Digital Marketing - Working Out Your Ideal Client

The Property Management Podcast with That Property Mum

There's an old saying, “If you try to market to everyone, you attract no one.” And that is the case with your property management business. Knowing who you want to work with is crucial to your success. Stop spending time and money trying to attract the wrong clients into your business. How can you do that? If you could spend a little bit of time identifying who you want to work with, that could be the game-changer you need.

In this episode, Kylie walks you through the critical factors that will help you work out your ideal client and the benefits of doing so.

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“Remember, not everyone is your client.”

- Kylie Walker

In This Episode:

- Important factors that will help you identify your ideal client

- What would stop someone from working with you? 3 key areas that will help you answer this question

- Who is your ideal client, and why do you need to know them?

- And more!!!

Resources:

- The Ideal Client Worksheet

- The Tarsi Way

- Rental Heroes

- Inspection Express: Get a 10% discount off for your first month through That Property Mum, for new clients only.

- That PM Planner

- Listen to the PM Collective - Supporting Happy Property Managers

- The Growth School

- Join the Digital Marketing School

- Book a Strategy Call

Connect with Kylie:

- Instagram

- Website

- Facebook

- Facebook Group

- Pinterest

- LinkedIn

- YouTube