E9: What Nonprofit Leaders Should Focus on And How Data Can Support That with Traci Shirachi

Lead with Heart | Philanthropy, Nonprofit Leadership, Nonprofit Management & Fundraising

In this episode of Lead with Heart, I’m talking to Traci Shirachi. She is the CEO and President of The Mark USA, Inc., an applied research and evaluation firm that serves organizations and programs focused on transforming underserved individuals and communities and helps them demonstrate their social impact.
When people hear the word data they tend to run the other way, but please don’t run!
Join us today to discover how data can help nonprofit organizations thrive, protect their people and create more impact, especially at a time when most organizations are under a lot of pressure, as they face rapid and significant changes and resource constraints.

In this episode, you’ll learn:

• [03:05] Traci’s journey from corporate rat to entrepreneur
• [10:06] The basics of how to use data and evaluation effectively and its benefits for nonprofit organizations
• [16:46] The need for a mindset change to create greater and long-lasting impact
• [21:18] How data brings people together, creates connectedness, and strengthens organizations
• [27:33] The ways data, frameworks, and systems can help us navigate change and protect our people
• [32:57] What leaders should focus on and how data can support that

NOTEWORTHY QUOTES

“I think getting in the head of funders, and donors, the data helps to be able to do that for a nonprofit organization. If somebody is grant

In 2012, I started a nonprofit in a small village in Malawi, living alone, facing many challenges, I built a successful organization. This book is a tale of resilience, passion, and community strength. Discover the highs, lows, lessons learned, and unforgettable moments that shaped my journey. Whether you're in the nonprofit world, thinking of starting one, or just love a great story, pre-order HERE<

As the fundraising engine of choice for over 80,000 organizations in 90+ countries, Donorbox’s easy-to-use fundraising tools help you raise more money in more ways. Seamlessly embed a customizable donation form into your website that reduces donor drop-off with a 4x faster checkout, launch a crowdfunding or peer-to-peer campaign, sell event tickets, raise funds on the go with Donorbox Live™ Kiosk, and much more. Learn more at donorbox.org

The EmC Masterclass by Dr. Lola Gershfeld will help you enhance your communication skills to raise more revenue for your mission. This groundbreaking Emotional Connection process has been integrated into top universities’ curriculum and recognized by international organizations. Use code LEADWITHHEART to enjoy a -10%.

CONNECT WITH HALEY
Haley is a Certified Fund Raising Executive (CFRE), Certified Stress Management Coach, and Certified EmC train the trainer. She is the Founder of The Savvy Fundraiser, a nonprofit consulting and coaching business. She has worked in both small and large nonprofit teams in the human services, homelessness, and youth sectors; and she specializes in the EmC process, nonprofit leadership, board development, and fundraising. Haley is a passionate, impact-driven, experienced nonprofit professional whose mission is to empower, elevate and engage nonprofit leaders to build healthy, thriving organizations.
Instagram: @thesavvyfundraiser
LinkedIn: Haley Cooper, CFRE
Website: thesavvyfundraiser.com
Produced by Ideablossoms