Turn your passion for the work you do into a successful business that you love, all without burning out or selling out. Join host Mindy Totten, LMBT, CST-D, for weekly episodes about marketing and all things bodywork business. With clarity, empathy, and a dash of humor, we’ll dive into the nitty-gritty about what it REALLY takes to build a profitable and sustainable massage or bodywork practice. You do great work in the world. You deserve to make a great living doing it.
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The Business Savvy Therapist podcast helps Psychotherapists learn the strategies to scale from solo practice to a 7 figure group practice that is automated. Therapists didn’t learn anything about business in grad school and this podcast is exactly what they need to be successful. Host, Nicole McCance is a Psychologist turned Business Coach who was able to grow her practice to 55 therapists and multiple 7 figures, in 3 years and sell it in her 4th year. Each episode walks Therapists through e ...
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Business Conversations for Massage Therapists | Handcrafted Therapy Podcast
Julie Alexander, Massage Therapist
The Handcrafted Therapy Podcast: Business Conversations for Massage Therapists will focus on massage therapy, marketing your service-based business, and self-care. Episodes will include information about the upcoming events, training, and products featured in the retail and center for self-care located in Plano, Texas. It will feature interviews with leaders in the industry of massage therapy and self-care with helpful tips that you can implement immediately!
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MFR Coach’s Podcast w/Heather Hammell, Life + Business Coach for Myofascial Release Therapists
Heather Hammell
You’ll want to listen to this show if you’ve been trained in Myofascial Release (MFR). Heather Hammell helps MFR therapists get fully booked, see 20 clients or less, and make 100k. Even if you’re just starting out, even if you live in a tiny town and even if you’ve been in business for years. Learn how you can help more people get out of pain and back to active lifestyles while making more money than you knew you could. Let’s ditch starving healer syndrome and change our industry forever. Fi ...
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The Prosperous Christian Therapist | Start a Private Practice, Grow Your Business, Spiritual Development for Christian Counselors
Kimberly Vanhooser - Business Coach, Mentor for Christian Therapists, Private Practice Owner
Are you a Christian mental health professional who desires a fulfilling counseling career that positively impacts others and aligns with your God-given purpose? Do you dream of starting your own private practice but don’t know where to begin? Are you searching for direction in how to operate as a clinician in today’s culture in a way that aligns with your faith? In this podcast, you will find practical steps, strategies, and solutions that will help you create a flourishing therapy practice ...
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Should You Market or Hire First? The 90-Day Rule
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24:50Book a Practice Growth Audit Call - https://mccancemethod.com/practice-growth-audit/ Sign up for the FREE Master Your Money Mindset Masterclass - For Therapists Expanding into a Group Practice → https://mccancemethod.com/master-your-money-mindset-organic/ In this episode, I break down the biggest question for practice owners looking to scale: shoul…
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The Prosperous Christian Therapist Podcast Trailer
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1:16Calling all Christian therapists craving a life-giving and sustainable counseling career! Are you considering starting a private practice but you have no idea how to be successful? Do you need direction in how to operate ethically and legally as a faith-led clinician in today’s world? What if I told you that you could have a thriving private practi…
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Bonus 2. Getting Fully Booked When You are a Seasoned MFR Therapist and You've Already Tried For Years
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14:18Book Your Sales Call With Heather Now! Join Foundation's and get your 1:1 Bonus call hereעל ידי Heather Hammell
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EP. 233 100K MFR Business with Linda Silva
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40:40In this episode, Heather is thrilled to welcome back Linda Silva, owner of Aligned Myofascial Release in North Attleborough, Massachusetts. Linda returns to share her remarkable journey of achieving her very first 100k year, a milestone that seemed daunting at first but became inevitable through intentional actions and consistent effort. Reflecting…
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EP 206: Creating an authentic brand that reflects your values with Hannah Van Woert
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52:30In this week’s special podcast, I speak with website designer and brand coach Hannah Van Woert. Tune in to get the inside scoop on what branding is and what you should look for in a website designer BEFORE you hire them. “It’s all about communicating how your business makes people feel. That’s how I sum up branding in a nutshell.” — Hannah Van Woer…
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From Call to Client: The Anatomy of a High-Converting Consult
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21:50Sign up for the FREE Master Your Money Mindset Masterclass - For Therapists Expanding into a Group Practice → https://mccancemethod.com/master-your-money-mindset-organic/ In this episode, I break down the exact script you and your team should be using on consult calls to convert more potential clients into paying clients. Mastering this process is …
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EP. 232 Starting Strong: Luan Menda’s First 6 Weeks in Business
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37:37In this episode, Heather sits down with Luan Menda, owner of Intentional Connections in Fort Lauderdale, Florida, to discuss her transformative journey from employee to business owner. Luan reveals how her past experiences and the support from Heather's coaching have empowered her to make confident decisions about her rates and business structure. …
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Unlocking the Key to Practice Success
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25:34Want to work closely with me for six months? Come to my FREE Open House! https://mccancemethod.com/open-house/ In this episode, I reveal the real key to practice success—and it’s not just attracting more clients. The true secret lies in LTV (long-term value), which means focusing on retention and maximizing the revenue each client brings into your …
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EP. 231 How Lorien Overcame "Do it myself" Mentality To Grow Her MFR Business
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39:36In this episode, Heather welcomes Lorien Caldwell who has been part of the coaching program for 80 days. Lorien candidly discusses the challenges she faced before joining the program, including her skepticism about the value of coaching and the struggle to fully commit to myofascial release therapy over traditional massage. Throughout their convers…
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Ep. 42 - Enhancing Therapy Skills: TMJ, Myofascial Work, and Pelvis Alignment with Marnie Matyus
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50:59Send us a text Discover how embracing innovative massage techniques can rejuvenate your therapy career and bring profound healing to your clients. Join Julie Alexander, host of the Handcrafted Therapy Podcast, as she delves into the art and science of therapeutic bodywork with guest Marnie Matyus. In this episode, Marnie shares her fascinating jour…
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Bonus 21. The Answers To Your Questions
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3:45על ידי Heather Hammell
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Bonus 20. What If I am the Breadwinner, Can I still Do This?
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1:44http://www.themfrcoach.com/foundationעל ידי Heather Hammell
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Bonus 19. What If I Am Going Through A Divorce
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1:29Join Foundation's Nowעל ידי Heather Hammell
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Bonus 18. What If I Become Sick or Disabled
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2:27http://www.themfrcoach.com/foundationעל ידי Heather Hammell
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Bonus 17. Pay Off A Business Credit Card in 60 Days with Your MFR Business
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2:22Join Foundationsעל ידי Heather Hammell
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Bonus 16. I'll Diagnose What's Going Wrong In Your Business And Create A Treatment Plan For You
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2:09Join Foundation's Today!על ידי Heather Hammell
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Bonus 15. Sell Your First Package At Your New Rate In 30 Days
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2:25Join Foundations Now!על ידי Heather Hammell
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Bonus 14. Building Business Savings So You Have Financial Peace of Mind
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2:53http://www.themfrcoach.com/foundationעל ידי Heather Hammell
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Bonus 13. Why This Facebook Group Is Different And Why You Need It
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1:54Book a Sales Call. Limited space left! Join Foundations, Get 1:1 Bonus Call!על ידי Heather Hammell
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Bonus 12. Personalized Feedback Every Week, How It Keeps You On Track
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1:50https://calendly.com/themfrcoach/foundations-sales-call Bonus 1:1 Call, Join Foundations!על ידי Heather Hammell
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Bonus 11. What if I've lost money to coaching programs before?
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1:35Book a Sales call here: https://calendly.com/themfrcoach/foundations-sales-call Get Your 1:1 Bonus Call, Join Foundations!על ידי Heather Hammell
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EP 205: When you're too overwhelmed to market your massage or bodywork business
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12:47In this week’s episode I answer a listener question about the “feast or famine cycle.” Tune in to find out the answer to a very common challenge in the massage and bodywork business, and get some inspirational tips on how to effectively — and consistently — market your practice. “If you’ve been concentrating on your outreach and marketing and you’r…
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Sign up for my FREE 3 Day Live Course - How to Build a 7 Figure Group Practice That Runs Without You → https://members.mccancemethod.com/free-3-day-live-course/ In this episode, I dive into my top three manifestation hacks that have helped me create the life and business I have today. As therapists, we tend to be analytical, but what if there was a…
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Bonus 10. Is Technology Your Biggest Ick?
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7:51Book A Call With Heather Here Join Foundations Hereעל ידי Heather Hammell
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EP. 230 Lots of Change and Thriving in Canada with Dan Bosy
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48:44In the latest episode of the podcast, Heather dives into the transformative journey of Dan Bosy, a physical therapist in Oakville, Ontario, who turned his life around by embracing coaching and entrepreneurship. From struggling as a contractor to owning a successful myofascial release business, Dan shares his incredible journey and the valuable less…
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Bonus 9. How to Have a Part Time Business with Full Time Income
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4:23Book a sales call here Join Foundationsעל ידי Heather Hammell
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Bonus 8. What You Get Inside Foundations
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6:13Book Your Sales Call Here Join Foundations Hereעל ידי Heather Hammell
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Bonus 7. How To Get Fully Booked When You Don't Feel Like You Have Enough Time
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7:28Book A Sales Call with Heather Join Foundation's and get a 1:1 Bonus call ($500 Value)על ידי Heather Hammell
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Bonus 6. How To Get And Stay Fully Booked In This Economy
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6:39Book A Sales Call with Heather Check out Foundation'sעל ידי Heather Hammell
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Bonus 5. Fear of Failure in Your MFR Business
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10:56Book Your Sales Call With Heather Join Foundation's Get Bonus 1:1 Call with Heather ($500 Value)על ידי Heather Hammell
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Bonus 4. My Family/Spouse/Partner/Friend Aren't Supportive
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7:25Book Your Sales Call With Heather Join Foundations by March 7: Get Bonus 1:1 Call with Heather Free ($500 value)על ידי Heather Hammell
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Book your sales call with Heather Join by March 7th to get your FREE 1:1 Bonus Call with Heather hereעל ידי Heather Hammell
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Bonus 1. Creating a Fully Booked MFR Practice as a "New" MFR Therapist
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10:06Book a sales call with Heather here! Join Foundation's and get a 1:1 bonus call ($500 value) here!על ידי Heather Hammell
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Sign up for my FREE 3 Day Live Course - How to Build a 7 Figure Group Practice That Runs Without You → https://members.mccancemethod.com/free-3-day-live-course/ In this episode, I dive into how to make smarter money decisions in your practice using a cost-benefit analysis. I walk you through why investing in your business is essential, how to deter…
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EP. 229 What’s Holding You Back? Overcoming the Biggest Objections to Growing Your MFR Business
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20:18Are you hesitant about investing in coaching or MFR therapy? In our latest episode, Heather explores the common objections that hold many therapists back and provide actionable insights to overcome them. Heather discusses five key objections: fear of not making enough money, the cost of the program, lack of time, the belief that one should already …
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EP 204: TELL ME MORE -- Rebooking clients with ease
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12:01In this week’s inspiring podcast I examine the obstacles many massage and bodyworkers face when performing a seemingly simple task: Asking clients to rebook an appointment without being pushy, manipulative, or obnoxious. Learn how big-hearted bodyworkers often struggle with self-promotion and assertive sales tactics, and how you don’t have to be in…
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Sign up for my FREE 3 Day Live Course - How to Build a 7 Figure Group Practice That Runs Without You → https://members.mccancemethod.com/free-3-day-live-course/ In this episode, I share my secrets to making more money quickly in your therapy practice by doing what others won’t. From overcoming fears of risk to breaking through perceived “brick wall…
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EP. 228 Your Rate Is Self Care
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1:04:34In this episode, Leslie, a longtime client of Heather's coaching program, shares how returning to coaching transformed her business into a truly luxurious experience. They dive into the critical topics of setting rates, overcoming emotional blocks around money, and the role of accountability in achieving business success. Leslie opens up about her …
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Retention Starts in the Waiting Room
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21:36Sign up for the FREE Masterclass- How to Build a 7-Figure Group Practice → https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/ In this episode, I share how creating an exceptional waiting room experience can transform client retention and even enhance treatment outcomes. The waiting room is more than just a physical space—it’…
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EP. 227 Business Problems, Money, and Haters, Featuring Gina Knox and The Beyond 100K Mastermind Members [Part 2]
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52:17In Part 2 of this engaging conversation, Heather is back with Gina Knox and a live studio audience of Mastermind students to continue unpacking the powerful lessons from their in-person Mastermind event. This episode takes a deep dive into the balance between acquiring new skills through training and the importance of hands-on experience in achievi…
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Ep. 41 - Massage Therapy's Role in Post-Surgical Recovery with Matthew Gavzy
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41:19Send us a text Unlock the secrets of integrating massage therapy with advanced physical therapy techniques in this enlightening episode of the Handcrafted Therapy Podcast. Join Julie Alexander as she hosts Matthew Gavzy, a licensed massage therapist and physical therapist assistant with an exceptional range of expertise. Discover how Matthew bridge…
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EP 203: Setting yourself up for success with Lisa Fahay
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42:23In this week’s podcast I speak with Bodywork Project student Lisa Fahay, a brand new bodyworker who tells us about her challenges and success stories. Learn how a skiing accident 30 years ago introduced Lisa to CranioSacral Therapy and how The Bodywork Project gave her the confidence to create a vision for her own practice for kids and teens. “I am…
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Marketing Series: Part 3: Mistakes to Fix Before You Start Marketing
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20:23Sign up for the FREE Masterclass- How to Build a 7-Figure Group Practice → https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/ In this episode, I wrap up my three-part marketing series by diving into the three biggest mistakes therapists make before they start marketing. These bottlenecks can cost you clients, waste your mark…
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EP. 226 Business Problems, Money, and Haters, Featuring Gina Knox and The Beyond 100K Mastermind Members [Part 1]
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43:30In this exciting episode, Heather is joined by Gina Knox and a live studio audience of Mastermind students for a dynamic discussion on the intersection of business and personal growth. As they dive into the challenges and breakthroughs experienced during their in-person Mastermind event, you will gain valuable insights into overcoming common obstac…
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EP 202: Marketing your bodywork business in 2025
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15:34In this week’s episode I reflect on modern marketing methods for 2025 — and whether you need to use them in your massage and bodywork business. Learn how to choose what will be helpful for massage and bodywork practices — and what to leave behind. Mark your calendars for February 4-5 for a FREE Masterclass in Marketing Your Bodywork Business in 202…
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Marketing Series: Part 2: How to Decide What Marketing to Invest In
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18:18Sign up for the FREE Masterclass - How to Build a 7-Figure Group Practice → https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/ In this episode, I continue my three-part marketing series and share how to decide which marketing strategies to invest in for your practice. With 13 proven strategies (and a bonus!) from last week’s…
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EP. 225 "I've Got Things To Do" with MFR Therapist Colette Woods
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52:40Are you ready to be inspired? In this week's episode, Heather dives into the incredible journey of Colette Woods, who transitioned from being an employee to owning a successful myofascial release practice in Mechanicsville, Virginia. Starting with initial skepticism about the coaching process, Colette talks about how her mindset evolved, leading he…
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Marketing Series: Part 1: 13 Proven Marketing Strategies that Work
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27:05Book a Practice Growth Audit Call - https://mccancemethod.com/practice-growth-audit/ Sign up for the FREE Masterclass- How to Build a 7-Figure Group Practice → https://mccancemethod.com/webinar-free-masterclass-from-solo-to-superteam/ In this episode, I kick off a three-part marketing series to help make 2025 your quantum leap year! Part one focuse…
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EP. 224 When Patients Need Mainstream Healthcare with Joan Miller
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45:28In this week's episode, Heather welcomes back Joan Miller, a seasoned physical therapist and MFR instructor, to tackle the delicate balance between myofascial release (MFR) therapy and medical intervention. As practitioners and patients alike navigate their health journeys, the question often arises: when should one seek medical intervention, and h…
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EP 201: Avoid burnout + earn more income with these two numbers
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16:15Clarity is so important as you create your ideal massage or bodywork practice. In my years of coaching massage therapists on the business side of their practices, I’ve seen a lack of clarity about what you want your practice to look like hold so many wonderful practitioners back. In today’s episode, I share two critical numbers for bodyworkers. Onc…
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