Solopreneur Marketing ציבורי
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Should I be doing my own bookkeeping and accounting? Is QuickBooks the best software for me to use in my business, or is there another accounting software I should be using? What’s the best way for me to process my payroll? How can I track my money and cash flow? How do I prepare for my business taxes? What do my financial statements really mean? How can I bring my business to the next level? How can I grow my business? What is the best way to create my business strategy? Should I start a si ...
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To have a successful and profitable business, you’ll need to make sure your journey includes having a solid foundation for your business. This foundation is much more than just having an amazing idea for your business; it’s broken down into sections that are important to make sure you are mastering each of them so that you don’t have one area of yo…
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So often, we are looking for other people to be proud of us, but when was the last time you asked yourself how proud you are of yourself? Do you find that you are consistently seeking validation of how proud others are of you? Did you know that feeling proud of yourself is something you can actually create for yourself? Think about how much more po…
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When you have a business, you most likely have a vision for your business. If you are like many business owners, you think about your business the majority of your time. You think about the products and services you offer or want to offer, you think about your ideal client, you think about how much money you want to make, and you think about how yo…
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Have you ever taken the time to really think about what you truly want in your life? Our lives are busy, and it’s easy to think about things on the fly, but how often do you take the time to really think about it? When I ask my clients what they want in their lives, there are many times that they say they don’t really know. They haven’t taken the t…
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Whether or not you feel you have control of your business finances, you want to make sure you are doing everything you can so that you can end this year in control. These next few weeks will fly by so quickly, and before you know it, you’ll need to gather all your financial information to prepare your tax return. In today’s podcast episode, I’m tal…
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How often do you find yourself short on time? Our lives are busy, and when we find ourselves with more things to do and not enough time to get it all done, it forces us to prioritize what matters most to us. Wouldn’t it be great if you had the time to do everything you wanted to do? One of the things I work with my clients on is making sure they ar…
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When you start your business or side hustle, your goal is more than likely to become successful. But what makes your business a success? Do you think that bringing in considerable amounts of sales or revenues determines your business’s success? Is it the number of clients or customers you have? It’s easy to listen to other business owners talk abou…
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We are often led to believe that happiness comes from achieving success. We think that when we get something we think is successful in our life, then we’ll start being happy. Success and happiness are actually two totally separate mindsets. Think about it. There are so many people in this world who are successful, and yet they are so unhappy. The r…
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Starting a side hustle can be overwhelming unless you take the right steps, make sure you are covering all the necessary requirements, and understand what the demand is going to be on not only yourself but your lifestyle as well. There are many points to consider, and the more that you can review these before jumping into you’re your side hustle, t…
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So often in our lives, we set goals and strive for success. We want to win at everything we do, but there will be times when things don’t go as originally planned, and we fail. It’s okay to fail, and there are people who will tell you that you need to fail many times before you succeed, so why are so many of us afraid to fail? Why do we put things …
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A side hustle or side gig simply means you are taking on additional work outside of your regular job. Having a side hustle can be a great way to earn some extra income, and how much income you make in your side hustle depends on what you put into your side hustle. In today’s podcast episode, I’m covering some of the top side hustles you can jump in…
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How often do you find yourself feeling a negative emotion? What do you find that you do whenever you have these negative feelings? Do you find yourself negotiating with yourself when you feel a negative emotion? Do you do something to resist your negative feelings that don’t ultimately get you what you want in your life? You can manage these negati…
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People start side hustles for many reasons, but one of the top reasons is so they can make additional money. With the cost of living rising, many people are looking for additional ways to make ends meet since the income they are getting from their job isn’t meeting all of their needs. On average, one in three people has a side hustle. In today’s po…
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When I ask my clients what they want to improve in their lives, I often hear that they want to be happier or feel better. There may be other things they say, but all in all, almost everything leads to them wanting to live a happier life. Take a second and ask yourself what you’d like to see improved in your life. Does it ultimately make you feel ha…
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There’s nothing wrong with wanting to do everything in your business. When you finish each project, you love that feeling of accomplishment. But when you start to fall behind or know you are not doing something as well as you should, you may start wondering if it is something you should continue doing. This is true when you are doing your own bookk…
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Have you ever had a situation when you felt uncertain about how it was going to go? Maybe you are in a situation similar to this right now. Whenever there is a circumstance in our lives that we think is causing us to feel uncertain, it is possible to bring a sense of certainty to the situation, even if you are currently feeling uncertain about it. …
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Most business owners typically do their own bookkeeping when they first start their business, but a question I often receive is when should I be getting help with my bookkeeping. The help that a business owner can get from a bookkeeper, accountant, CPA, or tax preparer can vary, and the level of expertise and amount of time required varies as well.…
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Are there things you’d like to accomplish in your life, but you find you are just not taking the action you need to achieve these goals? I understand how frustrating this can be. I hear my clients tell me all the time that they wish they could just follow through with the actions they need to take. They know what they need to do to accomplish what …
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When you own a business, you know you need to have your bookkeeping under control. There are many options available to have up-to-date bookkeeping, but you may be wondering which solution is best for you and your business. In today’s podcast episode, I am covering what you should be looking for in a bookkeeping solution and if QuickBooks is the bes…
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Is there a problem you are dealing with in your life and you are just not sure how you can create a solution for it? Do you find that you think it is too hard to problem solve so you live your life with this problem every day? We all have the ability to solve our problems and when we do, it can actually create opportunities that will help us live t…
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There are many things to consider when you are thinking about doing your own bookkeeping for your business. The main things to consider are your knowledge and your interest in bookkeeping. If you’ve been debating about whether you should do your own bookkeeping for your business, or outsource it to someone else, right now is the time that you need …
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Whether you are making a plan, trying to manage your time, or simply honoring what you want in your life, saying no often seems as if it is hard to do, but what if you were able to start saying no to others, and it was easy? If something doesn't work with what you originally wanted in your life, it’s okay to say no, and you can actually say no in a…
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Reconciling your accounts will make sure you have all your transactions accounted for each month, but when you have transactions that have not cleared the bank, you need to make sure you are taking care of these as well so that you don’t have incorrect data in your financial statements. It’s important to clean these items up in a timely manner so t…
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Hey there, I’m Chris Panek, Certified Public Accountant, Certified Coach, and the host of the Mastering Your Small Business Finances Podcast, and I want to welcome you to this new series I’m doing on this podcast. My intention is to drop one of these additional episodes every Monday while I continue to provide you with the regular Mastering Your Sm…
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To ensure your coaching business is profitable, you need to make sure you are setting your bookkeeping as a priority. It doesn’t matter if you are a life coach, business coach, sales and marketing coach, financial coach, weight loss or health coach, relationship coach, or any other type of coach. If you want your coaching business to be successful,…
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Hey there, I’m Chris Panek, Certified Public Accountant, Certified Coach, and the host of the Mastering Your Small Business Finances Podcast, and I want to welcome you to this new series I’m doing on this podcast. My intention is to drop one of these additional episodes every Monday while I continue to provide you with the regular Mastering Your Sm…
  continue reading
 
Do you dread working on your bookkeeping for your business? Have you neglected it, and now it seems like a project you’ll never be able to tackle? We all know how essential it is to have accurate and timely financial statements so that you can make sound business decisions, but your bookkeeping doesn’t have to be dreadful. If you take some pretty s…
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Hey there, I’m Chris Panek, Certified Public Accountant, Certified Coach, and the host of the Mastering Your Small Business Finances Podcast, and I want to welcome you to this new series I’m doing on this podcast. My intention is to drop one of these additional episodes every Monday while I continue to provide you with the regular Mastering Your Sm…
  continue reading
 
Understanding and having control of your personal finances is extremely important when you have a business. There may be instances in your business when you need to inject personal funds into the business if you are having issues with your business meeting its cash flow and financial needs. You need to know if you can indeed afford to put these fun…
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Hey there, I’m Chris Panek, Certified Public Accountant, Certified Coach, and the host of the Mastering Your Small Business Finances Podcast, and I want to welcome you to this new series I’m doing on this podcast. My intention is to drop one of these additional episodes every Monday while I continue to provide you with the regular Mastering Your Sm…
  continue reading
 
When you don’t have a big budget for marketing, like when you are just getting your business started, or you’re not bringing in the sales you originally expected, it’s important to take advantage of low-cost marketing options and marketing you can do on your own. The good news is that as a business owner or solopreneur, you know everything about yo…
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Hey there, I’m Chris Panek, Certified Public Accountant, Certified Coach, and the host of the Mastering Your Small Business Finances Podcast, and I want to welcome you to this new series I’m doing on this podcast. My intention is to drop one of these additional episodes every Monday while I continue to provide you with the regular Mastering Your Sm…
  continue reading
 
As a business owner, you want your business to be successful, and that may mean growing your business or maybe even scaling your business. There are many business owners who think that growing and scaling your business are the same, but in fact, there are some pretty significant differences. In today’s podcast episode, I am walking you through the …
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Hey there, I’m Chris Panek, Certified Public Accountant, Certified Coach, and the host of the Mastering Your Small Business Finances Podcast, and I want to welcome you to this new series I’m doing on this podcast. My intention is to drop one of these additional episodes every Monday while I continue to provide you with the regular Mastering Your Sm…
  continue reading
 
We are all given the same amount of time each and every day, and what you do with it is ultimately your decision, but if you are wasting your time on something that isn’t helping you reach your goals or the level of success you are looking for in your business, it’s time to really take a look at where your time is being spent and make some changes.…
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Hey there, I’m Chris Panek, Certified Public Accountant, Certified Coach, and the host of the Mastering Your Small Business Finances Podcast, and I want to welcome you to this new series I’m doing on this podcast. My intention is to drop one of these additional episodes every Monday while I continue to provide you with the regular Mastering Your Sm…
  continue reading
 
Starting your own business and making sure you are profitable is a dream many of us have. Determining whether you will be an entrepreneur or a solopreneur is one of the first things you should consider when starting your business. Many people believe these two are the same, but there are some pretty major differences between the two. In today’s pod…
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Hey there, I’m Chris Panek, Certified Public Accountant, Certified Coach, and the host of the Mastering Your Small Business Finances Podcast, and I want to welcome you to this new series I’m doing on this podcast. My intention is to drop one of these additional episodes every Monday while I continue to provide you with the regular Mastering Your Sm…
  continue reading
 
When you are utilizing a computerized software system to do your bookkeeping, it will save you time if you are taking advantage of all the bells and whistles it has to offer, but how do you know that everything is getting classified in the proper accounts? One of the tradeoffs you have when you are using functions such as bank feeds and automatic d…
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Hey there, I’m Chris Panek, Certified Public Accountant, Certified Coach, and the host of the Mastering Your Small Business Finances Podcast, and I want to welcome you to this new series I’m doing on this podcast. My intention is to drop one of these additional episodes every Monday while I continue to provide you with the regular Mastering Your Sm…
  continue reading
 
A leader is someone who has a strong vision and leads a group of people or a team towards that common goal through inspiration and motivation. Knowing what motivates you as a leader, as well as where your strengths and weaknesses are within your leadership skills so that you can continue to learn and improve these skills, will ultimately help you b…
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Hey there, I’m Chris Panek, Certified Public Accountant, Certified Coach, and the host of the Mastering Your Small Business Finances Podcast, and I want to welcome you to this new series I’m doing on this podcast. My intention is to drop one of these additional episodes every Monday while I continue to provide you with the regular Mastering Your Sm…
  continue reading
 
Focusing on your customer’s experience will not only help you increase sales in your business, but many businesses thrive on referrals from happy customers as well. By understanding exactly how your customer is experiencing your product or service, you’ll be able to capitalize on what you are doing right and improve what you could do better. In tod…
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Hey there, I’m Chris Panek, Certified Public Accountant, Certified Coach, and the host of the Mastering Your Small Business Finances Podcast, and I want to welcome you to this new series I’m doing on this podcast. My intention is to drop one of these additional episodes every Monday while I continue to provide you with the regular Mastering Your Sm…
  continue reading
 
Being intentional is all about knowing what you want and then taking action to follow through so that you reach your results. Most successful business owners are super intentional about what they do in their businesses, and why they are doing each of the tasks, they say yes to. In today’s podcast episode, I’m diving into the best strategies to be i…
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Hey there, I’m Chris Panek, Certified Public Accountant, Certified Coach, and the host of the Mastering Your Small Business Finances Podcast, and I want to welcome you to the fifteenth episode of a new series I’m doing on this podcast. My intention is to drop one of these additional episodes every Monday while I continue to provide you with the reg…
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If you want to increase your sales, one of the first places you should be looking at is how much you believe in your product, service, or offer. When you genuinely believe that your product will benefit your customer, you’ll find that marketing and generating sales will come more naturally. In today’s podcast episode, I cover not only why you need …
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Hey there, I’m Chris Panek, Certified Public Accountant, Certified Coach, and the host of the Mastering Your Small Business Finances Podcast, and I want to welcome you to the fourteenth episode of a new series I’m doing on this podcast. My intention is to drop one of these additional episodes every Monday while I continue to provide you with the re…
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Whether you are a business owner or a bookkeeper, you’ve probably heard about automated bookkeeping. Automated bookkeeping uses artificial intelligence, or AI, as well as machine learning to help speed up your bookkeeping tasks. In today’s podcast episode, I dig deeper into what automated bookkeeping is and how you can start utilizing these practic…
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Hey there, I’m Chris Panek, Certified Public Accountant, Certified Coach, and the host of the Mastering Your Small Business Finances Podcast, and I want to welcome you to the thirteenth episode of a new series I’m doing on this podcast. My intention is to drop one of these additional episodes every Monday while I continue to provide you with the re…
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