Join host Katy Cowan as she enjoys candid conversations with creatives to uncover the secrets to success, and all the practical advice, funny stories and honest wisdom that will help you build a booming creative career.
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Stu and Ollie from Creative Bloom, a Digital Marketing Company in Brighton, will be talking through their tips, tricks and the biggest mistakes they've seen small businesses make in building new websites and trying to get found by search engines. We'll be giving you advice, sprinkling in a little random conversation here, maybe a few of Stu's famously ridiculous analogies and getting you ahead of the curve with your Digital Marketing for 2022. Experts in getting businesses found online this ...
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Embracing Fun: The fuel for creative sparks, with Richard Speight, Jr.
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When was the last time you truly listened to someone? Not just wait for your turn to speak, but genuinely hear their story, even if you disagree? This week, on our season finale, we explore the power of listening and embracing diverse perspectives with a guest who's made a career out of connecting with others and having a blast along the way. Ameri…
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The art of giving a f**k, with Kelly Korzun
1:03:07
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Art and design might feel like everything to you, but has it ever been a matter of life and death? This week, we're joined by Kelly Korzun, an individual for whom creativity has truly been a lifeline. Kelly is not only an acclaimed artist and the visionary behind METAL & DVST, a vibrant art space that champions the voices of artists worldwide; she'…
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Lines & Legacy: Exploring the creative process amidst industry shifts, with Christoph Niemann
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How do the world's most successful creatives stay focused, continuously come up with new ideas, and keep getting booked for new jobs? What does it take to stay relevant in today's competitive industry? Particularly with the threat of AI hanging over all of us? That's what we're here to find out. This week's guest is the incredibly talented illustra…
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Branding brilliance and crafting iconic identities at Koto, with G Torto
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What gives a brand its spark? That little bit of magic that no one else has? Is it even possible for a brand to be unique anymore? As the world becomes ever more connected, the art of branding has never been more critical or more challenging. This week, we are talking about brand strategy with G Torto, senior director at Koto in Sydney, Australia. …
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The beauty of design in turning frustrations into delight, with Clara Gaggero Westaway
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How does technology affect our daily lives and interactions, and what role does design play in making it more humane and delightful? Today, we're in conversation with Clara Gaggero Westaway, co-founder and creative director of Special Projects. Recently celebrating its tenth anniversary, the London-based design and innovation studio is known for it…
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Middle age and 'slowing this whole mess down', with Aaron Draplin
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We never really know how we’ll feel when we turn 30 or even 40. For some, it’s no big deal; for others, it can be a shock to the system. Where does the time go? And how do we keep going with work, responsibilities? How do we even stay relevant in the creative industry when so much new and young talent floods into the market every year? And what abo…
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The power of creativity in driving Stoke-on-Trent's regeneration, with Simon Davies
1:08:41
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We don't know where you grew up or where you call home, but we're from Stoke-on-Trent. Oatcakes, Port Vale, the friendliest and funniest people on Earth. Northern Soul and the rave scene. Shelleys, Kinetic, and Golden. And, of course, Wedgwood and Brindley. Have you never heard of it? As a kid, we'd tell people we were from Manchester because every…
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Building a sustainable design studio and creative career, with Teresa Ferreira
1:04:12
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We all want to lead more sustainable lives, but what about work? Are we doing enough to connect with clients that are making a difference? Do we even have any power as creatives to steer brands in the right direction if they're not quite there yet? Of course, no one is perfect, but it's great that so many companies are taking strides towards becomi…
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Retraining social media habits to stop being an 'internet artist', with Julian Glander
1:03:27
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Social media has come a long way over the last two decades. Platforms like Facebook and Twitter weren't just great places to connect with others; they became how we built our creative businesses, found clients, and promoted our work. But all good things must come to an end. Profits and shareholders inevitably entered the fray, twisting algorithms a…
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Feel the fear and do it anyway, with Joanna Henly
1:04:16
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Fear can hold us back and make us feel stuck. But if we don't face the things that scare us, how will we ever progress? That's certainly the case for us creatives. Whether we're afraid of going freelance, starting a side project, applying for that job, or making a complete lifestyle shift, embracing what terrifies us could actually lead us to happi…
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The art of adaptation and staying ahead in changing times, with Sean J. Cuttino
1:04:33
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Ever wonder how to make it big in animation when the industry is always on the move? How do you keep your focus and drive when everything around you is shifting so fast? This week, we explore these important questions with Sean J. Cuttino, an influential figure in animation, illustration, and storytelling. His journey shines a light on what it real…
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Posture, healthy backs and the creative industry, with Eleanor Burt
1:12:15
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We're kicking off a new season of The Creative Boom Podcast with something a little bit different. Today, we're talking about posture and how we can stay pain-free as creatives. Because let's face it, we all spend so much time sitting, working, and leaning over laptops and gadgets – perhaps getting into bad habits; it's inevitable we'll run into tr…
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The Creative Boom Podcast Trailer (Season Seven)
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Hey there, and welcome back to The Creative Boom Podcast. I’m Katy Cowan, and it’s so good to have you with us for another season, during which we get up close and personal with some of the most interesting folks in the creative industry. This time around, we're keeping things laid-back but insightful, chatting about everything from the big questio…
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The art and science behind successful rebranding, with Lee Rolston
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Have you ever seen a brand change its image and thought, 'Wow, that's bold!' or 'What were they thinking?' Today, we're unravelling the mysteries of successful brand transformation sparked by WHSmith's recent controversial trial to shift to 'WHS.' It was only a trial change but one that stirred debate. So, what can we learn from it? To guide us thr…
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The magic of filmmaking and surviving Hollywood, with Miles Watts
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If you think graphic design or illustration are challenging industries, try filmmaking. Although technology has made the craft more accessible and affordable, opening up many opportunities for anyone passionate about storytelling, the increased competition and ongoing cultural shifts mean that writing scripts and shooting scenes is more difficult t…
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The Creative Boom Podcast Christmas Special 2023
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Before we bid another year farewell, we thought a nice festive special might be in order where we bring back some former guests from the show and see how they're all doing. We're talking motion designer Dan Silverstone, illustrative designer Lisa Maltby, cultural champion Boma Krijsman, graphic designer Kieron Lewis, illustrator Katie Chappell, des…
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Why it's ok to have no idea what you're doing, with Graeme McGowan
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Have you ever looked at your career and thought, 'What's next?' You're not alone. It's a common myth that by our forties, we'll have it all figured out. Instead, we might find ourselves grappling with more questions than ever before, and the prospect of change feels as daunting as it is necessary. It's something this week's guest, Graeme McGowan, k…
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The importance of embracing change, with Metz ti Bryan
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Change is inevitable. We all understand nothing stays the same for long. But right now, change can feel like it's happening at a terrifying rate as the world continues to surprise and shock on what feels like an hourly basis. The only thing we can be sure of is that we can't be sure of anything. Change feels like it's been a running theme since the…
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Finding purpose and meaning in our creative work, with Kirsty Minns
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When you leave school or university, you'll likely find yourself working at any place that will have you. And later, if you're lucky and have worked hard enough, you might enjoy the luxury of steering your own ship and finding purpose and meaning in your creative field. That was certainly the case for this week's guest, Kirsty Minns, partner and ex…
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The creative industry and the menopause, with Melissa Robertson
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Did you know that 900,000 women left jobs because of menopausal symptoms in 2019? That's according to research by Bloomberg that is probably only scratching the surface. And it's something this week's guest wants to make more people aware of. Melissa Robertson is the CEO of Dark Horses in London. And she has launched an open-source menopause policy…
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How to build a better creative business, with Radim Malinic
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As creative freelancers, we love what we do and enjoy being our own boss, but it's not all sunshine and rainbows. Burnout is sadly familiar to many of us, including this week's guest, Radim Malinic, who wants to offer other creatives some valuable help. Taking all that he's learned from running his studio, Brand Nu, the creative director, graphic d…
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The art of social media promotion, with Brian Hollingsworth
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If you've been trying to keep up with social media lately, you're not alone. Twitter becomes X, and no one likes or sees our updates anymore. Instagram's engagement plummets. And then comes Threads – is that even worth the effort these days, as the excitement seems to have died down? Not to mention BlueSky, Discord, Mastodon, and what else? It's al…
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Why Now is Better, with Stefan Sagmeister
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With everything that's been happening lately, you'd think things are getting worse, not better. But here's the thing. Despite these challenging times, life has improved for the vast majority of people – from lower levels of crime to higher life expectancy around the world. It's encouraging stats like these that form the basis of Stefan Sagmeister's…
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Shaping the future of graphic design, with Paula Scher
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What does the future of graphic design look like? And how can today's emerging designers stay relevant in a fast-paced world? These are just some of the questions we posed to Paula Scher, one of the world's most influential graphic designers, as we kick off season six of The Creative Boom Podcast. Described as the "master conjurer of the instantly …
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The Creative Boom Podcast Trailer (Season Six)
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Want to hear the inside scoop from leading artists and designers? Understand what makes them tick and how they build businesses or get ahead - how they might view emerging technology like AI and where they think creativity is heading. Or even hear of those seemingly small moments that had enormous impacts? The Creative Boom Podcast will answer many…
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The Creative Boom Podcast: Christmas Special 2022
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It's been two years and nearly a hundred episodes since we launched The Creative Boom Podcast. With 2023 fast approaching, we thought a Christmas Special might be in order. One that celebrates how far we've come and pays tribute to the people who helped us get here but also allows us to look ahead and consider what's next. What better way to do so …
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Deliberately closing down a design studio to go freelance again, with Angela Roche
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It's our final guest of season five. Angela Roche is a graphic designer and creative director who runs Manchester studio, Love & Logic. We've been trying to get Angela on the show for quite some time. Disclaimer alert: we're great friends and once shared an office when she was running Design By Day – a brand and digital agency that had tremendous s…
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Leaving a comfortable job in graphic design to become a freelance illustrator, with Meredith Schomburg
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Our next guest is Meredith Schomburg, a Brooklyn-based illustrator originally from North Carolina. Today, we'll be hearing about the interesting twists and turns of Meredith's career thus far. Like many of us, she was told as a child that art wouldn't make a living, so she went down the more "constructive" graphic design route. After graduating in …
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Creating a Neighbourhood Skate Club to tackle sexism & women's issues, with Lyndsay McLaren
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This week's guest is Lyndsay McLaren – account director at All Conditions Media and founder of Neighbourhood Skate Club. Lyndsay has spent the past decade in marketing and creative communications for action sports, outdoors, fashion and lifestyle brands worldwide. We're talking Patagonia, Go Pro, Adidas, Arc’teryx, Yeti and many more. Originally fr…
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The power of side projects and spreading positivity, with Dyneisha Gross
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This week's guest on is Dyneisha Gross, an American graphic designer based in Washington DC, currently working at Ogilvy, one of the most respected creative agencies in the world. Dyneisha describes herself as someone who loves to tell stories, spark conversations and solve problems, starting with paper and a good writing utensil. Her punchy and co…
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The importance of collaboration and play in creativity, with Michael Freimuth
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This week, our guest is Michael Freimuth – the co-founder and creative director of Franklyn, a respected design studio in New York City. If you find yourself on Michael's personal website, you immediately get a sense of his character. There's a whole heap of humour and a dose of humility. He doesn't take himself too seriously but is passionate abou…
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Reflecting on 65 years of running a global design studio, with Tom Geismar
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Our next guest is Tom Geismar, the acclaimed American graphic designer famous for creating some of the world's most recognisable and enduring brands. Tom is a founding member of Chermayeff & Geismar & Haviv (formerly Brownjohn, Chermayeff & Geismar and Chermayeff & Geismar), the highly respected design firm in New York, which he began with friends …
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Rebelling against conformity in the creative industry, with Rebecca Harrison
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Our next guest is Rebecca Harrison, a brand designer and creative director at global agency Loveblood Creative. Today, Rebecca is based in The Lakes, where she grew up. It's a small village with close family and a tight-knit community. But quite typically, when someone has enjoyed a quieter life as a child, she wanted to experience a different adve…
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How to promote yourself when you want to stay private online, with Muiz
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Our next guest is Muiz, an art director, artist and designer from Manchester who specialises in Arabic and Latin branding, editorial and type design. Many of you will know why it's impossible to define precisely what you do. Job titles, after all, can be so limiting. It's why Muiz points out that he's a natural-born illustrator with an academic bac…
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Preserving graphic design history for everyone, with Louise Sandhaus
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Our next guest is the acclaimed American graphic designer, author and scholar Louise Sandhaus. A professor at the California Institute of the Arts, she is also the principal of Louise Sandhaus Design, a studio she founded in 1998. Born in Massachusetts, Louise began her career in the 1970s and has since seen new technology disrupt and change the cr…
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Building Koto's New York studio in a post-pandemic world, with Arthur Foliard
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Our guest on the podcast this week is Arthur Foliard, a creative director originally from Paris who is currently based in New York City. Arthur has travelled the world since he accepted an internship at Landor Associates in San Francisco over a decade ago. He later moved to London and worked for Pentagram before joining Moving Brands for a couple o…
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The art of rebellion and artistic freedom, with Katie Jones
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This week's guest is Katie Jones, a graphic designer from Manchester. We met Katie at the Manchester School of Art, where she is currently an associate lecturer. It's a role she adores, as she spends a lot of time doing something she loves while helping the next generation of designers. She enjoys it so much that in 2019, she scooped an MMU Teachin…
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Tackling mental health problems in graphic design, with Graham Jones
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We kick off season five of The Creative Boom Podcast with a topic that is, thankfully, getting louder in the creative industries. And that's mental health. We've invited Manchester-based graphic designer Graham Jones as our first guest to guide us through. Now, if you're one of those creatives who doesn't do any marketing or seek fame in this indus…
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The Creative Boom Podcast Trailer (Season Five)
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Want to hear the inside scoop from leading artists and designers? Understand what makes them thrive (not just survive) in a post-pandemic world, how they view emerging technology like generative AI, and where they think creativity is heading next? Or even hear of those seemingly small career moments that had enormous impacts? The Creative Boom Podc…
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5: How Your Website Impacts The Environment
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"The planet is more important than a fancy looking website" Stu and Ollie from Creative Bloom dive into the reality of how websites impact our climate and what steps we can all take as website owners to improve them for the sake of the planet. - Tools to find out your website's impact on climate - What types of content cause the biggest strain? - W…
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How being an outsider shapes a meaningful path, with Simon Wheatley
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What does it feel like to be immersed in a scene documenting the rise of the UK's most important musical genre since punk? Simon Wheatley is an acclaimed photographer who did just that, capturing grime culture as it happened. His subsequent book Don't Call Me Urban! The Time of Grime was released in 2010, offering a fascinating insight into that wo…
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Why honesty is better for everyone in the creative industries, with Alison Haigh
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We speak to many people about how they got into graphic design. But we never expect anyone to admit that a dislike of their handwriting would set them off on this creative path. This was certainly the case for Alison Haigh. Realising computers were the answer to crafting neater typography, she fell in love with design. And today is Design Director …
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The business of making money as a freelance illustrator, with Aysha Tengiz
1:10:00
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It was the picture books from her childhood that inspired our next guest to become a freelance artist. The illustrated stories sparked a passion for drawing for Aysha Tengiz but were also what kept her sane growing up in Turkey, where her family had moved to be closer to her father’s. Now based in London, Aysha specialises in illustration, animatio…
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Working with Google to teach others about fonts, with Elliot Jay Stocks
1:06:11
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Those of you who remember the glory days of web design, Web 2.0, Flash and ActionScript, when the FWA and Deviant Art were just getting started, and when everything felt new and exciting, almost like a Wild West of the Internet, then our next guest will make you smile. Elliot Jay Stocks is a legend in the web design world. He began working as a jun…
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People before profit to build a different kind of design studio, with Max Ottignon
1:20:00
1:20:00
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If you've been running a design studio for quite some time and with some success, does it feel like you've been doing so for many years? Or do you feel like you're only just getting started? This was the curious question we posed to Max Ottignon, a co-founder of Ragged Edge in London. Launched nearly 15 years ago with friend Matt Bland, the pair wa…
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4: Website Audits - Ultimate Guide on Website Health and Rankings
34:42
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Websites can be tricky beasts to work out what is going on and why they may or may not be ranking. Well THIS is the ultimate guide to help you get your head around this topic. Stu and Ollie from Creative Bloom unpeel the onion to website and SEO audits with their popular and humourous digital marketing blog. What does it all mean? What should you l…
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How to fight for the creative career you want, with Boma Krijgsman
1:13:43
1:13:43
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Boma Krijgsman is a cultural champion who is currently part of the team at JDO in London. As a brand ambassador and talent manager, she helps the creative agency raise its profile to attract clients and diverse talent. A self-proclaimed 'hustle bunny', Boma began her career travelling the world, working incredibly hard and picking up skills and exp…
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Finding a place in Britain to grow an agency from scratch, with Gush Mundae
1:32:25
1:32:25
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What was it like to move to the UK from Delhi in the 1970s, aged just five years old? For Gush Mundae, founder of creative agency Bulletproof, he felt that, as an immigrant, he was never "invited in", so he admits it was a real hustle from the beginning. Hip-hop was just emerging in Britain, which he became obsessed with – along with all the associ…
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A closer look at a decade spent at Pentagram, with Marina Willer
1:04:34
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Our guest this week is Marina Willer, an award-winning graphic designer and filmmaker and one of Pentagram's many respected partners. Before joining the global agency, she was head creative director for Wolff Olins in London. With an MA in Graphic Design from the Royal College of Art, Marina has enjoyed an incredible career so far. She's led the de…
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Why you don't need an industry award to be a success, with Mat Voyce
1:03:11
1:03:11
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Mat Voyce describes himself as a "non-award-winning" graphic and motion designer based in the UK – not only because he hasn't yet won any awards and wants to joke about it, but perhaps to prove a point that you don't need a trophy to be a success. And a success Mat has truly been. Specialising in 2D type animation, Mat has become known for his pion…
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