Welcome to the Blissful Biz podcast, the show where I dive deep into how to build an online business that's profitable, simple, and truly joyful. Every week my guests and I share proven strategies on how to build a strong brand, sell digital products and tackle mindset gremlins that might beholding you back. Join me as I uncover the secrets to creating a purpose-driven, blissful biz that aligns with your passions and lifestyle - no matter your age. Learn more at www.susannerieker.com or @sus ...
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The Price Is Wrong: Why Most Yoga Teachers Undercharge (And How To Fix It)
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In this episode, we dive deep into one of the most common struggles yoga teachers face when taking their business online - pricing. Learn why most yoga teachers undercharge for their online offerings and discover a practical framework for pricing that supports both profit and impact. Episode Highlights: Why staying in your students' wallets is hurt…
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Exciting Changes to the Blissful Biz Academy
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In this episode, I'm sharing some exciting changes to my signature program the Blissful Biz Academy. Since 2019, we've helped hundreds of yoga teachers build thriving online businesses, and now we're evolving to support even more teachers in our community. I dive into: Why I decided to make significant changes to the Academy this summer How the shi…
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Legal Essentials You Need to Know With Cory Sterling
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Ever wondered if your online business is legally protected? In this eye-opening episode, lawyer Cory Sterling breaks down exactly what you need to protect yourself and your business - and shares some cautionary tales that might surprise you! Key Topics: The 4 essential legal documents EVERY online business needs Why copying legal documents from oth…
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Vulnerabilities and How to be Unique in a Sea of Sameness
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Do you ever feel like you're drowning in a sea of sameness on social media? Like every other yoga teacher is already saying what you want to say? I'm getting real with you in this episode about the struggles we face trying to stand out online - and believe me, I've been there! From my paralyzing fear of going live on video (cue endless excuses abou…
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10 Keys to Building a Sustainable Yoga Business with Gwen Ferreira
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I'm sitting down with Gwen Ferreira, a business coach and mentor for yoga teachers. Gwen shares her journey from burned-out yoga instructor to successful online entrepreneur, offering valuable insights on creating a sustainable and profitable yoga business. Here are the 10 key takeaways: 1. Diversify Your Offerings: Expand beyond regular classes to…
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How I Plan and Create my Podcast Episodes
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Ever wondered how a podcast comes to life each week? In this episode, I'm pulling back the curtain on my podcast creation process! Join me as I share: My content planning secrets (including how I capture those fleeting ideas) The tools that make podcasting a breeze (hello, Asana and Descript!) Why Mondays are my dedicated podcast days How AI has re…
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The Secret Sauce to Your Instagram Success with Gabi Metz
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Want to know why your Instagram posts aren't attracting dream clients? 🤔 In this eye-opening conversation with Gaby Metz, we uncover the common Instagram mistakes that keep you in the "friend zone" and reveal how to position yourself as an authority in your niche. Learn why going viral might actually hurt your business and how to create content tha…
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The Path to a Six-Figure Online Business Part #3
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In this episode, we dive deep into the crucial steps of selling and marketing your signature coaching offer. You've created an amazing product - now it's time to get it in front of your ideal clients! What you'll learn: • Mindset shifts to overcome sales fears and boost your confidence • Effective content marketing strategies to attract and nurture…
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The Path to a Six-Figure Online Business Part #2
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Ready to take your online coaching business to six figures? In this episode, we're diving deep into the secret sauce of successful coaches - creating a signature offer that sells. We'll unpack why premium pricing might be your ticket to faster growth and how to craft an offer so irresistible, your ideal clients can't help but say yes. Get ready for…
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The Path to a Six-Figure Online Business Part #1
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Are you dreaming of building a six-figure yoga or coaching online business but feeling stuck on where to start? In this episode, we kick off our three-part series on "The Path to a Six-Figure Online Coaching Business" by tackling the crucial first step: finding your niche. Discover: Why having a clear niche is non-negotiable for success How to iden…
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Looking to Boost Your Course Sales? Let’s Talk Strategies!
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Are you struggling to sell your online courses? In this eye-opening episode, Susanne shares her personal journey and reveals proven strategies to boost your course sales. Here's what you'll discover: The "Initial Success Trap" and why your second launch might flop How to expand your reach and tap into new audiences The secret to building trust with…
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My New Evergreen Funnel - How I Set it Up, How it's Working
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In this episode, I'm pulling back the curtain on my latest business game-changer: my new evergreen funnel. If you've ever felt frustrated with launching products that nobody buys, or if you're curious about creating passive income streams, this episode is for you. Here's a sneak peek of what I cover: The real-life moment that proved the power of my…
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Tackling Money Mindset Blocks with Audrey Faust
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In this episode, I dive into the world of money mindset with expert Audrey Faust. Audrey is a financial business coach dedicated to empowering women entrepreneurs by giving them confidence and clarity with their business finances and shares invaluable insights on: How subconscious beliefs formed in childhood affect our business decisions The surpri…
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Should You Start a Free Community? Insights from My Journey.
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In this episode, we're diving deep into the world of online communities - a hot topic that's got everyone talking. Here's what you'll discover: My rollercoaster journey with the Blissful Biz Hive - from paid to free and back again The power of online communities in building trust and authority Free vs. Paid: We'll weigh the pros and cons of each mo…
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Storytelling: The Secret to Attracting Your Dream Clients with Kris Jones
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In this episode I dive into the transformative power of storytelling in marketing with Kris Jones, a StoryBrand guide and founder of Red Door Designs. Kris Jones brings over 20 years of experience working with major brands like Nike and Adidas. She's passionate about helping coaches and service providers use storytelling to multiply their revenue a…
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Confession: I Was Doing Content All Wrong (Here's What I Changed)
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In this episode, I open up about my content creation journey and share the game-changing realizations that transformed my strategy. From churning out endless how-to posts to feeling lost in the social media maze, I reveal the pivotal moment that led me back to creating meaningful, impactful content. Discover the key shifts I made - from incorporati…
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How to Grow Your Business When You Only Have Little Time
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Here's a challenge that many entrepreneurs face: growing a business with limited time. Whether you're juggling a day job, family responsibilities, or other commitments, this episode is packed with practical strategies to help you make the most of the time you have. I dive into three key strategies that can transform your business growth: creating a…
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My Biggest Business Lessons in 2024 and What's Coming Next
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In this episode, I share the transformative journey that reshaped my business in 2024. I open up about the challenges I faced, including launches that didn't go as planned, and how these setbacks became stepping stones to success. You'll hear how I learned from things not going well and used these experiences to fuel my growth. I reveal my transiti…
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How I’d Start my Online Business From Scratch in 2024
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Starting an online business is an exhilarating journey, full of opportunities for growth and impact. As someone who's been in the online business world for years, I often get asked how I'd approach things if I were starting fresh today. In this episode, I'll share my insights on building a thriving online business in 2024, covering essential invest…
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What I Learned from My Midyear Review (And Why You Need One Too)
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Can you believe we're already halfway through 2024? Are you on track to crush your goals this year? In this episode, I walk you through my own 2024 midyear review process, sharing tips to help you do your own. By the end, you'll have a clear roadmap to supercharge your business for the rest of the year. I share my personal experiences from 2024 so …
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Think you're 'bad' at selling? Let's talk about reframing sales in your biz.
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In this episode, I dive into the often-dreaded topic of selling and how to reframe it in your business. If you've ever felt like you're "bad" at selling or found yourself wanting to hide behind your laptop instead of promoting your services, this conversation is for you. I uncover how selling isn't about being pushy or manipulative, but about trans…
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Introducing FLOW - Your Ultimate Guide to Effortless Content Creation
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Are you tired of the endless social media grind and feeling like your content isn't making an impact? I know exactly how you feel. Last summer, I found myself burnt out and uninspired from podcasting and decided to take a break and focus on other platforms like Instagram, but despite my efforts, I wasn't getting anywhere. That's when I had my "aha"…
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My Take on How to Create an Online Course That Sells in 2024
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There's no better time than now to create and launch an online course. However, it's important to recognize that the online learning landscape has changed and we need to adapt. The simple self-study online course is pretty much dead in the water. It's not enough to simply provide information; instead you need to focus on implementation and results …
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I'm Done with the Instagram Trap (and Why You Might Be Too)
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Are you feeling frustrated with your Instagram strategy? Do you find yourself constantly posting, trying to keep up with the algorithm, and yet still not seeing the growth and engagement you hoped for? If so, you're not alone. As business owners, we've all felt the pressure to show up on Instagram every day, create content specifically tailored for…
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Struggling to Package Your Skills into an Online Program? Here's How to Get Started
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You know you are so good at what you do. You have a ton of expertise, whether it's teaching, seeing clients one-on-one, or just starting your business. You have this dream of creating passive income by creating a program that could help many people, and that you could sell again and again. But packaging your skills into an online program that peopl…
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My Content Creation Process – How I Plan and Repurpose Content Efficiently
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In this episode I'm pulling back the curtain on my content creation process. Learn how I plan, create, and repurpose content to maximize reach and engagement across different platforms. Creating content consistently can feel overwhelming, but having a structured process makes it much more manageable. Having a solid content creation process not only…
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You're Never too Old to Start a Podcast (or a Business) with Suzy Rosenstein
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In this episode I’m sitting down with Suzy Rosenstein, the dynamic force behind the podcasts Women in the Middle and Women in the Middle Entrepreneurs. Suzy is a midlife coach, here to help you get clear about what you want in midlife. We both believe that age is just a number and that what’s actually possible is limitless and it was such a pleasur…
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Introducing the Midlife Biz Podcast & Community!
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You might have noticed a few changes around here, and I'm thrilled to finally spill the beans. First off, I've decided to give the podcast a bit of a makeover. Say goodbye to the Blissful Biz podcast and hello to the Midlife Biz podcast! It's a small tweak, but it better reflects the direction we're heading in. I also launched a new free community …
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Brand Mastery: Stand Out in a Crowded Market with Carol Hampshire
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In a world where every business is vying for attention, the question on everyone's lips is: How do we stand out? How do we elevate our branding to capture hearts and minds? It's the million-dollar question, my friend. In this episide, I’m talking with Carol Hampshire and we're diving deep into the strategies, mindset shifts, and creative techniques…
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Everything you need to know about my new program that’s coming in May!
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I've got some thrilling news to share with you today – something I've been eagerly waiting to reveal. Drumroll, please! I'm launching a groundbreaking program this May, and I couldn't be more excited about it! In this episode, I'm spilling all the beans – everything you need to know about this upcoming program, from its inception to what it entails…
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How I Sold 50 Spots in my High-Ticket Program
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October 2021 I launched my premium group coaching program. Fast forward to today, and I've successfully filled over 50 spots. How did I manage to do that? In this episode I’m going to break it down for you. ➡️ Join the Blissful Biz Hive, my FREE community for yoga teachers, health & wellness coaches to help you build a purpose-driven and profitable…
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Selling High-Ticket Programs With Empowerment Over Pressure
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In the realm of high-ticket group coaching programs, sales calls have long been considered the cornerstone of sealing the deal. However, I’m doing it differently, choosing to prioritize empowerment over pressure. In this episode, I'm excited to share how I've embraced a more natural approach to selling my high-ticket program, prioritizing transpare…
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5 Marketing Tactics I'm Focusing on in 2024
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Learn how I plan to elevate my marketing strategy in 2024. For me, this year is all about focus, to drive growth without the fluff. I’m really excited about the rest of 2024, so here are the marketing tactics I’m focusing on. First up, I'm doubling down on blogging and SEO. Creating quality, search-engine-friendly content is essential for attractin…
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No, You're Not Too Old (Or Too Young) - Tackling Ageism Head-On With Taylor Lee
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I've noticed a common concern amongst some of my older students. They fear that they're late to the party. They think they're too old to start something new or fear they're too far behind to catch up. In today's world, where societal norms often dictate what we can or can't do based on our age, I’m here to challenge those limitations. I launched my…
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Essential Website Tips & Trends for 2024 You Don't Wanna Miss
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In this episode I’ll be diving into essential website tips and trends for 2024. Now, I know what you might be thinking - "Susanne, I'm not a web designer, why should I care about this?" Well, your website is your digital storefront. It's the online hub where your potential clients come to learn about you, your offerings, and how you can help them t…
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Honoring The Stage Where You Are In Business
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Today we're diving deep into the crucial aspect of honoring the phase of your business journey. Whether you're just starting out or you're navigating the exciting terrain of growth and scaling, understanding where you are in your business can be the key to unlocking your full potential. ➡️ Join the Blissful Biz Hive, my FREE community for yoga teac…
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Setting Boundaries in Life & Business with April Roberts
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In this episode I’m talking to April Roberts, founder of the Vixen Gathering. April helps Gen X women achieve more abundance, love, spirituality and alignment by connecting with their femininity. In our conversation, April shares her journey and how she found her calling in coaching and mentoring female entrepreneurs. We explore the challenges of w…
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Celebrating 200 Episodes of the Blissful Biz Podcast! Here’s what I’ve learned.
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I’m celebrating my 200th episode on this podcast and 100,000 downloads! In this episode, I’m looking back at how far I've come, the lessons I've learned, and the growth I've experienced along the way. Resource Mentioned: How I Started My Podcast In 4 Weeks – Step-By-Step Guide ➡️ Apply for the Blissful Biz Academy 💖 If you liked this episode, pleas…
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Unveiling Some Major Updates in My Mastermind (That You’ve Never Seen Anywhere Before)
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I have some exciting updates in my mastermind! In this episode I’m sharing what’s happening, what I’m changing, what I’m adding, what I’m removing, and what’s my reasoning behind that. Hopefully you’ll find some inspiration for your offers in this episode. Because being an entrepreneur, that’s what it’s about, about evolving, about improving, about…
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A Breakdown of All My Expenses - The True Costs of Running an Online Business as a Solopreneur
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In this episode I‘m going to take a deep dive into something that every solopreneur can relate to: expenses. Specifically, I‘m going to break down all the costs involved in running an online business. Thank you for listening! 📋 Download my list with my favorite business resources ➡️ Apply for the Blissful Biz Academy 💖 If you liked this episode, pl…
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Financial Advice for Entrepreneurs in Midlife with Christine Sarno
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Money and finances, that’s such a challenging topic for many of us. In this episode I’m talking with Christine Sarno. Christine runs a financial services company that is dedicated to empowering women in their journey for financial freedom. She is passionate about providing her clients with security and strategy, and helping them make the most of th…
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Behind the Scenes of My Six-Figure Year, Selling One Program and Working 4 Hours a Day
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Sometimes we just don’t have the bandwidth or the energy to go all in in our businesses. Life is happening, and that’s fine. 2022 was such a year for me, and in this episode, I’m sharing what’s been going on and how I still had a six-figure year, selling just one program and working around 4 hours a day. I remember driving through the South of Spai…
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My Offer Suite: What I’m Selling in 2024
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In this episode I talk about my offer suite in 2024, what I’m focusing on and how I plan to reach my financial goals. I was a bit nervous recording this episode because it feels like my offer suite is still in flux, it’s not set in stone, and I thought I need to feel 100% about it before I share it, because I don’t want to confuse you. But then, th…
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Becoming a Coach in Midlife With Shaheen Plunier
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You’ve given your life to your family, your kids, your career and you are approaching midlife or maybe you are already in the thick of it… One day, you wake up and you think - “What’s next?” If you’ve been thinking about becoming a coach, this episode is for you! I’m talking with Shaheen Plunier, who helps women in midlife build a life and business…
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My Unconventional Journey to Happiness in My 50s: No Marriage, No Kids, No Regrets
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In a world where societal norms often dictate the path to happiness, I stand proudly in my 50s, unmarried and childless, and I can genuinely say that I am happy. While many might find it unconventional, my journey has been a fulfilling one, filled with unique experiences, self-discovery, and personal growth. In this episode, I want to share my stor…
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Life & Business in Your Fifties with Yoga Teacher Dagmar Spremberg
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In this episode, join me in a candid conversation with the inspiring yoga teacher Dagmar Spremberg. We explore the intricacies of life in your fifties, navigating the challenges of running a business, and the transformative experience of moving countries. Dagmar shares her unique journey, from opening a yoga studio in Costa Rica to running internat…
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Here's what I would do to get to 10k Months in 2024
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16:31
In last week’s episode, I shared my roadmap to achieve a monthly income of $5,000 in your online business. Now, let's take it a step further and explore how you can reach the coveted $10,000 per month milestone. If you've already crossed the $5,000 mark and are eager to elevate your business to the next level, this roadmap is for you. Thank you for…
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1
Here's what I would do to get to 5k Months in 2024
25:58
25:58
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אהבתי
25:58
This episode is all about achieving a $5,000 monthly income with your small online business in 2024. This is a revenue goal that a lot of us start out with, and I'm excited to guide you through the essential steps and provide concrete examples to help you turn your dream into a reality, that are working today. Thank you for listening! ➡️ Apply for …
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1
My Journey From Advertizing Executive to Online Entrepreneur - Building My Empire in my Fifties
32:42
32:42
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אהבתי
32:42
In this episode, I'm thrilled to share my personal odyssey—from the bustling world of digital advertising to the more or less serene landscape of online entrepreneurship, all unfolding in my forties and fifties. Reflecting on my journey, I want to leave you with a piece of advice. In the ever-shifting landscape of life, it's crucial to embrace chan…
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1
Build a Bold Personal Brand with Suz Chadwick
36:49
36:49
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אהבתי
36:49
I was super excited to chat with Suz Chadwick recently about how to build a bold personal brand, since I just pivoted my own niche and rebranded. I thought this was a perfect time to sit down and discuss her business journey and the challenges and successes she’s experienced along the way. Suz is a Business and Mindset Coach and an expert in person…
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