giving you the knowledge and inspiration needed to enhance the buyer experience, drive organizational growth, and excel in your career. Discover th ...
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Welcome to Opfocus’s podcast RevOps Rockstars. Join hosts David Carnes and Jarin Chu as they interview RevOps professionals and explore the challenges they face today. Throughout the show, we dive into how guests got started with their careers, their best tips and tricks, and what excites them about the future of the industry.
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In the fast growing world of Revenue Operations, companies are constantly searching for top talent to help grow their revenue. This podcast's mission is to bring insights and best practices around finding, hiring, and retaining top Revenue Operations talent. The RevOps Recruiters podcast is hosted by David Quartemont and Adam Hoar from RevSearch, a leading RevOps Recruiting Boutique Agency.
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Patrick Campbell (Founder, CEO, ProfitWell) and Michael Klett (Co-Founder, CTO, Chargify) get together to demystify and deconstruct RevOps with insight from industry leaders who are pioneering the field. Join them on the RevOps mission as they float down the San Antonio River consuming craft beers and conducting exclusive interviews to lay the foundation for RevOps success.
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The RevOps Hero Podcast will teach you how to improve and advance your company's revenue operations and your own career. Our clear, concise explanations will help you understand how new developments in the CRM, marketing automation, and data world will affect your company's customer journey lifecycle and pipeline.
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RevOps is gaining traction as an innovative approach to managing the entire revenue generation process and optimizing it for efficiency and effectiveness. The future of sales is likely to be heavily influenced by this movement. To gain insights into this evolving landscape and learn about the latest strategies and technologies being used by revenue leaders, tune in to the RevOps Baddie podcast. Hosted by Brianna Dunbar-DeMike, the Vice President of Revenue Operations at Skaled Consulting LLC ...
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The RevOps spot explores the world of Revenue Operations bringing you applied insight that you can use to grow your business. Hosted by Chris Bayliss, Managing Partner of RevOpsLab a top tier HubSpot partner and former agency-side head of CRM for Lexus in the UK and Charles Proctor, a leading MarTec Architect and technologist responsible for shaping the sales and marketing technology strategies of businesses like Shell, Nokia, British Gas, UPS, Nestle and a host of others through his work wi ...
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How To Build Your Revenue Factory (w/ Roee Hartuv, Head of Revenue Architecture Practice in Winning by Design)
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In this episode, Roee from Winning by Design explains how to build a scalable "revenue factory" for SaaS companies. Learn the essentials of revenue architecture, and driving recurring revenue. We cover: - How to build a revenue factory using six-core models. - Importance of product-market fit, pricing, and data modelling. - Shifting from founder-le…
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Episode 99: Mastering Forecasting Part 2 - Strategies for Accurate Predictions and Effective Decision-Making
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Part two is here! Doug and Jess continue their discussion on mastering forecasting. Today, they cover the two common purposes of forecasting with an emphasis on why these should never be confused. They dig into why forecasting is so challenging and strategies for properly creating forecasts as well as fixing poor forecasting practices. We have laun…
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Preventing MarTech Stack Failures with Automated Testing and Monitoring - M.H. Lines
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This week we sit down with M.H. Lines, founder of Stack Moxie, to explore how automated testing and monitoring can prevent Martech failures. M.H. shares insights from her experience as a marketing operations leader and explains why many revenue teams are still vulnerable to unexpected system breakdowns. We dive into the challenges that come with ma…
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Practical Advice from The Revenue Operations Manual with Sean Lane, Founding Partner at Beacon GTM and author of "The Revenue Operations Manual”
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In this insightful episode of the OpsStars podcast, Sean Lane, Founding Partner at Beacon GTM and author of "The Revenue Operations Manual," shares his extensive experience and practical advice for RevOps professionals. Host Don Otvos and Sean dive deep into the essential qualities that make great RevOps professionals, the importance of balancing t…
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The RevOps Review with Jeff Ignacio and Stuart Balcombe - Creating Executive Alignment and Product Management
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Our host, Jeff Ignacio, sits down with Stuart Balcombe. They discuss the importance of feedback loops and creating executive and cross-functional alignment. They discuss product management and how to let data guide your decision-making.על ידי Cognism
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(Almost) Everything You Need to Know About Comp Planning
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Comp plans aren’t just a bunch of numbers that finance sends over on a spreadsheet. Nor a list of rates for sales reps to calculate their earnings. Comp plans are your most important tool for driving revenue growth. 🧰 Join Ryan Milligan, VP of Revenue Operations at QuotaPath, to learn how your company can re-contextualize the way comp plans drive s…
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Still focused on sales enablement? It’s time to look towards the future and embrace revenue enablement. 🤝 Hear from Melanie Fellay, CEO and co-founder of Spekit, for a deep dive into how to empower reps right when they need it, the evolution from traditional sales enablement to a holistic revenue enablement approach, and the common mistakes compani…
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Is AI a Game-Changer for Data Analytics? - Grant Grigorian
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This week we chat with Grant Grigorian, a long-time friend of mine and founder of Mogi.ai, to explore whether AI is actually a game-changer for data analytics. We examine what’s broken in the current landscape of data analytics, the complex world of marketing attribution, and the “last mile of analytics” problem (that is., how do you get business u…
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Latent Buyers vs. Active Buyers: Why You Need Different Sales Procesess (with Frank Nardi, CRO at Cin7)
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Not all buyers are created equal. In this episode, Romeo sits down with Frank Nardi, CRO at Cin7, to unpack the key differences between latent and active buyers. You’ll discover how to tweak your sales approach to connect with both types and avoid costly mistakes from treating every lead the same. HIGHLIGHTS: 00:00 Intro 02:34 Inventory management …
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Episode 98: Mastering Forecasting Part 1 - The 5 Methods You Should Be Using (And When)
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We’re in for a treat with this two part series on forecasting. In Part 1 Doug and Jess dive into different types of forecasts, the pros and cons of each, and why forecasting is so challenging. Gain an overview of key forecasting methods and learn when to use each type of forecast. Fun announcement! We have launched a YouTube channel for The RevOps …
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The Planning and Execution Flywheel
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Welcome to the latest episode of the RevOpsAF podcast! Buckle up for an insightful ride as we dive into "The Planning & Execution Flywheel" with none other than Jeff Serlin, Co-founder and Chief Revenue Operations Officer at Revcast, and our co-host Matt Volm, CEO at RevOps Co-op. Jeff isn't your average RevOps leader—he's a seasoned pro with nearl…
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The RevOps Review with Jeff Ignacio and Brent Keltner - Personalisation and Intent Data
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Our host, Jeff Ignacio, sits down with Brent Keltner. They discuss personalisation and how to craft your outreach to match the organisation, not just the individual. They also discuss the importance of intent data and how to leverage this to engage with prospects, as well as how to sell to revenue operators.…
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Episode 97: Rethinking MQLs - The Evolution of Lead Qualification
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Why have marketing qualified leads (MQLs) become so controversial lately? Doug and Jess unpack some of the common misconceptions around MQLs and provide clarity on why properly defining and using MQLs can still provide value. For updates on new episodes follow us on: LinkedIn: Lift Enablement, Doug Davidoff, Jess Cardenas You can access the show no…
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Scaling Excellence Across Your Sales Organization - Kyle Asay
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Sales leadership is one of the hardest jobs in the company. Your success is black and white—you've either hit your number, or you haven't—and getting a group of sellers moving in the same direction isn’t easy, as anyone in RevOps knows. Today we're joined by Kyle Asay to dig into what separates top-performing sales leaders from the rest. We talk ab…
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Building a Data-Driven Foundation for Success in Operations with Jessenia Francisco, Director of Marketing Operations at Lucid Software
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In this episode of the OpsStars podcast, Jessenia Francisco, Director of Marketing Operations at Lucid Software, joins Don Otvos to share her journey from finance to RevOps and the valuable lessons she's learned along the way. They discuss the challenges of data management in rapidly growing organizations, the importance of clean and reliable data,…
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The One Constant Issue Spanning Maturity: Change Management
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In this episode of the RevOpsAF podcast, host Matt Volm sits down with Cliff Simon, CRO at Carabiner Group, to explore the nuances of revenue operations in different company environments—whether venture capital (VC) backed, private equity (PE) funded, or bootstrapped. With over two decades of experience in the mid-market and enterprise space, Cliff…
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Scaling SaaS: Insights from 188 founders (with Anna Nadeina, Head of Growth at SaaS Group)
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In this episode, Anna Nadeina discusses the challenges SaaS companies face in "the profitable growth" era, sharing insights from interviews with founders. She also explains how SaaS Group supports its companies. HIGHLIGHTS: 00:00 Intro 03:19 What is SaaS Group 15:56 SaaS market trends 21:50 Niching down for SaaS 25:07 Founders' mental health, AI, g…
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Episode 96: The Procurement Trap - How Intent Signals Are Costing You Sales
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Sellers often get stuck in a commoditization trap by focusing too much on differentiation and add-ons rather than clearly articulating the problem they solve. In this episode, Doug and Jess explain the distinctions between programs and procurement, sharing tips for bringing sellers back to properly defining the problem they’re solving. For updates …
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How Advanced AI Workflows Are Changing Outbound - Jordan Crawford
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In this episode, we unravel how advanced AI workflows can scale a truly effective outbound strategy (and not just create more spam). Jordan Crawford shares his expertise on how to use AI to automate deep research, identify the most targeted accounts, and develop unique and relevant messaging—all without falling into the trap of reductive "AI SDR" a…
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How can RevOps contribute to the success 🏆 of all GTM teams? Hear from Sandy Robinson, SVP of Revenue Operations and Enablement at Patra Corporation, and co-host Matt Volm as they discuss how to build a RevOps function that bridges silos, regardless of your company size. Grab a seat and get ready to learn about: 🏢 How RevOps works at startups vs es…
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The RevOps Review - With Jeff Ignacio and Jeremy Donovan - Operating As A RevOps Advisor
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Our host Jeff Ignacio sits down with Jeremy Donovan, Executive Vice President of RevOps and Strategy at Insight Partners. They discuss how to optimise your hiring process, create cadences, and perfect your org structure. They also look into what it means to be in the business vs on the business and performing due diligence.…
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How AI Will Take Your Job…to the Next Level with Sai Karthik “SK” Ramakuru, Director of Sales Productivity Strategy and Analytics at MongoDB
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In this episode of the OpsStars podcast, Sai Karthik “SK” Ramakuru, Director of Sales Productivity Strategy and Analytics at MongoDB, joins Don Otvos to explore the transformative impact of AI on Mongo DB’s GTM teams. SK shares MongoDB's journey in leveraging AI to enhance sales productivity, improve customer experiences, and streamline operations …
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Building Your Owned Audience for B2B Marketing - Anthony Kennada
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You may have heard the phrase, "every company is a media company"—but what does this actually mean for B2B? How do you go about building an audience, what content should you use, and how should you measure it? Here to answer these questions is category-creating CMO and founder, Anthony Kennada. He helped pioneer the category of customer success as …
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Dealing with Common Problems in RevOps - Jen Bergren - RevOps 500 Podcast - S02E05
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In this conversation, Sajeel Qureshi interviews Jen Bergren, an operations trainer and HubSpot RevOps certification professor, about the myths and challenges of RevOps. They discuss the misconception that RevOps is solely about software administration and the importance of teaching strategic skills in addition to technical ones. Jen shares that in …
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Operations for Product Led Growth
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Join co-host, Matthew Volm, and Jen Igartua, CEO of Go Nimbly. Jen shares her definition of RevOps, whether product-led can co-exist with sales-led motions, and RevOps can best support a product-led organization. Connect with Jen on LinkedIn: https://www.linkedin.com/in/jen-igartua/ Join a community of 13K+ revenue operations professionals at revop…
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The RevOps Review - With Jeff Ignacio and Rachel Nazhand - Revenue Operations vs Business Operations
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Our host, Jeff Ignacio, sits down with Rachel Nazhand, Vice President of Business Transformation at Zelis. They discuss the differences between revenue operations and business operations. They discuss how to support businesses moving from start-up to scale-up, maintain a cross-functional mindset and optimise the business outside of software and sys…
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A Quote-to-Cash Masterclass - Nicholas Rose and Tony Tarantino
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Quote-to-cash: it's messy, it's technical, and every project takes WAY longer than planned. It's also absolutely vital. If you can't get quotes out the door, or if you can't collect money from your customers, you don't have a business. Because of their complexity, these systems tend to change infrequently, and in-house operators may not get the rep…
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Using Data to Measure and Track Performance – Peter Caputa – RevOps 500 Podcast – S02E04
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In this episode of RepOps 500, Sajeel Qureshi interviews Pete Caputa, the CEO of DataBox. They discuss the misconceptions of the linear buyer's journey in RevOps, the importance of collaboration and networking, and the evolution of customer support and success. Pete shares his observations on the changing market dynamics and the need for businesses…
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What is RevOps and who should it report to?
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Rhys Williams, Founder and Managing Partner of Domestique, joins Camela Thompson to discuss what RevOps should look like, what it actually looks like in most cases, who the department should report to, and what is standing in the way of many RevOps professionals and the C-suite. Follow Rhys on LinkedIn: https://www.linkedin.com/in/rhys-williams-245…
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The RevOps Review - With Jeff Ignacio and Roxanne Taku - Creating A Regional Strategy
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Our host Jeff Ignacio sits down with Roxanne Taku, Revenue Strategy & Operations lead at Airwallex. They spoke about building an operations strategy in EMEA and how to find the right tools and data sets for your region. They also discuss how to balance the quantitative and qualitative insights, drive improvements and productivity gains and centrali…
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Finding Balance and Fulfillment in Your RevOps Career - Danielle Marquis
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This week I sit down with seasoned RevOps executive Danielle Marquis to explore the evolving landscape of the discipline and how professionals can find balance and fulfillment in their careers. Danielle shares insights from her 15 years of experience in the field, discussing how RevOps has changed over time and how the role is increasingly being po…
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Why RevOps Should Own ABX Execution
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We're diving deep into the world of Account-Based Marketing (ABM) and Account-Based Experience (ABX) with Ali Rastiello, VP of RevOps at Health Catalyst, and Co-host Matt Volm on this episode of the RevOpsAF podcast. Hear how Ali dissects the crucial role RevOps plays in aligning sales and marketing efforts to ensure that ABX strategies are not jus…
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The RevOps Review - With Jeff Ignacio and Janis Zech - Forecasting And Customer Health
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Our host Jeff Ignacio sits down with Janis Zech, CEO and Co-founder of Weflow. They discuss all things forecasting. They look into machine learning and data driven forecasting, pipeline covergae and improving data quality. They also look into customer health metrics, product usage and renewals and expansions.…
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Creating Executive-Level Data Stories - Justin guests on "Revenue Marketing Report"
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This week I'm sharing another podcast I've guested on recently: The Revenue Marketing Report, hosted by Camela Thompson of Caliber Mind. Camela is a veteran marketing and analytics leader, and we have an in-depth conversation about the business and cultural dimensions of reporting: what KPIs are you reporting to different audiences, data rituals, a…
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Cold outbound is broken. Let's fix it!
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If you're in RevOps, you've been pitched to on social media, your cell phone, your work number, every email you can think of, etc. You also support the teams generating all this noise directed at your product's buyer committee. So why not take the bull by its horns and help improve what's broken about cold outbound? Join co-host Camela Thompson and…
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The RevOps Review - With Jeff Ignacio, Stephen Diorio and Steven Busby - Defining, Funding and Executing Revenue Operations
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Our host Jeff Ignacio sits down with Stephen Diorio, author of ‘Revenue Operations: A New Way to Align Sales & Marketing, Monetize Data’ and Steven Busby, Managing Director of Slate Point Partners. They discuss how to calculate and measure the financial impact of RevOps and how to create a business case for RevOps leaders to fund their growth progr…
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The RevOps Review - With Jeff Ignacio and Jeffrey Serlin - GTM Planning
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Our host Jeff Ignacio sits down with Jeffrey Serlin, CRO of Revcast to discuss GTM planning. They look into annual planning, creating alignment, and setting OKRs. They also look at how to factor in time scaling and headcount and how to remain data driven. Finally, they delve into the metrics that matter, tracking progress and adjusting when necessa…
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Welcome to the latest episode of the RevOpsAF podcast! Join our co-host, Camela Thompson, Head of Marketing and RevOps SME at the RevOps Co-op, as she interviews former VP and Principal Analyst at Forrester, Steve Silver. Connect with Steve Silver on LinkedIn: https://www.linkedin.com/in/stevesilver/ Join the RevOps Co-op at revopscoop.com…
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Building a Successful GTM Strategy for Software Development (with Jan Zborowski, Co-Founder at SoftwareMill)
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In this episode, Romeo chats with Jan Zborowski, CEO of SoftwareMill, about how they shaped their go-to-market strategy with customer insights and market research. They also discuss the role of organic content in business growth, the future of AI, and the importance of building strong partnerships. HIGHLIGHTS: 00:00 Intro and background 02:00 The e…
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Creating a Successful RevOps Strategy – Christopher Nault – RevOps 500 Podcast – S02E03
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In this episode of Revops 500, Sajeel Qureshi interviews Christopher Nault, founder of Growth, a HubSpot partner agency. They discuss the role of RevOps and its importance in businesses of all sizes. Christopher emphasizes that RevOps is about putting systems in place to track and adjust variables, and it requires business acumen and experience. Th…
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A Deep Dive on B2B SaaS Reporting - Justin guests on "Beyond the Pipeline"
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It’s August and I’m taking some time off this month to travel and recharge a bit. But I didn’t want to leave you hanging for a whole month, so I thought it would a great time to share some recent podcasts where I’ve been featured as a guest. First up, we have an episode on Beyond the Pipeline with Vivin Vergis, where we do a deep dive into reportin…
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Secrets Behind Cultivating a High-Performance GTM Culture
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28:04
Especially in uncertain times, driving the right behaviors and outcomes is crucial for business success. But sustaining a high-performing GTM culture that consistently delivers revenue results, no matter the macroeconomic environment, is easier said than done. Join CaptivateIQ‘s Nate Broome, Brian Via and Tiffany Brown to hear real-world examples o…
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Salesforce Campaigns & Multi-Touch Attribution with Lauren Sanyal
28:04
28:04
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28:04
We do a deep dive into marketing operations with Lauren Sanyal in this episode. 🤘 We start off by talking with Lauren about how they structure their marketing ops and RevOps teams within her company, and how they decide who reports to who. From their we talk through how they run their marketing and revenue tech stack using Salesforce and Marketo. L…
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In our first episode, Camela Thompson sits down with RevOps Co-op Co-Founder and CEO, Matthew Volm, to talk through how he came up with the RevOpsAF concept. To join the RevOps Co-op, visit: revopscoop.com To get snarky RevOps merch, visit: https://revops-co-op-merch-store.printify.me/products And to learn more about upcoming conferences, visit rev…
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The RevOps Review - With Jeff Ignacio and Renoli Huauya - Pricing Strategies And Planning
26:24
26:24
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26:24
Our host Jeff Ignacio sits down with Renoli Huaya, Head of Revenue Operations at Common Room. They talk about building a team, operating as a team of 1 and keeping yourself accountable. They also discuss how to create a pricing strategy and roadmap, as well as how to effectively prioritise your tasks and stay motivated.…
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Sales Success through Meaningful Conversations - Rick Roberge - RevOps 500 Podcast - S02E02
52:25
52:25
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52:25
Gill Bates interviews Rick Roberge, a sales expert, about effective sales strategies in this conversation. They discuss the importance of having meaningful conversations with prospects, the problem with spam messages, the value of introductions, and the need to focus on solving customers' problems. Roberge emphasizes the importance of listening and…
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Building High-Performing RevOps Team (with Sam Sutton, RevOps Director at Pearson)
1:00:08
1:00:08
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1:00:08
In this episode, Sam Sutton covers building a successful RevOps team, key skills for this role, and tips on talent development. HIGHLIGHTS: 00:00 Intro & Background 03:16 Sam's Journey into RevOps 07:37 Attracting talents to RevOps 11:05 The Structure and Roles in RevOps Teams 14:22 Balancing Firefighting and Planning in RevOps 20:10 The Evolution …
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Taking the Pain out of GTM Systems Enablement - Dan Giovacchini
48:13
48:13
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48:13
Enabling revenue teams to use the systems we build and maintain is a huge part of our job as revenue operators. Unfortunately for us, it often doesn’t work very well. We create documents that no one reads. They sit in knowledge bases that no one visits. We're repeatedly interrupted by Slack messages from confused users. We're forced to send Chatter…
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The RevOps Review - With Jeff Ignacio and Sarika Garg - Pricing, Proposals and Usage
24:35
24:35
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24:35
Our host Jeff Ignacio sits down with Sarika Garg, Co-founder and CEO of Cacheflow. They discuss how to optimise your pricing strategies, the importance of usage metrics and how to craft proposals. They also discuss renewals, the handoff process and the relationships between sales and finance and forecasting.…
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Strategic Role of Positioning: How STX Next Became a Python Powerhouse (w/ Ronald Binkofski, CEO)
48:16
48:16
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48:16
In this episode, we talk about the importance of positioning for software houses and the growth challenges & opportunities tech companies face today. HIGHLIGHTS: 00:00 Intro and background 07:23 Economic Uncertainty 20:06 AI revolution 25:24 Challenges for CTOs 27:48 Processes with Business Impact 29:31 Technology with Industry Expertise 37:35 Deep…
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