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The Brandsmiths Podcast

Amy Swift Crosby & Hilary Laffer

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Brand Strategists Hilary Laffer and Amy Swift Crosby tackle business questions with candid, (mostly) serious and definitely unscripted workshopping sessions. Guests – from small business owners to CEOs, executive directors and founders – bring their head-scratchers, hunches and conundrums to Hilary, the owner of a boutique creative agency in Los Angeles, and Amy, a copy writer. “We recognize that each challenge is different and quality thinking doesn’t come in one size.” Steering clear of pr ...
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Be a Part of the Show! Got a question for Amy and Hilary about your business? We're taking business questions - anything that's keeping you up at night, that's puzzling your otherwise brilliant mind, that is slowing your pace in making decisions - or that poses a conflict between you and your team. We're here for it! Email us at hello@thebrandsmith…
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Be a Part of the Show! Got a question for Amy and Hilary about your business? We're taking business questions - throw the show anything that's keeping you up at night, that's puzzling your otherwise brilliant mind, that is slowing your pace in making decisions - or that poses a conflict between you and your team. We're here for it! Email us at hell…
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Episode Notes Be a Part of the Show! Got a question for Amy and Hilary about your business? We're taking business questions - throw the show anything that's keeping you up at night, that's puzzling your otherwise brilliant mind, that is slowing your pace in making decisions - or that poses a conflict between you and your team. We're here for it! Em…
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Want to know more about the business discussed on the show? Visit Souk Studios at https://soukstudio.com/ or on Instagram @souk.studio Be a Part of the Show! Got a question for Amy & Hilary about your business? We're taking business questions - throw the show anything that's keeping you up at night, that's puzzling your otherwise brilliant mind, th…
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Be a Part of the Show! Got a question for Amy + Hilary about your business? Trying to figure out a new name, need a tag line, pondering a new product launch or wondering if your logo works? This is the tip of the iceberg for these hosts who bring decades of brand strategy to their work with business owners. Email us at hello@thebrandsmithspod.com o…
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Want to know more about the business discussed on the show? Visit Qool Socks on Instagram @qoolsocks Be a Part of the Show! Got a question for Amy & Hilary about your business? Trying to figure out a new name, need a tag line, pondering a new product launch or wondering if your logo works? Email us at hello@thebrandsmithspod.com or DM us on Instagr…
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Want some free expertise? We're opening The Brandsmiths question hotline for anyone with a business challenge - you can be a brand new owner, an experienced entrepreneur, a creative with a dream or a successful founder with a brand-specific question. Email us you question or record your audio in the form of a voicemail. Ping us: hello@thebrandsmith…
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Amy and Hilary take the mystery out of brand for master framer Keith Grayhorse. The Los Angeles craftsman calls in to ask a reasonable question, one that resonates with anyone who is mystified by the idea of branding or wonders if it is worth the effort. The Brandsmiths took the opportunity to talk through what branding really is (not what you may …
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Amy and Hilary work session with Seattle coffee guru Deming Maclise.How can Caffe Vita evolve... without alienating the OG’s?Seattle’s favorite restaurateur phones in from the road where he’s shuttling between his 8 successful restaurants and handful of independent coffee shops. Caffe Vita (his secret favorite child) has gone through an ownership t…
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Amy and Hilary talk to Susan Glaser PhD and Peter Glaser PhD, renowned communications experts.Now that they can’t blow minds with live audiences, how do they maintain rockstar status...through a screen?The Glasers founded their communication consulting business a few decades ago, and have never had to market themselves to attract clients like Micro…
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