Digital marketing keeps changing faster and faster. As health care professionals it's near impossible to be a CEO of our businesses AND do all the marketing. If you don't understand how marketing works, you can be taken for a ride by "marketing agencies" that say they are experts, but are just doing the same thing for all their clients. This ends up being expensive, and a waste of time. Learn new marketing strategies that are free, simple, meaningful all while staying on to top of Social Med ...
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This is The First Marketing Podcast for IT Professionals by Kris Russo Show.
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Are you a sales, marketing, or service professional looking for strategic and tactical advice? Would you love to have some fun along the way? Then The Spot is bound to be your favorite weekly podcast. Each week we tackle sales, marketing, service, and design & development conversations that help you grow better. Our hosts, Juli Durante, Doug Davidoff, Max Cohen, and George B, Thomas bring you the latest HubSpot updates, wishlist items, and so much more. So, sit back, relax, and get that not ...
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We share the best digital marketing techniques for Financial Planners.
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YOU WANNA DO WHAT?!: Personal Brand, Thought Leadership, Social Media Marketing For Mid-Career Professionals
YOU WANNA DO WHAT, Monica Rivera
Ever wish you had your own personal Jiminy Cricket whispering in your ear, guiding you to the right path towards self-development and personal growth so you can achieve your personal and business goals? It’s easy to get swept up in the day to day and forget about once loved passions or hobbies. YOU WANNA DO WHAT?! is a personal development podcast that brings you weekly inspiration, motivation, and storytelling to help you: Set your goals Overcome obstacles Change your mindset Achieve greatn ...
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ControlTalk Now : Sales, Marketing, Products and Technical Tips for HVAC and Smart Building Controls Professionals
Eric Stromquist
ControlTalk Now is the Podcast/video cast that the HVAC, Building Automation, and Smart Building Controls Professionals depend on for cutting-edge sales and marketing ideas, new products, technical tips, and Control News you can use! ControlTalk Now is a weekly video cast and podcast that features the best minds in HVAC , Building automation, and smart building controls. Eric Stromquist, the host of ControlTalk Now has been in the HVAC and building automation controls business for over 45 ye ...
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Triumph Over Ulcerative Colitis and the Art of Healing Through Chiropractic and Storytelling
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When former Mr. America, Dr. Chris Zaino, graced our podcast with his presence, he didn't just share a story – he brought us on a transformative journey through his battle and triumph over ulcerative colitis. His conviction in the healing powers of chiropractic care, a path illuminated by his high school anatomy teacher, resonates throughout our en…
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TracStat and Beyond Entrepreneurial Wisdom for Chiropractors
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Overcoming adversity isn't just a narrative; it's the reality of Naota Hashimoto, whose life took a dramatic turn following a severe car accident. Embrace the insights as he recounts the pivotal moments that shifted his career from aspiring dentist to a chiropractic maverick, eventually giving birth to TracStat—his innovative solution to the comple…
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Nurturing Prospects into Clients: Personalized Strategies for Lead Growth
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Unlock the potential of your marketing efforts with Dr. Enrico Dolcecore as he guides us through the intricate garden of lead nurturing, illustrating how personalized care can transform prospects into flourishing client relationships. With his expertise, we delve into the nuances of segmenting your leads and the power of automation in creating a fo…
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Anchoring in Chiropractic Philosophy for a Thriving Modern Practice
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Welcome to a special episode where the transformational journey from engineer to chiropractor is brought to life by our guest, Travis Corcoran. He shares his story, a true testament to the healing power of chiropractic care, as we reconnect over our shared Palmer College of Chiropractic roots. We delve into the philosophical bedrock of chiropractic…
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Simple Meta Tools for Business Growth and Customer Engagement
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Wave goodbye to the cumbersome days of manual spreadsheets and hello to the streamlined world of Meta Business Suite! If you're looking to harness the power of Facebook and Instagram marketing without juggling external tools, this episode's for you. I'm peeling back the curtain on the integrated automation and CRM features that Meta offers, guiding…
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Mastering Facebook and Instagram for Explosive Business Growth
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Ever wondered why some businesses explode on social media while others barely cause a ripple? This episode is your roadmap to becoming the former, as we dissect the critical steps for harnessing the full power of Facebook and Instagram for business growth. We start by unraveling the mystery of the Meta algorithm and how it can become your best frie…
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Unlock the transformative power of data in your business with insights from Luke Komiskey of Data Drive! Imagine tapping into the core of your business's potential by leveraging data analytics; that's exactly what we dissect in our latest episode. As Luke shares his journey from computer science enthusiast to data science maven, we discuss the pivo…
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Storytelling: A Chiropractor's Guide to Connection and Authenticity
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When you hear the echo of your own voice in an empty auditorium, it's either a rock star's nightmare or the humble beginnings of a success story. Dr. Alain Desaulniers, a Vancouver-based chiropractor from a family steeped in the profession's legacy, joins us to share how his tale unfolded from one of quiet self-doubt to becoming a master storytelle…
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Building a Chiropractic Community Powerhouse with Dr. Christine Zapata
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Have you ever felt the thrill of watching a business come alive right before your eyes? That's the journey Dr. Christine Zapata, chiropractic maven and co-author of "Book Yourself Solid for Chiropractors," takes us on in our latest episode. Together, we unpack the wisdom of identifying the ideal client and the power of community, showing how these …
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Elevating Chiropractic Ventures through Strategic KPI Management
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Unlock the potential of your chiropractic practice with our latest deep-dive into the world of Key Performance Indicators. We're guiding you through the maze of metrics, from patient visits to bottom-line revenue, ensuring you know precisely how to tap into growth and keep your finger firmly on the pulse of your business's health. Our conversation …
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Integrating Lifestyle Medicine into Chiropractic: A Breakthrough Model with Hallie Brooke
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Unlock the transformative power of blending lifestyle medicine with traditional chiropractic care with our esteemed guest, Hally Brooke of Live Nourished Coaching. Hally takes us through her pioneering dual-faceted business model that not only offers direct support to those wrestling with gut, adrenal, and hormone imbalances but also pairs healthca…
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Cultivating Deep Connections for Sustainable Chiropractic Success
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Could your chiropractic practice be sleepwalking into stagnation? Join me, Dr. Enrico Dolcecore, as we confront the cozy lull of professional comfort zones. This episode peels back the curtain on the realities of practice performance, challenging the illusion that patient praise equates to success. We dissect the significance of metrics, like the d…
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Leveraging AI to Elevate Your Brand and Patient Care
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Unlock the future of your business with insights from Dr. Enrico Dolcecore on how artificial intelligence is revolutionizing marketing strategies for entrepreneurs and healthcare professionals alike. As we navigate the intricate dance between innovative AI tools like chat GPT and the authenticity of the human touch, this episode is a treasure trove…
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Fostering Chiropractic Excellence and Innovation with James Chester
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As a chiropractor and entrepreneur, I've navigated the complexities of our profession and the business landscape that surrounds it, often wishing for a guiding light through the murk. Enter James Chester, the mastermind behind ChiroHustle, who joins us today to share his remarkable journey from journalism to championing chiropractic unity and effec…
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Commercial Real Estate for Chiropractors: A Road to Success with Colin Carr
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Imagine navigating the intricate world of commercial real estate leases and negotiations without making a single costly error. Picture owning a space tailored specifically for your chiropractic practice and built to boost your success. That's precisely the promise of this enlightening episode of Marketing 101 for Chiropractors, where we welcome our…
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The Art of Reading Faces for Business Growth
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Ever wondered how the subtle contour of an eyebrow or the angle of an eyelid could possibly reveal insights into someone's behavior or personality? Join us on this enlightening journey with our esteemed guest Brian Galke, a facial recognition specialist from Subtle Skills. He pulls back the curtain on the undeniable value of facial recognition in b…
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The Art of Building an Efficient Practice: A Conversation with Dr. Julie Brons
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Join us as we unlock the secrets of building an efficient, clarity-based practice with our guest, Dr. Julie Brons, a seasoned chiropractor and insightful consultant from Traverse City, Michigan. Get ready to take notes as we pick Dr. Brons brain on everything from team efficiency, documenting systems, to the vital role of coaching in business. Expe…
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Crafting Magnetic Online Presence for Chiropractors in the Digital Age
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Step boldly into 2024, chiropractors, as we unwrap the secrets to a successful marketing revolution! This episode is your beacon to a year where authenticity, predictive analytics, and daring content creation lead the charge. Learn how to craft under-a-minute video masterpieces that make your social media presence unmissable, and transform your mar…
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The Magic of Storytelling in Creating Emotional Connection with Clients
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Ever imagined how emotional intelligence could skyrocket your marketing game? That's precisely what we'll uncover in this episode. Joined by the dynamic duo, Carmen and Deirdra from Encore Empire, we get real about harnessing the power of emotions to better understand your audience, resonate with them, and build a successful clientele. Offering wis…
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Lawyer-Client Relationship Dynamics in Personal Injury Cases with Maryann Furman
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Embark on a journey of discovery with our esteemed guest, Maryann, a dual-qualified civil trials lawyer and registered nurse, who brings a unique blend of medical and legal expertise to the fore. This episode promises to shed light on the often complex world of personal injury cases, underlining the vital role of early documentation of all patient …
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Climbing the Virtual Ladder: Dr. Ed Osborne's Blueprint for a Successful Online Chiropractic Practice
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Imagine the limitless potential of expanding your chiropractic practice right from your laptop. Let Dr. Ed Osburn, a pioneer in online chiropractic services, guide you through this exhilarating journey. Dr. Osburn takes center stage, recounting his own transformation from a traditional to a thriving virtual practice. With insights into niche virtua…
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Designing Chiropractic Spaces for Wellness and Efficiency
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Welcome to a world where interior design meets chiropractic wellness, with our guest, Carolyn from Crossfields Interior and Architecture. She graces us with her expertise on creating an aesthetically pleasing and efficient office space specifically designed for chiropractors. She shares the six-step process that Crossfields employs to help their cl…
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Monetizing Underutilized Medical Space: A Venture into Profitable Med Spas with Iggy Fanlow
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What if you could transform your underutilized, medically appropriate space into a profitable venture? Join us as we unlock the secrets of business growth with Iggy Fanlow from Cloud Med Spas. Iggy pulls back the curtain on how to monetize unused spaces, turning them into med spas. He shares the unique origin story of Cloud MedSpawns and talks abou…
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Fortifying Your Chiropractic Practice: A Deep Dive into Cybersecurity with Dan McCoy
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Ready to shield your chiropractic practice from the murky world of cyber threats? Brace yourself as we navigate the choppy waters of cybersecurity with our guest, Dan McCoy. He's a chiropractic enthusiast who's turned his passion into securing chiropractic practices from cyber attacks, the number one risk in 2023. You'll be gripped by the staggerin…
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Automated Buildings Ken Sinclair #452
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Automated Buildings Ken Sinclair jinns me on this week's ControlTalk Now.
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Building and Nurturing Professional Relationships
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Who says networking is all about handshakes and referrals? Buckle up as we debunk this conventional perception and offer you a fresh perspective into the intriguing world of networking for medical practices. We'll navigate through the uncharted territories of building and nurturing relationships with professionals you'd love to collaborate with. Pl…
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From Basement to Booming Business: Our Chiropractic Journey of Success and Learning
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Ever fantasized about owning and running a successful chiropractic practice, but felt daunted by the challenges? Ever been overwhelmed by the many hats you have to wear as an entrepreneur in the health and wellness field? Join us, as my wife, Dr. Christine Hafer and I candidly share our own rollercoaster experience, navigating from chiropractic sch…
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What a Systems Integrator Needs to Know About Lighting Control #351
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Lighting savant and host of the Get a Grip on Lighting Podcast, Michael Colligan is my guest this week. Michael shares his unique perspective on lighting and lighting control. We discuss the rapidly changing landscape of lighting, and how technology is transforming what was once a purely artistic endeavor. Topics include: How to Avoid LED rip-offs …
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The Not-So-Secret Guide to Scaling Your Business
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Are you ready to take your business from good to great? Well, the secret lies not just in growing, but in smart scaling. In today's lively conversation, we reveal the stark difference between these two concepts. Growing your business might be great for your gross income, but what does it mean for your bottom line? Tune in to discover how scaling ki…
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Transforming Remote Device Management with ControlBright #430
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In today's digital age, remote access and management have become essential components of various industries, including building automation control systems. In a recent interview on Controltalk Now, the Smart Buildings Podcast, Chad Behling, the founder and CEO of ControlBright, shed light on how his company is transforming the landscape of remote d…
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The Impact of Community-Building on Your Business: A Chat with Dr. Ronda Vaughn
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Do you ever wonder how you can grow your business by fostering a sense of community? Let's hear it from our special guest, Dr. Ronda Vaughn, a chiropractic coach who has successfully developed a thriving women's community. Through her Ask Chiptoe event initiated in June 2021, she saw her community evolve from a modest group of 30 to a vibrant netwo…
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2023's Game-Changing Building Automation Tech | Passive Logic CEO Interview #429
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Unlocking the Future of Building Automation: An Exclusive Interview with Troy Harvey, CEO of Passive Logic In an era where technology is reshaping the way we live and work, it's no surprise that our buildings are becoming smarter than ever before. Building automation and control systems are at the forefront of this transformation, and one company i…
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Unique Experiences and Community Building: A Chiropractor's Guide to Success
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Do you want to know the secret to successful marketing for service providers, especially chiropractors? Well, it's not as complicated as you might think! The magic word is 'community'. As we all continue to navigate the changing tides of interaction due to Covid-19, we have some fantastic strategies to share on connecting with your ideal clients th…
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Decoding AI: Insights into Content Generation and Ethical Dilemmas
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Ever wondered how AI is revolutionizing the realm of content creation? This intriguing conversation unravels the mystery. We dive into how professionals, such as chiropractors, are leveraging AI to accelerate content generation for posts, blogs, and emails. But it's not all rosy. The conversation takes an interesting turn as we explore the murky wa…
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Boosting Chiropractic Lead Generation Through Strategic Facebook Ad Spend
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Ever wondered how much should you be spending on Facebook ads for your chiropractic practice? Or how to create a brand that resonates with your target audience? This episode promises to answer these burning questions and more, as we delve into the world of marketing and branding for chiropractors. Get an insight into the difference between traffic,…
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Boosting Patient Engagement: The Power of Community Events in Your Practice
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Fancy a donut while discussing the future of your practice? Or perhaps a refreshing glass of bourbon as you explore innovative strategies for boosting your patient engagement? Welcome to a vibrant conversation that caters to both your palate and your professional growth. The Black Diamond Club's principle of 'Always Have Something To Invite People …
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Smart Buildings 2.0: AI, Data, and Control Systems with Donny Walker #428
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Join us for an enlightening interview with Donny Walker, a leading partner at Newcomb and Boyd, as we delve into the cutting-edge world of HVAC and Smart Buildings. In this captivating discussion, Donny shares his expertise and insights on the pivotal role of technology in revolutionizing asset management and control systems. 🤖 Key Takeaways from t…
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Unleashing the Potential of Referrals in Your Practice
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Imagine having a powerful, cost-efficient marketing strategy that drives growth and helps build meaningful relationships with your customers. This episode promises to reveal just that, through the concept of organic, grassroots marketing. We discuss the potency of word of mouth referrals, how human psychology plays a role in this, and the strategie…
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AI, Cybersecurity, and the Role of the BAS System Integrator in Smart Building Controls #427
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Dive into an engaging conversation on the latest trends and innovations shaping the building controls and construction industry. I am excited to welcome Mark Petock, a leading voice in the industry. In this episode: Discover how ICT Solutions is aiding system integrators with a hands-on team for diverse engineering tasks. From job execution to trou…
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Unlocking the Future of Building Automation with Joe Chandler from Brody Precision #426
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In this must-listen episode of ControlTalk Now, we sit down with Joe Chandler, an industry expert from Brody Precision, to dive deep into the cutting-edge world of building automation control systems powered by ABB. Whether you're a building owner, contractor, or someone intrigued by smart buildings, this episode offers a wealth of insights. 🔹 Key …
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Navigating Google Ads and SEO: A Guide for Chiropractors
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Ready to amplify your chiropractic business in the digital world? Discover the untapped power of Google Ads and SEO in our latest podcast episode. We promise to equip you with actionable insights on utilizing Google Ads effectively and avoiding common pitfalls. Learn the importance of having good SEO, boosting it with regular blogging, and getting …
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Game-Changing HVAC Marketing Tactics for Business Growth #425
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Are you looking for the latest insights on marketing in HVAC and Smart Building Controls? In this podcast episode, I welcome Brian Collins for a fascinating discussion on tenant override systems (7Nox) and how they save money. We delve into the new marketing realities of the industry, covering topics such as customer input vs visionary design, mark…
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