תוכן מסופק על ידי TheSeniorPaper. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי TheSeniorPaper או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
Player FM - אפליקציית פודקאסט התחל במצב לא מקוון עם האפליקציה Player FM !
Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
תוכן מסופק על ידי TheSeniorPaper. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי TheSeniorPaper או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
Precious Memories: stories from the Senior Paper is the podcast where the past comes alive through the memories of our beloved senior citizens. In each episode, we’ll stroll down memory lane and bring you the personal memoirs and precious memories of Canadian seniors who have graciously shared their stories with us. These narratives are not just tales from yesteryear; they are vibrant testimonies to lives richly lived, and they are filled with wisdom, love, challenges, triumphs, and bittersweet memories!
תוכן מסופק על ידי TheSeniorPaper. כל תוכן הפודקאסטים כולל פרקים, גרפיקה ותיאורי פודקאסטים מועלים ומסופקים ישירות על ידי TheSeniorPaper או שותף פלטפורמת הפודקאסט שלהם. אם אתה מאמין שמישהו משתמש ביצירה שלך המוגנת בזכויות יוצרים ללא רשותך, אתה יכול לעקוב אחר התהליך המתואר כאן https://he.player.fm/legal.
Precious Memories: stories from the Senior Paper is the podcast where the past comes alive through the memories of our beloved senior citizens. In each episode, we’ll stroll down memory lane and bring you the personal memoirs and precious memories of Canadian seniors who have graciously shared their stories with us. These narratives are not just tales from yesteryear; they are vibrant testimonies to lives richly lived, and they are filled with wisdom, love, challenges, triumphs, and bittersweet memories!
In this episode we take a trip back in time to small-town and remember all the services it offered residents. We'll then ride along with a woman who recalls her childhood horse and hear how the Clydesdale had a big place in her little heart. A storyteller will take us all the way back to the early 1920s and gives us a look at life in her small rail side community and we also join a man who learned he was heading down the wrong path in life. In our first story, we walk through a childhood home and relive memories from the 1940s.…
In this episode, we'll travel with a young lady who makes a big trip to meet a friend and we'll accompany a young man as he leaves the comforts of home and goes off to university. We also visit a woman who recalls how an early childhood incident helped shape her life and we hear of one man's foolproof plan to rid his friend of some dangerous pests. In the first precious memory of this episode, we meet up with a woman who got bit by the acting bug late in life...…
In this episode, we join newlyweds in the 1950s on their first home hunting adventure and we hop a tractor and head out onto the wintery roads of Rural Ontario. We meet a woman who finds new respect for an old foe, and we learn of at least one reason why city folk prefer being city folk when nature coming calling.…
In this episode we travel back to rural Manitoba in WWII and hear about a young mother who did what she had to do to raise her six children alone. We'll hop aboard a giant ore transport ship on Canada's Great Lakes and sail with a new ship hand. One author recounts a moment of morality from both far and near past in a story that has her beaming with pride, and we'll row along with two young lads whose adventures around a sleepy Nova Scotia harbour led to a perilous predicament.…
In this episode, a workplace hiatus drives a woman to a new job experience; a feisty fowl hops to some new friendships; a workday cascades into many woes impressionable young minds fret about what is in the night sky above; and wintery accident that could have ended in heartache.
In this episode, we enjoy the memories of man's (or in this case) a woman's best friend who was a real Lady . We'll also listen to a woman who found herself "guilty" of worry over a legal letter; recall the trials of travel in rural 1930s; revisit the imagination of youth; and wax philosophical about aging.…
In this episode, we travel back to one-room school days in the 1930s; hear of challenges posed to newly arriving war-refugees in the 1950s; get a great view from a barn's cupola; recall some service station static; and hear of easterners heading westward for harvest.
In this episode of Precious Memories: Stories from The Senior Paper, we listen to the story of a little lady who learned a big lesson. We travel with a man who had the right tool for the job and go on a short trip with an adventurous young married couple. We'll also hear of bittersweet moments between a mother and her son, and learn of Kiwi, the little dog with a BIG attitude!…
In this episode, we learn of a device that changed lives and hear about the ups and downs of antique ownership. Join us as we travel from big city Ontario to small town Saskatchewan to find success, and we learn of a WWI discovery that touches a family 100 years later.
ברוכים הבאים אל Player FM!
Player FM סורק את האינטרנט עבור פודקאסטים באיכות גבוהה בשבילכם כדי שתהנו מהם כרגע. זה יישום הפודקאסט הטוב ביותר והוא עובד על אנדרואיד, iPhone ואינטרנט. הירשמו לסנכרון מנויים במכשירים שונים.